Category: Cosmetics & Personal Care
Europe Cosmetics & Personal Care
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Hair Care in Croatia
... pandemic, when many people took the opportunity to experiment with new hairstyles and new types of hair care products. The process towards adopting a more individualistic hairstyle often involves a person describing their hair care ... Read More
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Men's Grooming in Croatia
... While men’s pre-shave and men’s post-shave each continued to register declining demand, volume sales of men’s razors and blades rebounded strongly during the year despite significant unit price increases due to high inflation. Nonetheless, it ... Read More
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Depilatories in Croatia
... of these ingredients is well-known for its soothing properties, which make products containing argan oil and/or aloe vera especially suitable for the many local consumers who have sensitive or easily irritated skin. Moreover, herbal ingredients ... Read More
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Bath and Shower in Greece
... owing to the tightening of household budgets. Euromonitor International's Bath and Shower in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest ... Read More
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Beauty and Personal Care in Switzerland
... value performance was boosted by the global and domestic inflationary contexts, with flat growth recorded at constant 2023 prices. Higher raw material, energy, production and logistics costs and supply chain issues exerted upward pressure on ... Read More
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Beauty and Personal Care in Sweden
... inflation. Swedes view beauty and personal care products as essential, meaning they are unlikely to cut back on quality, even in challenging economic times. Additionally, a growing focus on health and wellbeing, particularly since the ... Read More
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Bath and Shower in Bosnia and Herzegovina
... seen in body wash/shower gel dented the performance of the entire bath and shower category. Nonetheless, significant price increases drove momentum in current value terms, with sales keeping pace with inflation. Consumer demand remains relatively ... Read More
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Baby and Child-Specific Products in Croatia
... increases over the course of the year. The main reason for the elevated demand for baby and child-specific sun care is fear of negative effects of excessive sun exposure, especially when it comes to children, ... Read More
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Deodorants in Croatia
... local consumers. Put simply, deodorant sprays are seen as the most convenient and effective option by the vast majority of consumers, while strong competition among the category’s leading brands ensures that unit price growth has ... Read More
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Fragrances in Greece
... However, premium fragrances has seen growth subsequently and is currently positioned and perceived as a means of escapism. Euromonitor International's Fragrances in Greece report offers a comprehensive guide to the size and shape of the ... Read More
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Hair Care in Switzerland
... value growth was faster than volume growth as inflationary pressures translated into higher prices. Almost all categories posted positive performances in retail volume and current value growth terms. Euromonitor International's Hair Care in Switzerland report ... Read More
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Men's Grooming in Switzerland
... inflationary factors, as seen in other beauty and personal care categories. These included price increases resulting from rising costs of raw materials, packaging, energy and transportation. Nonetheless, there were positive, if mainly slow, increases in ... Read More
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Bath and Shower in Sweden
... lining exists in the form of a strong premiumisation trend and inflation, which have bolstered value sales. The pandemic initially caused a surge in demand, followed by a post-pandemic correction. As of 2023, growth patterns ... Read More
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Fragrances in Sweden
... out from the crowd. Furthermore, premium brands consistently fuel excitement with a steady stream of new launches, keeping the fragrance journey fresh and captivating. The element of status also plays a role. Owning a premium ... Read More
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Men's Grooming in Sweden
... between men's and women's skin and hair. This shift creates opportunities for brands to develop targeted products across various categories, catering to the evolving preferences of Swedish men. Euromonitor International's Men's Grooming in Sweden report ... Read More
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Sun Care in Sweden
... overall trend towards sun protection remains strong. Consumers are increasingly aware of the damaging effects of UV rays, prompting them to embrace sun safety measures. This awareness is further amplified by high levels of melanoma ... Read More
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Oral Care in Bosnia and Herzegovina
... moderately while niche oral care categories enjoyed greater stability. Significant unit price increases underpinned current value growth in all oral care categories. Even the fairly mature toothpaste and toothbrushes categories achieved strong single-digit growth rates ... Read More
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Sun Care in Bosnia and Herzegovina
... end of spring and the start of the summer season. Consumer demand for sun protection was heavily impacted by this trend. The shrinking consumer base was another contributory to falling demand together with the further ... Read More
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Premium Beauty and Personal Care in Croatia
... can easily afford premium products remains quite small, although the group of high-income consumers that are willing to spend more on premium products is definitely growing. This trend is partially fuelled by the larger presence ... Read More
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Sun Care in Croatia
... during summer. Much of this growth is related to so-called sun, sea and sand tourism, which centres on seaside resorts and beach activities. This situation has supported rising demand for sun care as many inbound ... Read More
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Colour Cosmetics in Greece
... in 2023 but has still yet to return to pre-pandemic current value levels as local consumers simplify their beauty routines amid high inflation. Euromonitor International's Colour Cosmetics in Greece report offers a comprehensive guide to ... Read More
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Baby and Child-Specific Products in Switzerland
... terms was mainly due to price increases. Baby and child-specific baby wipes, sun care and skin care performed relatively well in demand growth terms, with parents seeking protection, hygienic and gentle formulations for their offspring. ... Read More
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Deodorants in Switzerland
... increase. The hot and long summer contributed strongly to the positive performance in retail volume terms. Deodorant sprays registered the highest retail volume and value growth in 2023, partly because it is perceived as a ... Read More
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Fragrances in Switzerland
... retail selling price increases. Companies and retailers justified price increases by the rising cost of raw materials and packaging prices and supply chain issues. At constant 2023 prices, retail value sales rose only marginally at ... Read More
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Beauty and Personal Care in Croatia
... throughout the year, while consumer spending remained under pressure across Europe countries as demand for beauty and personal care continued to fall in all EU countries, including Croatia. The main factors constraining consumer spending include ... Read More
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