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Packaged Facts projects that sales of nonfood pet supplies will grow 9% overall in 2020, along with 7% growth in pet food sales. Both had been averaging about 5% increases annually before this year.

Consumer spending habits have changed over the past five months, and historically recession-proof industries have been upended.

U.S. Pet Market Outlook  by Packaged Facts predicts that in 2020, the market for pet food will continue to grow 4 percent despite the recession. Since many people view their pets as a member of the family, pet products are often considered a necessity, and the category tends to remain steady even if the rest of the economy shrinks.

Packaged Facts expects the pet care market to rebound healthily in 2021, registering 7.6% growth, with pet food increasing 5.5%. Through 2024, growth is projected for at least 5% annually.

According to Simba Information’s new report, the COVID-19 pandemic has reinforced the benefits of open scientific communication.