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Simba Information unveiled a new report that “examines the scholarly and professional market including e-books in law, business, scientific and technical, medical, and social science and humanities."

The COVID-19 pandemic that has led to a surge in pet adoptions and spending on our furry mascots has also made the pet care field so crowded that it's even more difficult for retailers like Petco to stand out from the pack.

Last year, supplying offices with coffee beans and brewers was a $5.7 billion business in the United States alone, according to research firm Packaged Facts.

The company making the biggest strides in the online pet product space is Chewy. The midpoint of Chewy's 2020 guidance suggests it will grow its revenues by $2 billion in 2020—allowing it to capture over half of the total growth of the US online pet product market forecast by Packaged Facts.

Targeting a niche industry is your company’s opportunity to reach new growth strategies and success. At the same time, niche industries will allow you to assess consumer market research that will engage your audience and strengthen your brand.