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Electrical and Electronics Retailing in Poland – Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020

Electrical and Electronics Retailing in Poland – Market Summary & Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020

Summary

Poland’s retail market for electrical and electronics had a market share of 5.6% in 2015. The electronics and electrical products market in Poland is mature and has seen significant growth over the past few years. The market is expected to grow at a CAGR of 5.56%, to reach PLN37.9 billion by 2020. This growth will be driven by the investments made by international retailers in this category.

Key Findings

  • Online channel is gaining increasing adoption and sales through the channel are expected to grow at a CAGR of 16.38% over the next five years.
  • Electrical and electronics specialists will remain the major channel for sales having accounted for 56% of the sales in the category
  • Communications equipment has contributed significant share towards the electrical and electronics category group in 2015.
Synopsis

“Electrical and Electronics Retailing in Poland – Market Summary & Forecasts” is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2020.

What else does this report offer?
  • A thorough analysis of consumer trends changing economic and population factors
  • Both qualitative and quantitative insights and analysis of the shifting electrical and electronics retail dynamics for communication equipment, computer hardware and software, consumer electronics, household appliances, photographic equipment from 2010 to 2020
  • The report further covers the sales of electrical and electronics products through the following channels from 2010 to 2020: Electrical and electronics specialists; online; hypermarkets, supermarkets and hard-discounters; music, video, book, stationery and entertainment software specialists; value, variety stores and general merchandise retailers; department stores; other general and non-specialist direct retailers; cash and carries and warehouse clubs; other specialist retailers and convenience Stores (including Independents) and gas stations
  • An overview of key electrical and electronics retailers operating across the product segment and their presence across channels
Reasons To Buy
  • Gain a comprehensive knowledge on electrical and electronics sector in the Poland retail market and develop a competitive advantage from the start of your supply chain
  • Investigate current and forecast behaviour trends in electrical and electronics category to identify the best opportunities to exploit
  • Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior
  • Understand the fastest growing categories including communications equipment, computer hardware and software. consumer electronics, household appliances and photographic equipment in the market, with insights on performance across key channels from 2010, with forecasts until 2020
  • Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the electrical and electronics market
  • Analysis of key international and domestic players operating in the electrical and electronics market – including store counts and revenues that give you a competitive edge - identify opportunities to improve your market share


  • Introduction
    • What is this Report About?
  • Executive Summary & Outlook
  • Market Context
    • A growing economy offers new opportunities to retailers
      • Retail sales recorded healthy growth despite recession
      • Savings increased among Poles post-recession
      • Services sector continues to be the major sector for employment
      • Inflation levels declined to the lowest in the decade
      • Rise in consumption expenditure a positive sign for retailers
      • Increasing urbanization offers growth opportunities for retailers
    • Shrinking population impacts the labor force in the country
  • Poland Shoppers
    • Online shopping entices value conscious Poles
    • The luxury sector is gaining momentum with growing number of affluents
    • Private Labels and discount stores continue to increase
  • Doing Business in Poland
    • Summary
      • Bureaucracy
      • Infrastructure and logistics
    • Latest business reforms in Poland
    • Business culture
  • Retail – Product Sectors
    • Product Sector Analysis
      • Electrical and Electronics
    • Electrical and Electronics Category Overview
      • Electrical and Electronics by Channel
        • Table Poland Electrical and Electronics Retail Sales (PLN mn), by Channel Group, 2010–2015
        • Table Poland Electrical and Electronics Retail Sales Forecast (PLN mn), by Channel Group, 2015–2020
        • Table Poland Electrical and Electronics Retail Sales (US$ mn), by Channel Group, 2010–2015
        • Table Poland Electrical and Electronics Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020
        • Table Poland Electrical and Electronics Retail Segmentation (% value), by Channel Group, 2010–2020
      • Electrical and Electronics by Category
        • Table Poland Electrical and Electronics Retail Sales (PLN mn), by Category 2010–2015
        • Table Poland Electrical and Electronics Retail Sales Forecast (PLN mn), by Category 2015–2020
        • Table Poland Electrical and Electronics Retail Sales (US$ mn), by Category 2010–2015
        • Table Poland Electrical and Electronics Retail Sales Forecast (US$ mn), by Category 2015–2020
        • Table Poland Electrical and Electronics Retail Segmentation (% value), by Category, 2010–2020
    • Electrical and Electronics Category Analysis
      • Communications Equipment
        • Table Poland Communications Equipment Retail Sales (PLN mn), by Channel Group 2010–2015
        • Table Poland Communications Equipment Retail Sales Forecast (PLN mn), by Channel Group, 2015–2020
        • Table Poland Communications Equipment Retail Sales (US$ mn), by Channel Group 2010–2015
        • Table Poland Communications Equipment Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020
        • Table Poland Communications Equipment Retail Segmentation, by Channel Group, 2010–2020
      • Computer Hardware and Software
        • Table Poland Computer Hardware and Software Retail Sales (PLN mn), by Channel Group, 2010–2015
        • Table Poland Computer Hardware and Software Retail Sales Forecast (PLN mn), by Channel Group, 2015–2020
        • Table Poland Computer Hardware and Software Retail Sales (US$ mn), by Channel Group, 2010–2015
        • Table Poland Computer Hardware and Software Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020
        • Table Poland Computer Hardware and Software Retail Segmentation, by Channel Group, 2010–2020
      • Consumer Electronics
        • Table Poland Consumer Electronics Retail Sales (PLN mn), by Channel Group, 2010–2015
        • Table Poland Consumer Electronics Retail Sales Forecast (PLN mn), by Channel Group, 2015–2020
        • Table Poland Consumer Electronics Retail Sales (US$ mn), by Channel Group, 2010–2015
        • Table Poland Consumer Electronics Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020
        • Table Poland Consumer Electronics Retail Segmentation, by Channel Group, 2010–2020
      • Household Appliances
        • Table Poland Household Appliances Retail Sales (PLN mn), by Channel Group, 2010–2015
        • Table Poland Household Appliances Retail Sales Forecast (PLN mn), by Channel Group, 2015–2020
        • Table Poland Household Appliances Retail Sales (US$ mn), by Channel Group, 2010–2015
        • Table Poland Household Appliances Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020
        • Table Poland Household Appliances Retail Segmentation, by Channel Group, 2010–2020
      • Photographic Equipment
        • Table Poland Photographic Equipment Retail Sales (PLN mn), by Channel Group, 2010–2015
        • Table Poland Photographic Equipment Retail Sales Forecast (PLN mn), by Channel Group, 2015–2020
        • Table Poland Photographic Equipment Retail Sales (US$ mn), by Channel Group, 2010–2015
        • Table Poland Photographic Equipment Retail Sales Forecast (US$ mn), by Channel Group, 2015–2020
        • Table Poland Photographic Equipment Retail Segmentation, by Channel Group, 2010–2020
    • Major Retailers
      • Electrical and Electronics
        • Table Key Electrical and Electronics Retailers in Poland
  • Appendix
    • Definitions
      • This report provides 2015 actual sales; while forecasts are provided for 2016–2020
        • Table Poland Exchange Rate PLN–USD (Annual Average), 2010–2015
        • Table Poland Exchange Rate PLN–USD (Annual Average), 2016–2020 Forecasts
        • Table Verdict Retail Channel Definitions
        • Table Verdict Retail Category Definitions
    • Summary Methodology
      • Overview
      • The triangulated market sizing method
      • Industry surveys in the creation of retail market data
      • Quality control and standardized processes
    • About Verdict Retail
    • Disclaimer

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