Toys and Games Market Research Reports & Industry Analysis
The toy and games market continues to evolve with the latest trends and technologies such as the rise of augmented reality and virtual reality. In addition, the growth of e-commerce and social media has spurred significant changes in the the toy industry and gaming industry in recent years, making it more important than ever to stay up to date with the latest insights. At MarketResearch.com, we offer a wide range of comprehensive reports on the toy and games industry that can help you stay competitive and grow your business.
Toys and Games Market Sizing and Forecasts
- In our collection, you will find a wealth of insights, including key trends and developments, market sizing, drivers and challenges, regional breakdowns, the competition landscape, and company strategies.
- Our reports cover a full array of subjects ranging from video games and board games to puzzles to action figures and more.
- We also cover toy and hobby retailing and toy and game manufacturing, providing you with a complete picture of the industry.
- Additionally, our library includes a full range of country-specific studies for toys and games, ensuring that you have access to the information you need no matter where you do business.
- Whether you are looking to launch a new product, expand your business, or simply stay abreast of the latest toy industry developments, our reports are an invaluable resource.
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Toys and Games Industry Research & Market Reports
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Toy & Hobby Stores
... Michaels (all based in the US), as well as Città del Sole (Italy), Hamleys (UK), LEGO Group (Denmark), and Toyworld (Australia). COMPETITIVE LANDSCAPE Competition from big-box retailers (notably Walmart and Target), growing online toy sales, ... Read More
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Toys and Games in China
... physical play experiences. The incorporation of Chinese cultural elements into toys and games proved popular with domestic consumers. The competitive landscape witnessed changes in share and intensified competition, while e-commerce remained the dominant sales channel. ... Read More
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Traditional Toys and Games in the United Kingdom
... sustainability have played key roles in influencing sales, with consumers showing a preference for eco-friendly options. Euromonitor International's Traditional Toys and Games in United Kingdom report offers a comprehensive guide to the size and shape ... Read More
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Toys and Games in the United Kingdom
... while video games was influenced by strategic alliances. Heightened concerns about sustainability and inclusivity are shaping product innovation and ethical standards. The market remains fairly consolidated, with retail e-commerce playing a pivotal role in sales. ... Read More
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Traditional Toys and Games in China
... media and the need for emotional comfort were key drivers behind the increased demand for plush toys, with brands like Jellycat gaining significant traction even among adults. Additionally, affordable and trendy construction toys saw a ... Read More
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Traditional Toys and Games in Australia
... nostalgia and a break from digital connectivity. Strategies are being influenced by the increasing prevalence of e-commerce and technological integration, necessitating manufacturers to adjust to digital platforms and emerging trends. Euromonitor International's Traditional Toys and ... Read More
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Toys and Games in Australia
... social media restrictions could further influence sales, with businesses adjusting their marketing strategies. While physical stores remain key, e-commerce is growing, especially for video games. Euromonitor International's Toys and Games in Australia report offers a ... Read More
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The World Market for Toys and Games
... 2024 and 2029, reaching USD317 billion. Growth is being driven primarily by video games, while traditional toys and games are seeing only modest increases. Euromonitor International's The World Market for Toys and Games global briefing ... Read More
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Top Five Trends in Toys and Games
... offering companies new ways to engage new demographics and unlock new revenues. Euromonitor International's Top Five Trends in Toys and Games global briefing offers a comprehensive guide to the Toys and Games market at an ... Read More
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The 2026-2031 World Outlook for Robotics Toys
... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More
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The 2026-2031 World Outlook for Activity and Construction Toys
... in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric ... Read More
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The 2026-2031 World Outlook for Baby Toys
... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More
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2025 Nonelectric Signs and Coin-Operated Games Wholesale Global Market Size & Growth Report with Updated Country Recession Risk Forecasts
... East), 22 subregions, and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with wholesale sales of nonelectric ... Read More
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The 2026-2031 World Outlook for Building Toys
... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More
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2025 Patterns Retail Sales Global Market Size & Growth Report with Updated Country Recession Risk Forecasts
... and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with retail sales of patterns. The survey data ... Read More
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2025 Toys, Games, and Hobby Goods Wholesale Global Market Size & Growth Report with Updated Country Recession Risk Forecasts
... East), 22 subregions, and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with wholesale sales of toys, ... Read More
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The 2026-2031 World Outlook for Board Games
... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More
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The 2026-2031 World Outlook for Board Games and Puzzles
... in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric ... Read More
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The 2026-2031 World Outlook for Cell-Phone Games
... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More
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The 2026-2031 World Outlook for Action Figure Toys
... question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models ... Read More
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2025 Video Games Wholesale Global Market Size & Growth Report with Updated Country Recession Risk Forecasts
... and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with wholesale sales of video games, except pc ... Read More
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Hobby & Toy Stores - 2025 US Industry Market Research Report with Updated Tariff & Recession Risk Analysis and Forecasts
... This Kentley Insights report includes historical and forecasted market size, ecommerce, product lines, inventory turns, gross margin, profitability, financial ratios, BCG matrix, statistics by state, operating expense details, organizational composition, consolidation analysis, employee productivity, price ... Read More
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2025 Coin-Operated Games Wholesale Global Market Size & Growth Report with Updated Country Recession Risk Forecasts
... and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with wholesale sales of coin-operated games. The survey ... Read More
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2025 Hobby Goods Retail Sales Global Market Size & Growth Report with Updated Country Recession Risk Forecasts
... subregions, and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with retail sales of hobby goods. The ... Read More
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The 2026-2031 World Outlook for Activity Toys
... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More
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