Category: Consumer Goods & Retailing
Central America Consumer Goods & Retailing
-
Cigarettes in Costa Rica
... diminished in recent years, partly as a result of rising health-consciousness but also because the adoption of tougher tobacco control measures has made smoking more costly, more inconvenient and less socially acceptable. Manufacturers have attempted ... Read More
-
Cigars, Cigarillos and Smoking Tobacco in Costa Rica
... such products being largely driven by inbound tourism. In particular, cigars and cigarillos are frequently purchased by tourists from the US, who make up the largest share of visitor numbers. In tobacco specialists, hotels and ... Read More
-
Tobacco in Costa Rica
... and diminishing social acceptance of smoking, with such attitudes being reinforced by mass media campaigns promoting healthier lifestyles that were run by the Ministry of Health and other local authorities. These factors encouraged more smokers ... Read More
-
Cigarettes in Guatemala
... New marketing pushes by the major manufacturers helped to dampen decline. The two main players, Tabacalera Centroamericana and British American Tobacco Caribbean & Central America worked to increase brand/product facings across their portfolios in in ... Read More
-
Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Guatemala
... In 2018, e-vapour products and heated tobacco posted dynamic and exponential retail current value sales growth, respectively. These products benefit from their novelty, but they are crucially perceived as less harmful to health than other ... Read More
-
Tobacco in Guatemala
... 2017/2018. Nonetheless, retail volume sales of cigarettes continued to decline in 2018 due to increasingly successful public health campaigns and a shift to alternatives like e-vapour and heated tobacco products. The illicit trade in cigarettes ... Read More
-
Cigars, Cigarillos and Smoking Tobacco in Guatemala
... Thus, cigars and cigarillos are too expensive for most consumers in Guatemala and remain niche products. Nonetheless, cigars and cigarillos recorded healthy retail volume and current value growth in 2018. Consumers enjoy smoking these products ... Read More
-
Smoking Tobacco in Guatemala, 2019
... covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2028. The Guatemalan market for tobacco products ... Read More
-
Cigarettes in Nicaragua, 2019
... tobacco market. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2028. The Nicaraguan market ... Read More
-
Beauty and Personal Care in Costa Rica
... The uncertainty caused a broader base of middle- and low-income consumers to adopt cautious spending habits and look for more affordable value proposals, whilst constantly responding to discounts and promotional activities. In this context, economy-orientated ... Read More
-
Sun Care in Costa Rica
... low in 2018. Instead, there was further proliferation of more specialised dermocosmetics brands, such as Umbrella, which focused on supporting higher-end niche consumers by addressing their complementary concerns in relation to facial skin and sun ... Read More
-
Hair Care in Costa Rica
... consumers and especially a broader base of middle-income millennials. Shampoos still accounted for the most value sales. New imported value proposals continued to provide higher-quality alternatives offering indulgent use experiences for younger and even more ... Read More
-
Baby and Child-Specific Products in Costa Rica
... and eating habits. This trend is reflected in the increased demand for quality baby and child-specific products. In general, local buyers from all socioeconomic segments tend make their babies’ and infants’ care needs a priority ... Read More
-
Deodorants in Costa Rica
... in 2018. Major manufacturers continued targeting the younger population segments, particularly the millennial and centennial buyers, by offering appealing but still affordable deodorant brands. Brand recognition and massive marketing campaigns can help explain the preference ... Read More
-
Skin Care in Costa Rica
... skin care overall in 2018. In this context, a large and growing range of innovative dermocosmetics brands emerged in local chemists and pharmacies as well as organic, natural and herbal-based formulations such as the local ... Read More
-
Fragrances in Costa Rica
... the main threat for these products’ retail sales in Costa Rica. Smuggling of fragrances has continued to escalate in recent years with other similar practices that also affect mass-orientated and more generic proposals such as ... Read More
-
Oral Care in Costa Rica
... to focus on preventive and therapeutic approaches. There was growing attention to gum health, as well to aesthetic and functional dental issues such as teeth whitening and sensitivity. In this context, new value proposals often ... Read More
-
Mass Beauty and Personal Care in Costa Rica
... functional/natural ingredients and health and wellness-related value proposals continues to increase. This was reflected in the offer of mass-orientated beauty and personal care categories in 2018, particularly in skin care, hair care and bath and ... Read More
-
Premium Beauty and Personal Care in Costa Rica
... more traditional brand positioning strategies. Point-of-sale availability and top-of-mind awareness, particularly of fragrances, skin care and colour cosmetics, kept leveraging on aspirational lifestyle concepts, status and self-indulgence. Manufacturers’ segmentation efforts often take advantage of strong ... Read More
-
Colour Cosmetics in Costa Rica
... artificial-looking make-up and towards committing to more natural, hypoallergenic, balanced and subtle effects. At the same time, the further promotion of more natural looks is generally combined with longer-lasting effects, which sometimes include both matte ... Read More
-
Men's Grooming in Costa Rica
... was particularly relevant in the case of more specialised value options such as skin and hair care products found at modern grocery retailers as well as in pharmacies and drugstores. Most men’s grooming proposals kept ... Read More
-
Bath and Shower in Costa Rica
... having a considerable impact on value growth in this category, as major bath and shower players are engaging in more aggressive promotional and discount activities. They are offering more value-for-money family presentations, such as 3-bar ... Read More
-
Depilatories in Costa Rica
... relatively low in 2018. In instead there was further proliferation of new value-for-money proposals such as from Walmart with its private label brand Equate as well as direct imports of hair removal brands such as ... Read More
-
Beauty and Personal Care in Guatemala
... by mass brands, with a large spectrum of products available, ranging from economy brands and products that cater to the lower-end of the market, usually with standard and low-priced products; standard brands and products that ... Read More
-
Skin Care in Guatemala
... target different skin problems. The most common value-added benefits in moisturisers in the market are firming, whitening and extra moisturisation. However, there are some brands that are introducing more specialised products, aiming to target niche ... Read More
Research Assistance
