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Region: Africa
Category: Consumer Goods & Retailing

Africa Consumer Goods & Retailing

(2120 reports matching your criteria)
  • Fragrances in Tunisia

    ... special occasions such as Valentine’s Day, Mother’s Day and Father’s Day. In addition, fragrance sets/kits typically cost less than it would to purchase the products they contain individually. The most popular promotional strategy for fragrance ... Read More

  • Colour Cosmetics in Morocco

    ... new brands. They tended to seek products that would bring their natural beauty to the fore and accentuate their best features. Euromonitor International's Colour Cosmetics in Morocco report offers a comprehensive guide to the size ... Read More

  • Oral Care in Cameroon

    ... activities will be one of the key factors helping to boost growth in oral care, as many lower-income consumers remain unaware of the benefits of a good oral hygiene routine. Euromonitor International's Oral Care in ... Read More

  • Depilatories in Tunisia

    ... will continue to be bolstered by innovation from leading brands such as Gillette and Bic, which are focused on providing their customers with the best shaving experiences at affordable prices. The fact that many Tunisian ... Read More

  • Beauty and Personal Care in Morocco

    ... and there were no significant increases in prices of products and services in Morocco. Household purchasing power improved among white-collar workers, specifically management professionals whose average salaries increased the most. Euromonitor International's Beauty and Personal ... Read More

  • Beauty and Personal Care in Tunisia

    ... with a study by TBC Partners Centre indicating that most Tunisians only spend TND20-30 on such products per month. This illustrates that many types of beauty and personal care products are still perceived as “secondary” ... Read More

  • Hair Care in Tunisia

    ... fact that Tunisians are becoming more aware of the harmful effects that various chemicals can have on hair, and are therefore increasingly willing to spend more on products made with natural or herbal ingredients. As ... Read More

  • Sun Care in Tunisia

    ... regularly use sun care products in order to protect their skin from damage caused by exposure to the sun’s harsh rays. Euromonitor International's Sun Care in Tunisia report offers a comprehensive guide to the size ... Read More

  • Bath and Shower in Cameroon

    ... increasing entry of body wash/shower gel products with different positionings, as retailers tried to diversify their brand portfolios. In addition, the growth in the number of middle-income consumers was another factor that positively impacted the ... Read More

  • Baby and Child-Specific Products in Cameroon

    ... the steady birth rate and rising disposable incomes are expected to positively impact baby and child-specific products, a combination of the large population, the increasing number of women in the workplace, improved levels of education ... Read More

  • Oral Care in Tunisia

    ... such as mouthwashes/dental rinses, dental floss, toothbrushes and toothpaste, recognising that this can reduce the likelihood that they will have to visit the dentist and therefore save them money over the long term. This trend ... Read More

  • Mass Beauty and Personal Care in Tunisia

    ... unit prices for imported products arising from currency devaluations will be a major driver of value sales growth. However, rising urbanisation will also help to fuel demand in many categories, including mass colour cosmetics, mass ... Read More

  • Mass Beauty and Personal Care in Morocco

    ... more curious about new products developments and new brands. The switching cost is low and with improved income levels, consumers were more willing to indulge themselves. Euromonitor International's Mass Beauty and Personal Care in Morocco ... Read More

  • Baby and Child-Specific Products in Morocco

    ... Some innovation in terms of product developments was evident in retail stores. Leading players Johnson & Johnson, Beiersdorf and Dalaa enjoyed huge popularity and positive word-of-mouth spread among customers. Euromonitor International's Baby and Child-specific Products ... Read More

  • Oral Care in Morocco

    ... advice and buy the recommended oral care products in pharmacies and parapharmacies. Oral care is expected to continue to register retail value growth over the forecast period and witness new product developments each year and ... Read More

  • Mass Beauty and Personal Care in Cameroon

    ... majority of Cameroonians are on low incomes. Being price-sensitive, this consumer group tends to direct their expenditure towards essential goods, and favours value for money deals. Cameroon has a high unemployment rate, and consequently a ... Read More

  • Bath and Shower in Tunisia

    ... contribute to robust growth in value sales at constant 2017 prices for the category as a whole. New products offering more added-value features at affordable prices should prove particularly popular, while derma-positioned products with extra ... Read More

  • Hair Care in Morocco

    ... in packaging types and sizes, integrate new formulas, and enhance their products’ features, yet the category is considered mature. Perms and relaxants, salon professional hair care and styling agents performed well thanks to changing hairstyle ... Read More

  • Fragrances in Cameroon

    ... consumers, and also by some aspirational middle-income consumers. Increases in disposable income will also contribute to boosting sales of fragrances over the forecast period, although deodorants will continue to take some sales away from fragrances, ... Read More

  • Sun Care in Cameroon

    ... supply of sun care products with them. A handful of outlets located in high-end neighbourhoods in big cities frequented by foreigners stock these products, however. Euromonitor International's Sun Care in Cameroon report offers a comprehensive ... Read More

  • Hair Care in Cameroon

    ... support rising sales in this category, as well as the offer of a wide selection of products, particularly from companies such as SoftSheen-Carson Laboratories, House of Cheatham and Sipca Cameroun. Despite a rise in the ... Read More

  • Depilatories in Cameroon

    ... prices. However, the growth achieved will be due to rising disposable incomes, as some consumers look to trade up from razors to more “modern” products. Expatriates and Cameroonians who have lived abroad and know about ... Read More

  • Bath and Shower in Morocco

    ... major retail outlets. They also invested in new innovations and altered the packaging and the components of their products. Euromonitor International's Bath and Shower in Morocco report offers a comprehensive guide to the size and ... Read More

  • Beauty and Personal Care in Cameroon

    ... increase and new retailers such as Carrefour opened their doors, consumers now have access to a wide choice in terms of brands and product types. Whilst the low-income and growing middle-income consumer groups remained price-sensitive ... Read More

  • Deodorants in Cameroon

    ... driven by rising demand, especially amongst young adults and professionals. The penetration of cheaper brands such as Balea and Isana, as well as local brands, is another factor that will positively impact the category. Favourable ... Read More

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