Furniture Retailing - US - August 2018
"The furniture category has grown consistently over past few years, which is expected to continue over the next five years, thanks to a stable housing market and increasing types of living situations, which creates more housing needs. Still, replacement dominates purchases, and consumers need new reasons and options to encourage more shopping. Future growth will be impacted by how and where consumers shop, with more gravitating online and new competition emerging outside the channel. Retailers need to leverage their role as experts and provide tools that make shopping both in stores and online easier in order to keep consumers engaged and shopping for reasons aside from replacement."
- Alexis DeSalva, Retail & Apparel Analyst
Competition is increasing in and out of the channel
Replacement drives most purchases
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