Global Smart Speaker Market (by Value, Installed Base & Shipments) - Insights, Trends & Forecast (2020-2024)

Global Smart Speaker Market (by Value, Installed Base & Shipments) - Insights, Trends & Forecast (2020-2024)

The global smart speaker market is estimated to reach US$19.91 billion in 2024, growing at a CAGR of 21.12% for the period spanning from 2020 to 2024. The factors such as increasing disposable income, rising number of smart homes, growing urban population, increasing penetration of IoT devices, rising voice commerce, millennials attraction towards smart speaker and establishment of 5G connections are expected to drive the market. However, growth of the industry will be challenged by localization of language privacy and security risks and high prices. A few notable trends include increasing usage of smart speakers at home, advancement in natural language processing, growing inclination towards technological advancement and rising demand for multifunctional devices. The global smart speaker market is broadly segmented into various platforms including Amazon Alexa, Google Assistant, Apple Siri, Duer OS, Xiao Al, Ali Genie and others. Rising consumer preference for Alexa, low cost and high efficiency along with its multi-functional features helped Alexa to remain at top position amongst all the smart speakers. In the smart speaker market, Alexa accounted for the highest share in 2019. The fastest growing regional market is the United States owing to increasing number of devices per household coupled with the rising adoption of smart speakers. The U.S. and China are highly established premium markets that contribute to significant shares in the global market. Growing installed base users for smart devices in the China propelled the demand for smart speakers. Scope of the report: • The report provides a comprehensive analysis of the global smart speaker market is broadly segmented into various platforms including Amazon Alexa, Google Assistant, Apple Siri, Duer OS, Xiao Al, Ali Genie and others. • The major regional markets have been analyzed, along with country coverage of the US and China. • The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth. • The competitive landscape of the market, along with the company profiles of leading players (Amazon.com Inc., Apple Inc., Alphabet Inc., Baidu Inc., Alibaba Group Holding Limited, Xiaomi Corporation) are also presented in detail. Key Target Audience: • Smart Speaker Manufacturers • Raw Material/Component Suppliers • End Users • Consulting Firms • Investment Banks • Government Bodies & Regulating Authorities


1. Market Overview
1.1 Smart Speakers
1.2 Features of Smart Speakers
Table 1: Features of Smart Speakers
1.3 Pros of Smart Speakers
1.4 Cons of Smart Speakers
Table 2: Smart Speakers Devices
1.5 Smart Speakers Devices
1.6 Smart Speakers- Virtual Assistant Platforms
1.7 Major Smart Speakers- Virtual Assistant Platforms
Table 3: Major Smart Speakers- Virtual Assistant Platforms
2. Global Market Analysis
2.1 Global Smart Speaker Market by Value
Table 4: Global Smart Speaker Market by Value (2015-2019)
2.2 Global Smart Speaker Market Forecast by Value
Table 5: Global Smart Speaker Market Forecast by Value (2020-2024)
2.3 Global Smart Speaker Market by Platform
Table 6: Global Smart Speaker Market by Platform (2019)
2.4 Global Smart Speaker Market by Region
Table 7: Global Smart Speaker Market by Region (2019)
2.5 Global Smart Speaker Market by Installed Base
2.5.1 Global Smart Speaker Market Forecast by Installed Base
Table 8: Global Smart Speaker Market Forecast by Installed Base (2019-2024)
2.5.2 Global Smart Speaker Market Share by Installed Base
Table 9: Global Smart Speaker Market Share by Installed Base (2019)
2.5.3 Global Alexa Forecast by Installed Base
Table 10: Global Alexa Forecast by Installed Base (2019-2024)
2.5.4 Global Google Assistant Forecast by Installed Base
Table 11: Global Google Assistant Forecast by Installed Base (2020-2024)
2.5.5 Global Siri Forecast by Installed Base
Table 12: Global Siri Forecast by Installed Base (2020-2024)
2.6 Global Smart Speaker Installed Base by Region
Table 13: Global Smart Speaker Installed Base by Region (2019)
2.7 Global Smart Speaker Shipments
Table 14: Global Smart Speaker Shipments (2015-2019)
2.8 Global Smart Speaker Shipments Forecast
Table 15: Global Smart Speaker Shipments Forecast (2020-2024)
2.9 Global Smart Speaker Shipment by Region
Table 16: Global Smart Speaker Shipment by Region (2019)
3. Regional Market Analysis
3.1 The US
3.1.1 The US Smart Speaker Market by Value
Table 17: The US Smart Speaker Market by Value (2015-2019)
3.1.2 The US Smart Speaker Market Forecast by Value
Table 18: The US Smart Speaker Market Forecast by Value (2020-2024)
3.1.3 The US Smart Speaker Market Share by Platform
Table 19: The US Smart Speaker Market Share by Platform (2019)
3.1.4 The US Alexa Smart Speaker Sales by Value
Table 20: The US Alexa Smart Speaker Sales by Value (2015-2019)
3.1.5 The US Alexa Smart Speaker Sales Forecast by Value
Table 21: The US Alexa Smart Speaker Sales Forecast by Value (2020-2024)
3.1.6 The US Google Assistant Smart Speaker Sales by Value
Table 22: The US Google Assistant Smart Speaker Sales by Value (2017-2019)
3.1.7 The US Google Assistant Smart Speaker Sales Forecast by Value
Table 23: The US Google Assistant Smart Speaker Sales Forecast by Value (2020-2024)
3.1.8 The US Siri Smart Speaker Sales by Value
Table 24: The US Siri Smart Speaker Sales by Value (2017-2019)
3.1.9 The US Siri Smart Speaker Sales Forecast by Value
Table 25: The US Siri Smart Speaker Sales Forecast by Value (2020-2024)
3.1.10 The US Smart Speaker Market by Product
Table 26: The US Smart Speaker Market by Product (2019)
3.2 China
3.2.1 China Smart Speaker Shipment
Table 27: China Smart Speaker Shipment (2019-2024)
4. Market Dynamics
4.1 Growth Drivers
4.1.1 Increasing Disposable Income
Table 28: Global Gross National Income (GNI) Per Capita (2014-2018)
4.1.2 Increasing Number of Smart Homes
Table 29: Global Smart Home Market Forecast (2019-2024)
4.1.3 Growing Urban Population
Table 30: Global Urban Population (2014-2018)
4.1.4 Growing Penetration of IoT Devices
Table 31: Number of Installed IoT Devices (2015-2019)
4.1.5 Increasing Popularity of Voice Commerce
Table 32: Monthly Active US Smart Speaker Voice Commerce Users (2017-2018)
4.1.6 Establishment of 5G Infrastructure
Table 33: Number of 5G Connections Forecast by Region (2021-2025)
4.1.7 Millennials Attraction Towards Smart Speakers
4.2 Key Trends & Developments
4.2.1 Rapid Increase in the Usage of Smart Speakers at Home
Table 34: Smart Speakers Ownership in the US Households (2017-2018)
4.2.2 Advancement in Natural Language Processing (NLP)
4.2.3 Growing Inclination Towards Technological Products
4.2.4 Rising Demand for Multifunctional Devices
4.3 Challenges
4.3.1 Localization of Language
4.3.2 Privacy and Security Risk
4.3.3 High Prices
Table 35: US Retail Prices of Selected Voice Enabled Smart Speakers
5. Competitive Landscape
5.1 Global Market
5.1.1 Revenue and Market Cap Comparison
Table 36: Key Players - Revenue & Market Cap Comparison (2018/2019)
5.1.2 Global Smart Speaker Market Share by Company
Table 37: Global Smart Speaker Market Share by Company (2019)
5.1.3 Global Smart Speaker Shipment by Company
Table 38: Global Smart Speaker Shipment by Company (2018-2019)
5.1.4 Global Smart Speaker Shipment Category Share by Company
Table 39: Global Smart Speaker Shipment Category Share by Company ( Q3 2019)
5.2 The U.S. Market
5.2.1 The U.S. Smart Speaker Market Share by Company
Table 40: The U.S. Smart Speaker Market Share by Company (2019)
5.3 China Market
5.3.1 China Smart Speaker Market Share by Company
Table 41: China Smart Speaker Market Share by Company (2019)
6. Company Profiles
6.1 Amazon.com, Inc.
6.1.1 Business Overview
6.1.2 Financial Overview
Table 42: Amazon.com Net Sales by Segment (2018)
Table 43: Amazon.com Net Sales by Region (2018)
Table 44: Amazon.com Net Sales and Net Income (Loss) (2014-2018)
6.1.3 Business Strategies
6.2 Apple, Inc.
6.2.1 Business Overview
6.2.2 Financial Overview
Table 45: Apple, Inc. Net Sales by Segments (2018)
Table 46: Apple, Inc. Net Sales by Products (2018)
Table 47: Apple, Inc. Net Sales and Net Income (2014-2018)
6.2.3 Business Strategies
6.3 Alphabet Inc. (Google)
6.3.1 Business Overview
6.3.2 Financial Overview
Table 48: Alphabet Inc. (Google) Sales by Product Category (2018)
Table 49: Alphabet Inc. (Google) Sales by Region (2018)
Table 50: Alphabet Inc. (Google) Revenues and Net Income (2014-2018)
6.3.3 Business Strategies
6.4 Baidu, Inc.
6.4.1 Business Overview
6.4.2 Financial Overview
Table 51: Baidu, Inc. Revenues by Segment (2018)
Table 52: Baidu, Inc. Revenues and Net Income (2014-2018)
6.4.3 Business Strategies
6.5 Alibaba Group Holding Limited
6.5.1 Business Overview
6.5.2 Financial Overview
Table 53: Alibaba Group Holding Limited Revenue by Segment (2019)
Table 54: Alibaba Group Holding Limited Revenues and Net Income (2015-2019)
6.5.3 Business Strategies
6.6 Xiaomi Corporation
6.6.1 Business Overview
6.6.2 Financial Overview
Table 55: Xiaomi Corporation Sales by Segment (2018)
Table 56: Xiaomi Corporation Sales by Region (2018)
Table 57: Xiaomi Corporation Revenue and Profit (2014-2018)
6.6.3 Business Strategies

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