About e-commerce software
Electronic commerce, commonly called e-commerce, refers to the process of buying and selling products and services over computer networks. Several industries, such as traditional brick-and-mortar retailers, banks, travel agents, and online vendors, have aggressively incorporated e-commerce solutions. This technology helps them operate through web portals, gain competitive advantage, and reach more customers quickly. E-commerce software offers advanced capabilities such as searching, order management, cart management, content management, marketing, and reporting.
Technavio's analysts forecast the retail e-commerce software market in EMEA to grow at a CAGR of 12.55% over the period 2014-2019.
Covered in this report
In this report, Technavio covers the present scenario and growth prospects of the retail e-commerce software market in EMEA for the period 2015-2019. To calculate the market size, the report considers revenue generated from the sales of e-commerce software license and services; services include training, maintenance and support, and consultation. The report presents the vendor landscape and a corresponding detailed analysis of the top five vendors operating in the market on the basis of platform usage. The report presents the vendor landscape and a detailed analysis of the top five vendors in the retail e-commerce software market in EMEA. It discusses the major drivers influencing the market growth and the challenges faced by vendors and the market as a whole. It also covers the key emerging trends and their influence on the market.
Technavio Announces the Publication of its Research Report – Retail E-commerce Software Market in EMEA 2015-2019
Technavio recognizes the following companies as the key players in the Retail E-commerce Software Market in EMEA: ATG (Oracle), hybris (a subsidiary of SAP), IBM, Intershop Communications and Magento (eBay)
Other Prominent Vendors in the market are: Adobe Systems, CenturyLink, Cleverbridge and Ekm Systems
Commenting on the report, an analyst from Technavio’s team said: “The deployment of cloud-based software solutions is highly cost-effective compared to that of on-premise solutions. Vendors provide cloud-based solutions for an annual subscription or usage fee. In addition, the implementation of cloud-based solutions saves the cost associated with the installation and upgrade of e-commerce software. Cloud-based solutions are offered with easy-to-use and self-explanatory applications and interfaces for proper deployment. The retail e-commerce software market in EMEA is witnessing huge demand for cloud-based solutions, encouraging numerous vendors to use these solutions. In addition, vendors also provide cloud solutions on a pay-per-use basis, which can be useful for SMEs in the region.”
According to the report, e-commerce software supports the growth of an organization by establishing its online presence in the marketplace and helps gain competitive advantage by improving operational efficiency. It is one of the most valuable products for SMEs to increase revenues, improve workforce utilization, and reduce the cost of acquiring and managing workforce. With the availability of effective retail e-commerce software, SMEs can improve their sales volume, support their staff to function effectively, manage e-store activities, and eliminate excessive processes.
Further, the report states that the presence of a large number of open-source e-commerce solution providers in the retail e-commerce software market poses a threat to major vendors.
ATG (Oracle), hybris (a subsidiary of SAP), IBM, Intershop Communications, Magento (eBay) Adobe Systems, CenturyLink, Cleverbridge, Ekm Systems
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