How to Survive in an Omnichannel World: Best Practices for Omnichannel Retailing
The global retail landscape is quickly evolving in the midst of the rise of omnichannel retailing. As retailers seek to integrate and align various channels to provide shoppers with a seamless shopping experience, omnichannel retailing is at different phases in different geographic regions. The demand for omnichannel shopping is unlikely to slow down, and retailers operating in different regions of the world will need to overcome various challenges to achieve omnichannel proficiency.
Euromonitor International's How to Survive in an Omnichannel World: Best Practices for Omnichannel Retailing global briefing offers an insight into the size and shape of the retailing industry, highlights emerging trends, their effects on retailing in markets around the world, on the development of channels and consumers’ shopping patterns. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market – be they the developments of new store types, the importance of non-store retailing, economic/lifestyle influences, private label or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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