Inter Ikea Systems BV in Retailing (World)
Inter Ikea Systems BV (Ikea) continues to thrive, with consumer demand for its low cost offer and Scandinavian design still strong. However, it is increasingly seeking to innovate across its once rigorously monolithic sales model, as it expands into new markets and seeks to meet changing consumer trends. The company is showing itself to be surprisingly flexible.
Euromonitor International’s Inter Ikea Systems BV in Retailing (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Retailing industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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