Avon Bulgaria EOOD in Retailing (Bulgaria)
Avon is expected to achieve strong results during the forecast period by continuing with its mid-range price positioning and attempting to reach to younger customers via the internet. One key obstacle that Avon will have to overcome in order to be successful with such a strategy, however, is set to be generating customer loyalty as younger consumers rarely stick to one beauty and personal care brand.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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