World Cigarettes - Denmark 2014

World Cigarettes - Denmark 2014


“Cigarettes in Denmark” is a new report by ERC that focuses on the extent to which Denmark Cigarettes market has evolved in line with changing smoking habits, the competitive environment and economic developments, as well as analyzing the implications market realignments have had on top multinational companies.

Key Findings

  • The Danish market is dominated by filter cigarettes but plain, unfiltered brands remain a relatively significant feature until recently. In 2005 they accounted for 5% but were down to 1% by 2013.
  • The latest figures indicate that in 2013, 23.5% of Danish adults were smokers, compared with 25.5% in 2005, 31% in 2000, and 38.9% in 1990. Denmark's adult smoking population is estimated to have fallen from 1990 to 2013, a decline of 34.4% over the period.
  • It is forecast that total sales will decline by 2023, 37.7% below 2013 levels. Per capita consumption levels are forecast to be 39% lower by 2013.
  • “Cigarettes in Denmark” report is a qualitative report providing extensive and highly detailed consumption data on the Cigarettes industry in Denmark.
  • This report is the result of ERC’s extensive market research covering Cigarettes across Denmark. The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise in the Cigarettes industry in order to offer extensive data about the trends and dynamics affecting the Cigarettes industry.
  • This report is aimed at companies operating in the Cigarettes industry and for new companies considering entry into Cigarettes industry.
  • This report provides detailed data of the manufacturers operating in the Cigarettes industry in Denmark.
  • This report also provides market size of the Cigarettes industry in Denmark along with other data relating to the regulations, retail price, smoking population, production & trade and forecast data.
Reasons To Buy
  • Cigarettes companies require a detailed understanding of Cigarettes consumption in order to align their sales and marketing efforts with the latest trends in the market. This report clarifies in detail, by region and company, where the growth opportunities are in Cigarettes industry to enable effective marketing plan
  • As consumers’ product demands evolve, the dynamics between different countries also change – favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future
  • The differing growth rates in overall regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes for marketers
  • The report provides the latest data on market dynamics in the Cigarettes industry across Denmark , providing marketers with essential data in order to understand their own position in the market and to identify where to compete in the future

Market Size
Cigarette Consumption, 1990-2014
Releases for Consumption, 2002-2013
Cigarette & RYO Sales, 2000-2014
Per Capita Consumption, 1990-2014
Retail Sales Value, 1990-2014
Market Structure
Market Breakdown: Filter v Plain Cigarettes, 2000-2013
Manufacturers & Brands
Manufacturer Sales & Market Share, 2000-2014
Taxation & Retail Prices
Prevailing Tax Rates on Cigarettes, 1990-2014
EU Countries, Retail Price & Tax Incidence Comparison, 2014
Retail Prices
Tax Incidence & Trade Margins in Relation to Retail Prices, 1990-2014
Cigarette Prices, February 2013
The Smoking Population
Smoking Population, 1990-2013
Smokers by Age Group, Regular & Occasional, 2009
Smokers by Age Group, Regular & Occasional, 2010
Daily Smokers by Age & Gender, 2009
Daily Smokers by Age & Gender, 2010
Daily Smokers by Age & Gender, 2013
Smoking Prevalence by Region, 2006, 2010 & 2013
Production & Trade
Cigarette Production, 1990-2013
Imports of Cigarettes, 1990-2013
Imports of Cigarettes by Country of Origin, 2000-2013
Exports of Cigarettes, 1990-2013
Exports of Cigarettes by Country of Destination, 2000-2013
Operating Constraints
Advertising Restrictions
Health Warnings/Labelling Requirements
Other Restrictions
Company Profiles
British American Tobacco Denmark A/S
Prospects & Forecasts
Consumption Forecasts to 2023

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