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Demographics Market Research Reports & Industry Analysis provides reports with information in World Demographics trends. This demographic market analysis can assist with two main objectives: first, to discover which sectors or subgroups live in the population; and, second, to generate a comprehensive image of the traits that a typical member of each of these sectors possesses. The available demographic reports have outlined effective strategies for attracting targeted groups of people for certain products worldwide. Reports include global data to help marketers access information about any potential target market.

You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.

Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.

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Demographics Industry Research & Market Reports

  • Children's Homes (UK) - Industry Report

    ...GROUP PROGRESSIVE CARE & EDUCATION LTD. This report covers activities such as challenging behaviour, education, care homes, learning difficulties, residential care and includes a wealth of information on the financial trends over the past four ... Read More

  • Consumer Lifestyles in India

    ...via the Internet or through their television sets. Demographic trends are dominated by two key factors—declining birth rates and a fast-growing older population. Euromonitor's Consumer Lifestyles in India report analyses factors influencing national consumer expenditure. ... Read More

  • CHILDWISE Playground Buzz Spring Term 2017

    ...designed to inform users about the most popular brands which children are engaging with, across television, music, games, websites, gadgets, toys and any other areas of interest. We focus around two themes: what have children ... Read More

  • Consumer Lifestyles in Kazakhstan

    ...declined and consumers’ shopping habits have changed. In addition, most consumers are no longer turning to loans and credit to make purchases and mortgages are hard to come by despite high demand for housing. Regardless, ... Read More

  • Uzbekistan in 2030: The Future Demographic

    ...and fertility, combined with an increase in older age groups. The country has high rates of emigration and this will continue to be a feature up until 2030. Uzbekistan’s population is predominantly rural, however urban ... Read More

  • Consumer Goods & Retailing: Global DIY and Gardening Retailers

    ...Including turnover data, outlet number outlets, employees figures, address details and management information. Annual figures officially published by the retailers themselves is included in turnover. 2 sources provide reliable data we use these to make ... Read More

  • TrendSights Analysis: Personalization - Providing a superior and more unique fit for specific consumer segments

    ...groups, as well as the lifestyle benefits sought by more demanding consumers. Personalization facilitates differentiation and uniqueness by creating a product that is perceived as being more closely aligned with individual consumer needs. By increasing ... Read More

  • Country of origin research revisited: seeking new methods and variables also interest in how to build marketing strategies taking advantage of COO. In the past, literature related to COO stemmed from a marketing perspective, investigating methods, variables, and ways to approach COO. However, a ... Read More

  • 15th Annual Report Consumer Report - 2017 State of Sustainability in America

    ...more! Summary This report is the fifteenth annual U.S. report NMI has published on the state of the sustainability market, providing unparalleled insight and expertise in what drives this market and how to communicate with ... Read More

  • Global Female Sex Toys Market 2017-2021

    ...satisfaction. Technavio’s analysts forecast the global female sex toys market to grow at a CAGR of 10.98% during the period 2017-2021. Covered in this report The report covers the present scenario and the growth prospects ... Read More

  • The United Kingdom (UK) in 2030: The Future Demographic

    ...driver of population growth over this period as natural change plummets. Although ageing, the UK’s median age will remain younger than Western Europe as a whole in 2015-2030 due to its comparatively high birth and ... Read More

  • Sex Toys Market in Japan 2017-2021

    ...Technavio’s analysts forecast the sex toys market in Japan to grow at a CAGR of 7.72% during the period 2017-2021. Covered in this report The report covers the present scenario and the growth prospects of ... Read More

  • Gender issues in knowledge-based entrepreneurship: Women as knowledge creators and entrepreneurs

    ...competition and innovation, creating employment and prosperity, and revitalizing communities. A policy framework that identifies strategic themes as key drivers for economic growth, improved productivity and a wider involvement in enterprise for all is needed. ... Read More

  • Consumer Lifestyles in Israel rise, often buttressed by consumer borrowing which has led to high levels household debt. At the same time, consumers are certainly more price-conscious and when they shop they continually seek out lower prices, behaviour ... Read More

  • Consumer Lifestyles in Austria

    ...are working to pay off existing household debt. But it appears that Austrians are becoming more optimistic about their personal finances in light of an improving economy, leading to projections of increased spending in coming ... Read More

  • Why Lifestyles Insights Matter for Business Strategy and use in their everyday lives. Understanding trends in consumer lifestyles is essential for companies as they shape their product development, marketing, and long-term strategy. Strategy Briefings offer unique insight into emerging trends world-wide. ... Read More

  • The Future of Urbanization: Identifying and understanding the future urban landscape

    ...facilities and social services. The growth in income levels due to a shift from agricultural employment to industrial and service-sector jobs will raise living standards. The 500 cities experiencing the largest absolute rise in GDP ... Read More

  • Population change in East Asia

    ...Korea and Hong Kong SAR are among the countries in the region that now fall into the ultra-low fertility category, with fertility in China dropping to levels lower than those in many European countries. Why ... Read More

  • The Ungendered: Marketing to a Non-Binary Generation

    ...their peers? This report looks at the shift in the way we understand gender, and how companies in fashion, make- up and fmcg have responded to this shift. Strategy Briefings offer unique insight into emerging ... Read More

  • Turkmenistan in 2030: The Future Demographic

    ...of 14.6% from 2015. Although the population will be ageing rapidly, it will still be relatively young on a regional basis by 2030 with a median age of just 31.6 years. Ashgabat will continue to ... Read More

  • Hungary in 2030: The Future Demographic

    ...birth rates resulting in deaths exceeding births by a growing margin each year. Despite relatively high net migration in 2015-2030, it will not be enough to counteract natural population decline. Budapest will continue to dominate ... Read More

  • Consumer Lifestyles in Belarus

    ...lowest prices and in many instances delaying purchases, particularly of big-ticket items. New taxes on products bought abroad have affected the popular pastime of cross-border shopping. Online shopping is growing with domestic and Chinese retailers ... Read More

  • Israel in 2030: The Future Demographic

    ...a result of a high number of births due to an above replacement level of fertility and an increasing number of women of childbearing age in the population. Positive net migration will also contribute to ... Read More

  • Strip Clubs - Industry Market Research Report

    ...recession-induced dips early in the period, IBISWorld expects overall revenue to increase over the next five years thanks to renewed consumer spending and pent-up demand. Companies in this industry operate adult entertainment venues in which ... Read More

  • Teva Pharmaceutical Industries Ltd (TEVA) - Financial and Strategic SWOT Analysis Review

    ...bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you ... Read More

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