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Demographics Market Research Reports & Industry Analysis provides reports with information in World Demographics trends. This demographic market analysis can assist with two main objectives: first, to discover which sectors or subgroups live in the population; and, second, to generate a comprehensive image of the traits that a typical member of each of these sectors possesses. The available demographic reports have outlined effective strategies for attracting targeted groups of people for certain products worldwide. Reports include global data to help marketers access information about any potential target market.

You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.

Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.

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Demographics Industry Research & Market Reports

  • Country Economic Forecasts - Germany

    ... global trade and firms’ caution are weighing on exports and investment, and tumbling services sentiment means that domestic demand may succumb to the external headwinds. But the labour market is resilient so we still forecast ... Read More

  • Gabon Consumer & Retail Q4 2019

    ... of inequality and unemployment combinedwith oil wealth significantly enlarging GDP per capita does place a ceiling on growth. However, low inflation and stable economicgrowth will provide some breathing room for consumers over the short term. Read More

  • Israel Consumer & Retail Q4 2019

    ... has been hit by a prolonged crisis in recent years and will continue to face headwinds over theforecast period as a weak economic backdrop worsens the outlook for troubled lenders. The country's non-bank financial sectorstands ... Read More

  • Weekly Economic Briefings - Emerging Markets Weekly Economic Briefing

    ... in some countries suggest momentum may be stabilising, which should limit the downside for growth going forward. Overall, our aggregate 2019 and 2020 GDP growth forecasts remain unchanged this month, at 4% and 4.3% respectively. Read More

  • Japan Consumer & Retail Q4 2019

    ... the near term Japan's construction market will draw increased support from ongoing preparations for the 2020 TokyoOlympics. Beyond this, the market's growth outlook will remain subdued owing to a developed infrastructure base and weakdemand dynamics. Read More

  • Turkey Consumer & Retail Q4 2019

    ... in the industry will be gradually recovering during the secondhalf of our forecast period to 2023, which should open up attractive opportunities for local and international food and drinkcompanies to tap into this large, youthful ... Read More

  • Country Economic Forecasts - Australia

    ... But the unemployment rate has ticked up to 5.3%, suggesting that progress towards absorbing spare capacity is stalling. A correction in global iron ore prices has seen the trade surplus fall back sharply from its ... Read More

  • Country Economic Forecasts - United States

    ... activity to remain downbeat in 2020, we believe economic fundamentals remain broadly supportive of expansion. We foresee GDP growth averaging 2.2% in 2019 before slowing to 1.6% in 2020. The Fed will likely proceed with ... Read More

  • Country Economic Forecasts - Japan

    ... implemented consumption tax hike and disappointing wage developments further weighing on demand. We expect GDP to grow 0.8% in 2019 before slowing to 0.2% next year due to the impact of the consumption tax increase. Read More

  • Children's Homes (UK) - Industry Report

    ... including CARETECH COMMUNITY SERVICES LTD, BRYN MELYN CARE LTD and ORACLE CARE LTD. This report covers activities such as challenging behaviour, education, learning difficulties, care homes, residential care and includes a wealth of information on ... Read More

  • Weekly Economic Briefings - Emerging Markets Weekly Economic Briefing

    ... even against a background of broad US dollar strength. This is a clear departure from 2018, when BI hiked rates 175bp to defend the rupiah. Our empirical assessment of the central bank’s “reaction function” shows ... Read More

  • Tanzania Consumer & Retail Q4 2019

    ... impact on the incomes agricultural workers whoform a large segment of the working population. We believe that lower food yields will result in increased food prices over thecoming quarters, resulting in lower consumer purchasing power. Read More

  • Finland in 2030: The Future Demographic

    ... With more than a quarter of the population aged over 65 by 2030 the consumer landscape will continue to transform, while Finland will remain one of the oldest regional countries by median age. Urban population ... Read More

  • Consumer Goods & Retailing: Global DIY and Gardening Retailers

    ... Including turnover data, outlet number outlets, employees figures, address details and management information. Annual figures officially published by the retailers themselves is included in turnover. 2 sources provide reliable data we use these to make ... Read More

  • South Korea in 2030: The Future Demographic

    ... fertility rates and most elevated life expectancy globally, South Korea’s population will age rapidly up to 2030 by which time a quarter of the population will be aged 65 or over. Urban population will continue ... Read More

  • Thailand Consumer & Retail Q4 2019

    ... and stable wage growth will continue to buoy consumerspending while household debt steadily falls from its high. The tepid inflationary environment will also help to keep price pressurescontained, providing a boost to spending. We expect ... Read More

  • France Consumer & Retail Q4 2019

    ... continues to fall to its lowest level in 10 years,supporting stronger growth in household incomes. However, some indicators do point to a slower recovery, with retail salesremaining below long-term averages. This suggests there will not ... Read More

  • Weekly Economic Briefings - Emerging Markets Weekly Economic Briefing

    ... 2020 after the surprisingly weak performance of just 3.1% y/y in Q2 2019. This is in line with our thesis that credit shortage and specific developments in the auto industry have aggravated the slowdown in ... Read More

  • Country Economic Forecasts - Egypt

    ... position. Household consumption as well as investment grew at a faster pace, while weak real imports supported a stronger net trade position. Although a breakdown of Q4 is not yet available, preliminary estimates indicate that ... Read More

  • Translation & Interpretation Services in the US - Procurement Research Report

    ... one language to another. Interpreters provide in-person oral translation from one language to another during business transactions, interviews and other engagements. Translation services also include the localization of products, services and websites for international use. Read More

  • Country Economic Forecasts - South Africa

    ... clearly supported by the low base of calculation. Real GDP growth of 3.1% q-o-q saar was recorded in Q2, however, 2019 will still turn out to be worse than 2018. The economy continues to be ... Read More

  • Country Economic Forecasts - Romania

    ... bolstered by very low unemployment, and investment up 16.3%, led by surging construction. However, the industrial sector was weak, with production shrinking for the first time since 2009, down 2.2% y/y in Q2, undermined by ... Read More

  • Country Economic Forecasts - Mexico

    ... risks to our revised 0.4% GDP growth forecast for 2019 (0.5% previously). In addition, we have cut our 2020 forecast to 1.3%, from 1.6%, amid a weaker global growth outlook and likely persistent fiscal austerity. Read More

  • Angola in 2030: The Future Demographic

    ... birth rates mean that Angola will remain one of the youngest countries globally, despite a slight rise in the median age. Luanda will continue to dominate the urban landscape while the urban population will expand ... Read More

  • Austria in 2030: The Future Demographic

    ... diverse with over a fifth of the country made up of foreign citizens by 2030. Ageing will continue to be a key trend and the age old dependency ratio will surge. Vienna will continue to ... Read More

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