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Demographics Market Research Reports & Industry Analysis

MarketResearch.com provides reports with information in World Demographics trends. This demographic market analysis can assist with two main objectives: first, to discover which sectors or subgroups live in the population; and, second, to generate a comprehensive image of the traits that a typical member of each of these sectors possesses. The available demographic reports have outlined effective strategies for attracting targeted groups of people for certain products worldwide. Reports include global data to help marketers access information about any potential target market.

You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.

Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.

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Demographics Industry Research & Market Reports

  • Looking Ahead to Gen Z: Demographic Patterns and Spending Trends

    ... Gen Z consumer market and highlights opportunities for marketers reaching out to Gen Z consumers. The report offers demographic and economic profiles of Gen Z and examines the shopping behavior and spending patterns of Gen ... Read More

  • Consumer Goods & Retailing: Global DIY and Gardening Retailers

    ... Including turnover data, outlet number outlets, employees figures, address details and management information. Annual figures officially published by the retailers themselves is included in turnover. 2 sources provide reliable data we use these to make ... Read More

  • Ireland in 2030: The Future Demographic

    ... this relatively strong growth, while positive net migration will account for nearly a third. Dublin is bigger than the next nine cities combined, this will remain the case in 2030 when it will account for ... Read More

  • Consumer Lifestyles in Norway

    ... incomes are avid consumers, but, in contrast, many younger Norwegians are struggling to save to buy their first homes. Most Norwegians are internet users and this has spurred growth in online shopping. High net migration ... Read More

  • Consumer Lifestyles in France

    ... retirees is driving demand for premium products and leisure services; while the trend towards solo living is fuelling consumption of discretionary items, compact appliances and smaller pack sizes. Social media use is booming, and with ... Read More

  • Consumer Lifestyles in Germany

    ... market have buoyed consumer confidence and spurred household spending in recent years; yet shoppers are cautious by nature and remain price-conscious, risk-averse and wary of debt. The recent influx of refugees and other migrants, combined ... Read More

  • Germany Consumer & Retail Q3 2018

    ... unemployment, easy credit conditions, lowhousehold debt, slowing inflation and a a relatively optimistic economic outlook should be a boon for consumption. Consumerconfidence is also hitting recent highs reflecting this trend, however, retail sales have remained ... Read More

  • Event Facilities in the US - Procurement Research Report

    ... suppliers of event facility rentals. Buyers rent event facilities for a variety of uses, such as corporate meetings and business expositions. This report does not cover hotel room rental, conference and trade show planning services ... Read More

  • Country Report Ireland June 2018

    ... report examines and explains the issues shaping the countries in which you operate: the political scene, economic policy, the domestic economy and foreign trade and payments. 18-24-month forecasts are also included to complement the analysis Read More

  • Country Report Belgium June 2018

    ... report examines and explains the issues shaping the countries in which you operate: the political scene, economic policy, the domestic economy and foreign trade and payments. 18-24-month forecasts are also included to complement the analysis Read More

  • Country Report Austria June 2018

    ... report examines and explains the issues shaping the countries in which you operate: the political scene, economic policy, the domestic economy and foreign trade and payments. 18-24-month forecasts are also included to complement the analysis Read More

  • Country Risk Service Bolivia June 2018 Updater

    ... service measures political, economic policy, economic structure and liquidity risks as well as currency, sovereign debt and banking sector risks. In-depth forecasts are provided for up to 180 macroeconomic variables for each country. Benefits of ... Read More

  • Country Report Serbia June 2018

    ... report examines and explains the issues shaping the countries in which you operate: the political scene, economic policy, the domestic economy and foreign trade and payments. 18-24-month forecasts are also included to complement the analysis Read More

  • Children's Homes (UK) - Industry Report

    ... GROUP PROGRESSIVE CARE & EDUCATION LTD. This report covers activities such as challenging behaviour, education, care homes, learning difficulties, residential care and includes a wealth of information on the financial trends over the past four ... Read More

  • Country Report Croatia June 2018

    ... report examines and explains the issues shaping the countries in which you operate: the political scene, economic policy, the domestic economy and foreign trade and payments. 18-24-month forecasts are also included to complement the analysis Read More

  • Country Report Ukraine June 2018

    ... report examines and explains the issues shaping the countries in which you operate: the political scene, economic policy, the domestic economy and foreign trade and payments. 18-24-month forecasts are also included to complement the analysis Read More

  • Country Report Russia June 2018

    ... report examines and explains the issues shaping the countries in which you operate: the political scene, economic policy, the domestic economy and foreign trade and payments. 18-24-month forecasts are also included to complement the analysis Read More

  • Country Report Nicaragua June 2018

    ... report examines and explains the issues shaping the countries in which you operate: the political scene, economic policy, the domestic economy and foreign trade and payments. 18-24-month forecasts are also included to complement the analysis Read More

  • Brothel Keeping and Sex Worker Services in Australia - Industry Market Research Report

    ... services. The industry does not include stripping, erotic dancing, adult internet services (such as dating or pornography), telephone sex chat lines, making and retailing adult video entertainment, or manufacturing and retailing sexual aids. This report ... Read More

  • Consumer Lifestyles in Vietnam

    ... a large cohort of younger consumers and rising urbanisation are driving increased demand for a wide range of modern goods and services. As internet access expands, online shopping is expected to become more prevalent. At ... Read More

  • Update on Our Top 10 Global Consumer Trends for 2018: Clean Lifer Profile

    ... 2018. This update digs deeper into Euromonitor’s Lifestyle Survey to give a better profile of 20-29 behaviour patterns. Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw ... Read More

  • Canadian Consumer TV Services Forecast, 2018–2022

    ... underlying the forecast."As next-generation cable TV services look to bring parity among TV service provider offerings, the competition for consumers' attention and their dollars will heighten," says Emily Taylor, senior analyst for Consumer Services and ... Read More

  • New Consumer Values Foster Disruptive and Novel Concepts in Beauty

    ... as well as more authentic experiences. With consumers adopting more mindful consumption patterns, as well as seeking further transparency and meaningful stories behind brands, quality credentials by both disruptive and established brands seek to align ... Read More

  • Better For You Beverages in New Zealand

    ... alternatives such as stevia or monk fruit. 2017 saw much hype around children with bad tooth decay at a younger age, mainly due to sugary food and beverages along with poor oral hygiene habits. With ... Read More

  • Better For You Packaged Food in New Zealand

    ... forefront of consumer decision-making. As such, strong new product development activity was observed in better for you packaged food, driving the overall performance of the category and, consequently, value sales growth. The value CAGR at ... Read More

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