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Demographics Market Research Reports & Industry Analysis

MarketResearch.com provides reports with information in World Demographics trends. This demographic market analysis can assist with two main objectives: first, to discover which sectors or subgroups live in the population; and, second, to generate a comprehensive image of the traits that a typical member of each of these sectors possesses. The available demographic reports have outlined effective strategies for attracting targeted groups of people for certain products worldwide. Reports include global data to help marketers access information about any potential target market.

You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.

Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.

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Demographics Industry Research & Market Reports

  • CHILDWISE Playground Buzz Summer Term 2017

    ...designed to inform users about the most popular brands which children are engaging with, across television, music, games, websites, gadgets, toys and any other areas of interest. We focus around two themes: what have children ... Read More

  • India in 2030: The Future Demographic

    ...youthful age structure ensures that population gains remain strong with India expected to overtake China to become the largest country in the world in 2028. India will have three megacities by 2030 despite the country ... Read More

  • Population Change as a Megatrend Driver

    ...They play a powerful role in driving the most influential megatrends impacting consumer markets. These megatrends include Healthy Living, Ethical Living, Connected Consumers, Shopping Reinvented, Middle Class Retreat, Premiumisation, Experience More and Shifting Market Frontiers. ... Read More

  • Consumer Goods & Retailing: Global DIY and Gardening Retailers

    ...Including turnover data, outlet number outlets, employees figures, address details and management information. Annual figures officially published by the retailers themselves is included in turnover. 2 sources provide reliable data we use these to make ... Read More

  • City Statistics Chartbook: Top 100 European Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights Most major European cities have grown steadily since the crash in 2008-09, but ... Read More

  • City Statistics Chartbook: Top 20 North American Cities

    ...rapid and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights North America's main cities were largely unaffected by the financial crash in ... Read More

  • City Statistics Chartbook: Top 20 German Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights Germany has always had a very stable economy, and this is reflected in ... Read More

  • Top 3 BoP Markets in Africa

    ...Africa. The continent’s bottom of the pyramid (BOP) is a market with huge and yet unmet potential. Insights into the BOP’s spending pattern as well as its share of total spending by category can help ... Read More

  • City Statistics Chartbook: Top 20 Middle Eastern Cities

    ...rapid and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights Middle Eastern and African cities have generally performed well, and while the ... Read More

  • City Statistics Chartbook: Top 20 Turkish Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights The major Turkish cities make up a very small portion of the Turkish ... Read More

  • City Statistics Chartbook: Top 50 European Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights Most major European cities have grown steadily since the crash in 2008-09, but ... Read More

  • City Statistics Chartbook: Top 20 Middle East & Africa Cities

    ...to experience rapid and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights Middle Eastern and African cities have generally performed well, and ... Read More

  • City Statistics Chartbook: Top 20 French Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights The economy of France's major cities have grown very steadily in recent years. ... Read More

  • City Statistics Chartbook: Top 20 Japanese Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights Japanese cities have enjoyed consistent - if slight - GDP growth in recent ... Read More

  • City Statistics Chartbook: Top 20 Russian Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights The Russian economy has enjoyed considerable economic growth in recent years, but between ... Read More

  • City Statistics Chartbook: Top 50 Global Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights The global economy has grown steadily in the past and despite two slowdowns ... Read More

  • City Statistics Chartbook: Top 20 Asia-Pacific Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights As a region, Asia-Pacific has performed very strogly and nearly all cities have ... Read More

  • City Statistics Chartbook: Top 20 UK Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights UK cities have typically grown quite well in recent years. Despite suffering multiple ... Read More

  • City Statistics Chartbook: Top 20 Canadian Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights Similarly to the US, Canadian cities in generaly passed through the 2008-09 recession ... Read More

  • City Statistics Chartbook: Top 100 Asia-Pacific Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights As a region, Asia-Pacific has performed very strogly and nearly all cities have ... Read More

  • City Statistics Chartbook: Top 20 African Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights Africa is one of the poorest regions on the planet, and it has ... Read More

  • City Statistics Chartbook: Top 100 Global Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights The global economy has grown steadily in the past and despite two slowdowns ... Read More

  • City Statistics Chartbook: Top 20 South & Central American Cities

    ...to experience rapid and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights South and Central American cities have struggled historically with erratic ... Read More

  • City Statistics Chartbook: Top 20 Italian Cities

    ...and unsustainable economic growth the makeup of the global marketplace, and the relative importance of different regions, is changing constantly. Key Highlights In the past Italy's economy has growth fairly strongly, however it was hit ... Read More

  • Global Demographics

    ...Central and South America, North America, Western Europe, Middle East, Eastern Europe, and Pacific. Further, each regional indicator is forecast for major countries within that region. Lastly, the world and regional share of urbanization rates ... Read More

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