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Demographics Market Research Reports & Industry Analysis

MarketResearch.com provides reports with information in World Demographics trends. This demographic market analysis can assist with two main objectives: first, to discover which sectors or subgroups live in the population; and, second, to generate a comprehensive image of the traits that a typical member of each of these sectors possesses. The available demographic reports have outlined effective strategies for attracting targeted groups of people for certain products worldwide. Reports include global data to help marketers access information about any potential target market.

You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.

Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.

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Demographics Industry Research & Market Reports

  • Consumer Lifestyles in Singapore

    ... renewed optimism and encouraged many to release pent-up demand. Online shopping has grown due to the considerable tech-savvy population looking for bargains. High rates of home ownership have supported sustained demand for household-related goods and ... Read More

  • Consumer Goods & Retailing: Global DIY and Gardening Retailers

    ... Including turnover data, outlet number outlets, employees figures, address details and management information. Annual figures officially published by the retailers themselves is included in turnover. 2 sources provide reliable data we use these to make ... Read More

  • The U.S. Market For Autism Treatment

    ... with autism. Yet, few therapies exist to treat this disease—just a few medications and ABA (applied behavioral analysis) programs. This is a fragmented $1.8 billion market comprised of for-profit and non-profit providers that serve autistic ... Read More

  • Tapping the Silver Consumer Market

    ... all countries of the world. Businesses that recognise and adapt to this population trend – not only by targeting the current older population but also by focusing on tomorrow’s silver consumers – will be rewarded ... Read More

  • Millennial Consumers - Understanding key trends driving consumer behaviours

    ... different from the perceived differences between it and the previous generations. Millennials want much of the same things in life; they haven’t changed that dramatically from other ages of people and still have the same ... Read More

  • The future of children's social work

    ... despondency about the profession, indeed there is much despondency about all of the professions. The challenges are well charted in the pages of this ebook. But there is also much innovation and development, and some ... Read More

  • Global Sex Toys Market 2017-2021

    ... to 50 years frequently use sex toys and form the primary consumer base for sex toys. Individuals of age above 50 years are less interested in such devices. However, the use of these products is ... Read More

  • Consumer Types: US

    ... drinking. The results are based on responses to Euromonitor International’s flagship Global Consumer Trends survey 2016, which includes 28,000 online consumers in 20 countries.BRBRStrategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at ... Read More

  • City Demographics 2030: Future Trends, Opportunities and Challenges

    ... areas are changing, employing age-friendly measures to better incorporate the ensuing rise of the elderly. However, some cities, chiefly in developing Africa and Asia, are still expected to retain youthful demographic structures over 2016-2030, such ... Read More

  • Consumer Lifestyles in Pakistan

    ... grow and change consumers’ shopping habits in coming years, including growth of online shopping. This very young country is projected to remain young and this segment will be the main driver for all kinds of ... Read More

  • Why Consumers Analytics Matter for Business Strategy

    ... consumers and target specific income groups; drill down to city income levels to help with granular strategies; analyse wealth and spending patterns; spot population niches; identify similar demographic territories; and stress-test the impact of “what ... Read More

  • North America in 2030: The Future Demographic

    ... world in 2030 when its 65+ population will make up over a fifth of the population. Positive, albeit slowing, natural change and rising net migration will ensure that the population experiences moderate growth in 2015-2030 ... Read More

  • Income Inequality Ranking of the World’s Major Cities

    ... as a measure of income inequality, this briefing uses the Palma ratio which looks at the relationship between the share of disposable income earned by the richest 10% and the poorest 40% of households. Strategy ... Read More

  • Men and Incontinence: Capturing Demand and Growth Opportunities

    ... positive performance of a number of new products, especially those in light incontinence management. The report discusses risk factors and the consumer base for men’s incontinence products and analyses recent marketing and product trends geared ... Read More

  • Affluent Consumers: Demographic Patterns and Spending Trends, 7th Edition

    ... widening gulf between the affluent and everyone else. One finding of potential importance to luxury marketers is that some affluent consumers cope with the stigma of wealth in today’s winner-take-all economy by refusing to think ... Read More

  • Children's Homes (UK) - Industry Report

    ... GROUP PROGRESSIVE CARE & EDUCATION LTD. This report covers activities such as challenging behaviour, education, care homes, learning difficulties, residential care and includes a wealth of information on the financial trends over the past four ... Read More

  • Consumer Lifestyles in Spain

    ... still cautious when it comes to spending, embracing their price sensitivity and avoiding long-term debt. Young consumers, in particular, are still trying to find their financial footing. Despite the economic crisis, the popularity of internet ... Read More

  • International Consumer Markets 2018-2019

    ... economy of each exceeds $1trillion. International Consumer Markets 2018-2019 presents a comprehensiveanalyses of the marketplace in these countries (excluding the U.S.). Analyses is alsopresented for eight regions: Africa, the Arab States of the Gulf, the ... Read More

  • Profiles of Virginia, 2014

    ... every single place and county in the state, from the biggest metropolis to the smallest unincorporated hamlet. Each profile offers data on History, Geography, Climate, Population, Vital Statistics, Economy, Income, Taxes, Education, Housing, Health & ... Read More

  • Profiles of Texas, 2017

    ... every single place and county in the state, from the biggest metropolis to the smallest unincorporated hamlet. Each profile offers data on History, Geography, Climate, Population, Vital Statistics, Economy, Income, Taxes, Education, Housing, Health & ... Read More

  • Profiles of Wisconsin, 2016

    ... every single place and county in the state, from the biggest metropolis to the smallest unincorporated hamlet. Each profile offers data on History, Geography, Climate, Population, Vital Statistics, Economy, Income, Taxes, Education, Housing, Health & ... Read More

  • Old is Gold: Selling Electronics to the Elderly

    ... must release products tailored to elderly consumers’ lifestyles. Euromonitor International's Old is Gold: Selling Electronics to the Elderly global briefing offers insight on emerging geographies, key growth categories and trends as well as pressing industry ... Read More

  • Housing, care and support for older lesbian, gay, bisexual and trans* people

    ... gaps in knowledge about the care/housing issues, needs and concerns of older lesbian gay, bisexual and/or trans* (LGBT*) people. In this second, related, e-book we develop this ‘conversation’ further, and address those gaps by showcasing ... Read More

  • How Can Mexico Boost Consumer Demand?

    ... class purchasing power by addressing the key challenges that have kept the country’s income gap wide. In the face of more challenging external conditions, boosting middle class consumption is a smart move as it increases ... Read More

  • Global Adult Stores Market 2017-2021

    ... owned by the vendors. These products are available for various segments of consumers, such as men, women, and couples. They are available in various shapes, sizes, and colors and are used to augment pleasure and ... Read More

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