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Demographics Market Research Reports & Industry Analysis provides reports with information in World Demographics trends. This demographic market analysis can assist with two main objectives: first, to discover which sectors or subgroups live in the population; and, second, to generate a comprehensive image of the traits that a typical member of each of these sectors possesses. The available demographic reports have outlined effective strategies for attracting targeted groups of people for certain products worldwide. Reports include global data to help marketers access information about any potential target market.

You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.

Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.

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Demographics Industry Research & Market Reports

  • Gabon Consumer & Retail Q4 2018

    ... Gabon Consumer & Retail Q4 2018 Key View: While higher oil prices and a recovering oil sector will boost the economy generally, public spending cuts and highincome inequality will limit the rebound in private consumption. Read More

  • Consumer Lifestyles in Peru

    ... expansion of modern retail. Relatively low internet penetration will, spurring changes in consumers’ shopping expectations and experiences. The growing number of older Peruvians is expected to alter the consumer profile in coming years and drive ... Read More

  • Youth Team, League, and Tournament Sports: Market Shares, Strategies, and Forecasts, Worldwide, 2018 to 2024

    ... Worldwide, 2017 to 2023. The 2016 study has 633 pages, 288 tables and figures. Worldwide youth sports markets are poised to achieve significant growth as travel teams become more popular and families learn to enjoy ... Read More

  • Consumer Lifestyles in Brazil

    ... remain wary, and a return to robust spending may be some time off. Many price-conscious consumers have turned to internet retailers to satisfy their desire for lower prices. Despite the recent economic downturn, demand for ... Read More

  • Future of the Family

    ... and single-parent homes are on the rise, and must be catered to by brands and states appropriately. This report will analyse the future of the family, the reasons behind the evolution of the household, and ... Read More

  • Germany Consumer & Retail Q4 2018

    ... expected of this in positive economic environment. Even highconsumer confidence over the back half of 2017 and into 2018 has largely failed to translate into higher retail sales. Wage growthhas been sluggish but there is ... Read More

  • Takaful Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2018-2023

    ... at a CAGR of 13% during 2017-2023. Takaful refers to a sharia-compliant insurance system through which members mutually contribute a sum of money, so as to support each other in case of a loss, damage ... Read More

  • Ethiopia Consumer & Retail Q4 2018

    ... outlook for Ethiopia's consumer market is positive over the medium term; however, we expect to see subduedconsumer demand for the remainder of 2018 as a result of headwinds from rising inflationary pressures on consumer essentials. Read More

  • Consumer Goods & Retailing: Global DIY and Gardening Retailers

    ... Including turnover data, outlet number outlets, employees figures, address details and management information. Annual figures officially published by the retailers themselves is included in turnover. 2 sources provide reliable data we use these to make ... Read More

  • Consumer Behavior 2019-2020

    ... presents dozens of surveys analyzing consumerspending characteristics, behavioral responses, and preferences. Easy-to-readsummaries of current research and other information useful for retailers, marketers,advertisers, and business consultants are presented. W hile there are other publicationsfocusing on general ... Read More

  • Global Clear Aligner Market: Analysis By End Users (Teenagers, Adults), By Region, By Country (2018 Edition): Opportunities and Forecast (2013-2023) – By Region (North America, Europe, Asia Pacific, ROW), By Country (U.S., Canada, Mexico, United Kingdom,

    ... United Kingdom, Germany, China, Japan, South Korea) Executive Summary A comprehensive research report created through extensive primary research (inputs from industry experts, companies, stakeholders) and secondary research, the report aims to present the analysis of ... Read More

  • China Economic Outlook: Q3 2018

    ... to 31.4% for investment. Strong consumption growth is supported by record high consumer confidence. Fixed urban assets investment growth declined to 5.5% year on year in the first seven months of 2018, driven by the ... Read More

  • Consumer Lifestyles in New Zealand

    ... buoyant growth in household expenditure over the 2012-2017 period. At the same time, buying behaviour and lifestyles are being shaped by the latest trends: an ageing consumer base, the rapid uptake of digital technology, a ... Read More

  • U.S. Pet Market Outlook, 2018-2019

    ... less lead the pack. With its focus keenly on “what’s next”—and bringing to bear decades of pet market perspective and analysis—U.S. Pet Market Outlook is packed with quantitative and qualitative projections crafted to help pet ... Read More

  • Children's Homes (UK) - Industry Report

    ... including BETTERCARE KEYS LTD, ST.CHRISTOPHERS FELLOWSHIP and ALDERWOOD L.L.A. LTD. This report covers activities such as challenging behaviour, education, care homes, learning difficulties, residential care and includes a wealth of information on the financial trends ... Read More

  • Consumer Lifestyles in the Middle East and Africa

    ... High birth rates and the large number of family households will ensure sustained demand for child-related products, but increasing levels of disposable income will result in growth of single-person households. High income inequality will continue ... Read More

  • Brexit Impact on UK Economy and Business, Forecast to 2023

    ... period impact, UK-EU post-Brexit relationship scenarios, scenario-based macroeconomic outlook, and scenario-based industry outlook for the automotive and financial services industries. Brexit negotiations commenced back in June 2017, and thus far, Phase 1 negotiations and discussions ... Read More

  • China Demographics: With Challenges Come Opportunities

    ... ageing and increased health risks undermine labour and consumer market potential, while rapid urbanisation weighs heavily on resources. Nevertheless, businesses that can cater to the needs of China’s increasingly-urbanised households and expanding elderly segment will ... Read More

  • Zimbabwe Consumer & Retail Q4 2018

    ... going to take some time to record any significant growth.Increased levels of financial inclusion amongst the populace will make navigating around hard cash shortages much easier forboth consumer and company in the future. Overall, if ... Read More

  • Baby Boomers: Old is Gold in Home and Garden

    ... transitioning into a new stage in their lives through retirement, triggering new home and garden purchases. This report explores the opportunities that home and garden retailers and manufacturers can tap into to win the hearts ... Read More

  • Consumer Lifestyles in the Netherlands

    ... standard of living, with a buoyant economy, low unemployment and a generous pensions system helping to maintain demand for a range of discretionary products and services. At the same time, an ageing, more ethnically-diverse, tech-savvy ... Read More

  • Algeria in 2030: The Future Demographic

    ... and fertility as well as increasing life expectancy. At the same time, population growth will slow due to declining births and increasing deaths. Population growth in 2017-2030 will be driven by a strong rise in ... Read More

  • Consumers and the Economic Outlook - Quarterly Update - UK - August 2018

    ... on their own financial situations, which are currently in a pretty healthy state. The base rate rise will make it harder for some, but the general outlook is positive as long as employment figures stay ... Read More

  • Consumers and the Economic Outlook - Quarterly Update - UK - August 2018

    ... on their own financial situations, which are currently in a pretty healthy state. The base rate rise will make it harder for some, but the general outlook is positive as long as employment figures stay ... Read More

  • Spain in 2030: The Future Demographic

    ... in 2017-2030. At the same time, the Spanish population will age rapidly and by 2030 a quarter of the total population will be aged 65+. Despite growth in urban population, eight out of 10 major ... Read More

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