Demographics Market Research Reports & Industry Analysis
You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.
Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.
Demographics Industry Research & Market Reports
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Online Retail in France
... leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis Essential resource for top-line data and analysis covering the France online retail market. Includes market size and segmentation data, textual ... Read More
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Millennial Traveler Insights: Understanding the motivations and behaviors of millennial tourists
... of millennial travelers. The report shades light into future prospects and provides actionable insights. Globally, millennial travelers constitute around one-fifth of international tourists and generated annual tourism revenue of US$180 billion in 2016, grew at ... Read More
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Who's Who in Russia 2018
... in Russia. Due to the strength of their achievements and their influential positions, these prominent individuals have become highly esteemed in public life. The biographies include data and place of birth, career highlights, awards, academic ... Read More
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The 2019-2024 World Outlook for Sex Toys
... industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge ... Read More
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The 2019-2024 World Outlook for Generation X Anti-Aging Products and Services
... are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These ... Read More
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Australasia in 2030: The Future Demographic
... influenced by high net migration, rising life expectancy and increasing births. Australasia is the most urbanised region in the world and this will continue to be the case in 2030 when more than nine in ... Read More
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Australia in 2030: The Future Demographic
... the population will continue to shrink in 2017-2030, while the share of older groups will rise rapidly. Net migration will account for over half of population growth in 2017-2030, while foreign citizens are expected to ... Read More
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Electronics and Appliance Specialist Retailers in Denmark
... forecast period at constant 2017 prices, while internet sales of both consumer appliances and consumer electronics experience growth. Stores are struggling to compete with the low prices and convenience offered by the internet, especially as ... Read More
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France in 2030: The Future Demographic
... faster than the regional average due to comparatively high, albeit declining, birth and fertility rates, lower death rates and substantial positive net migration. Urban population will continue to grow rapidly, at around twice the pace ... Read More
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Untapped markets: Retailers must adjust to suit older generations
... untapped could relieve pressure. Older age groups - mainly those over 65 years old - now command a substantial chunk of overall spending potential. Not only must retailers adapt stores and the overall shopping experience ... Read More
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The 2019-2024 World Outlook for Baby Boomer Anti-Aging Products and Services
... are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These ... Read More
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Fertility Services Market
... problems, single mothers, and the LGBT community to procreate. The global fertility services market was valued at $16,761 million in 2016, and is estimated to reach at $30,964 million by 2023, registering a CAGR of ... Read More
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Children's Social Care - UK - February 2018
... children’s services and social care. This could occur even though the number of children in care has reached a record high.” – Lewis Cone, B2B Analyst This Report looks at the following areas: What are ... Read More
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Children's Healthcare - UK - February 2018
... the NHS could help provide some respite, with parents looking to the category to fill the gap left by a limiting of its NHS Minor Ailments Scheme and a shortage of GP appointments. Brands that ... Read More
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Hispanics and Alcoholic Beverages - US - February 2018
... share of the population. Hispanics tend to gravitate mainly toward beer, and they under index for drinking spirits and wine. However, access to better opportunities and a continued shift toward biculturalism creates opportunities for brands ... Read More
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Hispanics' Content Consumption and Sharing - US - February 2018
... of platforms. TV is still the center of Hispanic households, but online services are successfully complementing traditional media channels by filling in education and entertainment gaps in Hispanics’ media diet. Although consumption is more common ... Read More
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Sexual Wellness - Global Market Outlook (2017-2026)
... $122.96 billion by 2026. The demand for sexual products from emerging economies, increasing online retailers, growing incidences of AIDS/HIV and STDs and awareness about sexual wellness products are pushing strong market growth. Furthermore, innovative condom ... Read More
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The 2019-2024 World Outlook for Teen Magazines
... industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge ... Read More
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The 2019-2024 World Outlook for Hispanic Music Television
... or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to ... Read More
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Hormonal Contraceptive Market by Product (Oral Contraceptive Pills, Injectable Birth Control, Emergency Contraceptive Pills, Vaginal Rings, and Transdermal Patches), Hormone (Progestin-only Contraceptive and Combined Hormonal Contraceptive), Age Group (15
... and Above 44 Years), and End User (Hospitals, Household, and Clinics) - Global Opportunity Analysis and Industry Forecast, 2017-2023 The global hormonal contraceptive market was valued at $13,924 million in 2016, and is estimated to ... Read More
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Attitudes towards Healthy Eating - UK - February 2018
... ripe opportunities for retailers to provide more support for shoppers in making choices which are both healthy and price savvy – doing so should promote customer loyalty.” – Emma Clifford, Associate Director – Food and ... Read More
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Black Consumers and Alcoholic Beverages - US - February 2018
... the party started with their peers. Black consumers’ consumption of alcoholic beverages by type is similar to the general market. Beer and wine are the most consumed, but fruity flavors, sweetness level, and most importantly ... Read More
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Kids as Influencers - US - February 2018
... – and kids have an undeniable impact on parents’ spending decisions. As seen in Mintel’s analysis, the nature of this impact does however vary based on the type of purchase, the age of the family’s ... Read More
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Children and Health - US - February 2018
... combined with opportunities for interaction and germ spreading makes them especially susceptible to illness. The OTC (over-the-counter) children’s health products market has continued to grow despite recent moderate flu seasons and a declining number of ... Read More
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Generation Y&Z: New retail experiences to accommodate new tastes
... are some environmental elements that influence how they choose to live which retailers need to take into account. Some are doing much better than others however and those that stay in the past quickly become ... Read More
