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Demographics Market Research Reports & Industry Analysis

MarketResearch.com provides reports with information in World Demographics trends. This demographic market analysis can assist with two main objectives: first, to discover which sectors or subgroups live in the population; and, second, to generate a comprehensive image of the traits that a typical member of each of these sectors possesses. The available demographic reports have outlined effective strategies for attracting targeted groups of people for certain products worldwide. Reports include global data to help marketers access information about any potential target market.

You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.

Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.

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Demographics Industry Research & Market Reports

  • Gabon Consumer & Retail Q3 2018

    ... economic outlook in 2018. Real private consumption growth will outperform real GDP growth, which weexpect to peak in 2019, while inflation will remain anchored during our 2018-2022 forecast period supporting the purchasing powerof Gabonese households. Read More

  • Israel Consumer & Retail Q3 2018

    ... solid labourmarket is improving wages. This is reflected in continued growth in the consumer spending. Consumer confidence has also reachedall time highs, which is indicative of the general environment in the retail and consumer space. Read More

  • Japan Consumer & Retail Q3 2018

    ... Despite robust real wage growth and low unemployment, rising inflation will dampen consumption, exacerbating price-consciousness among Japanese consumers. Nonetheless, over the medium term, headline consumption growth will outstripeconomic growth due to favourable labour market conditions. Read More

  • Oman Consumer & Retail Q3 2018

    ... The recovery in oil prices and domestic oil and gas production will also have apositive effect on households as it provides room for increased government expenditures. This will contribute towards increasedprivate consumption, benefiting consumer-facing companies. Read More

  • South Africa Consumer & Retail Q3 2018

    ... the recession in 2017. These risk factors will weighon spending growth, keeping it around 3%, though that marks an improvement. Consumer confidence has increased under thenew Ramaphosa administration, and with a hike in minimum wage ... Read More

  • Tanzania Consumer & Retail Q3 2018

    ... levels down, helping improve the purchasingpower of households. Financial inclusion across the country is gradually improving, opening up completely new markets. However,overall income levels remain lower than Sub-Saharan African standards and the vulnerable employment situation ... Read More

  • Thailand Consumer & Retail Q3 2018

    ... 2017. This will befacilitated by low unemployment levels and a pickup in consumer confidence and retail sales. However, steadily rising inflation levelsand an accumulation of household debt will drag on the otherwise optimistic consumer outlook. Read More

  • Turkey Consumer & Retail Q3 2018

    ... of the Turkish lira, which is already underway and looks set forfurther decline, will place significant pressure on consumer purchasing power, as inflation surges and higher interest rates increaseborrowing costs. The government will have little ... Read More

  • Global Retirement Home Services Market 2018-2022

    ... Technavio’s analysts forecast the global retirement home services market to grow at a CAGR of 3.48% during the period 2018-2022. Covered in this report The report covers the present scenario and the growth prospects of ... Read More

  • The 2019-2024 Outlook for Motorsports in the United States

    ... or potential industry earnings (P.I.E.) estimates are given across some 12,600 cities in the United States. For each city in question, the percent share the city is of its state and of the United States ... Read More

  • European Consumers’ Attitudes towards Diesel, Hybrid and Electric Cars—Key Findings, 2016

    ... understand consumers’ perceptions and attitude towards gasoline, diesel engines, hybrid and electric cars and further analyse their switching behaviour from diesel to hybrid/electric vehicles. About 2,525 end-consumers were surveyed online in Germany, France, United Kingdom, ... Read More

  • Consumer Lifestyles in Italy

    ... “brain drain” is occurring as many young people choose to leave Italy in search of better work prospects. Nevertheless, a growing population of wealthy retirees and a rise in the number of single-person households is ... Read More

  • Costa Rica in 2030: The Future Demographic

    ... alongside falling net migration, mean that population growth will slow down in 2017-2030. The country’s urban population however, is growing much more rapidly than total population. Euromonitor's Costa Rica in 2030: The Future Demographic report ... Read More

  • Movies & Entertainment in France

    ... of the leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis Essential resource for top-line data and analysis covering the France movies & entertainment market. Includes market size and ... Read More

  • Movies & Entertainment in the United States

    ... profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis Essential resource for top-line data and analysis covering the United States movies & entertainment ... Read More

  • Retirement Communities in Michigan - Industry Market Research Report

    ... facility. The industry excludes companies that predominantly provide inpatient nursing, skilled-nursing or rehabilitative services. This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included ... Read More

  • Movies & Entertainment in Germany

    ... of the leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis Essential resource for top-line data and analysis covering the Germany movies & entertainment market. Includes market size and ... Read More

  • Movies & Entertainment in the United Kingdom

    ... profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis Essential resource for top-line data and analysis covering the United Kingdom movies & entertainment ... Read More

  • Airway Management Devices Market by Type (Supraglottic Device (LMA & Oropharyngeal Airway), Infraglottic Device (Tracheostomy Tube and ET Tube), Resuscitators, Laryngoscope), End User (OR & ICU), Patient Age (Adult and Pediatric) - Global Forecast to 2023

    ... to 2023 “The airway management devices market is projected to grow at a CAGR of 5.6%.” The global airway management devices market is projected to reach USD 2.10 billion by 2023 from an estimated USD ... Read More

  • Selective Profile of Customer Choices in Vehicle Purchasing by Gender, NA and EU, Forecast to 2020

    ... However, this becomes complicated when female and male buyers have different vehicle choices. By conducting a survey on customer preferences for new vehicles, OEMs can design vehicles in accordance with certain key customer considerations and ... Read More

  • Looking Ahead to Gen Z: Demographic Patterns and Spending Trends

    ... Gen Z consumer market and highlights opportunities for marketers reaching out to Gen Z consumers. The report offers demographic and economic profiles of Gen Z and examines the shopping behavior and spending patterns of Gen ... Read More

  • Free From in Canada

    ... allergies or intolerance. While various sources have estimated that consumers with certain medical conditions or serious allergies and thus who must follow strict diets may account for a relatively small percentage of the population, the ... Read More

  • Free From in Austria

    ... health benefits, if any. With more information and greater knowledge about the food they consume, consumers in Austria more frequently demanded alternatives to conventional packaged food. There was a greater propensity to shop for free ... Read More

  • Free From in Belgium

    ... Belgians is relatively stable, free from packaged food sales increased rapidly in 2017 as many consumers sought to limit the negative impact of consuming unhealthy packaged food on their health and on the environment. Wider ... Read More

  • Free From in Brazil

    ... 2022, free form lactose dairy is expected to dominate free from during the forecast period. This category will benefit from increasing concerns about lactose intolerance amongst consumers. New products are also likely to be launched ... Read More

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