Category: House & Home
House & Home market research reports by Euromonitor International
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Tissue and Hygiene in South Africa
Despite a positive performance in 2024, impressive value growth of tissue and hygiene in South Africa was mainly driven by inflation. South African consumers faced several challenges in the first half of 2024, including political uncertainty, elevated food and fuel prices and high interest rates. An ... Read More
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Retail Tissue in South Africa
Retail tissue in South Africa continued to record solid growth rates in 2024, supported by the essential nature of many of these products. While the country’s unstable economic landscape suppressed consumer affordability and spending towards the end of the review period, sales of retail tissue remai ... Read More
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Away-From-Home Tissue and Hygiene in South Africa
Away-from-home tissue in South Africa continued to record solid growth rates in 2024, attributable to rising levels of urbanisation, an increase in tourism activity and the growing foodservice channel under horeca. As the economy continued to stabilise in the second half of 2024, people began to spe ... Read More
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Wipes in South Africa
Wipes in South Africa continued to record strong current value growth in 2024, despite inflation at the beginning of the year pushing up unit prices, thereby placing pressure on consumers. As a result, individuals turned to cost-reducing opportunities. In health and beauty specialists, rewards progr ... Read More
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Appliances and Electronics Specialists in Nigeria
Despite Nigeria’s economic difficulties, appliances and electronics specialists remained the preferred purchasing channel for tech products. Inflation and a sharp depreciation of the Naira significantly raised import costs, making appliances and electronics increasingly expensive. In addition, the s ... Read More
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Appliances and Electronics Specialists in Switzerland
When it comes to appliances and electronics consumers in Switzerland tend to favour quality products with a long lifespan. However, many people chose to investment in new and replacement appliances and electronics in 2023 following the end of the pandemic and as a result there was less call for repl ... Read More
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Wipes in the United Kingdom
During the pandemic, many consumers adopted wipes in the UK as a staple in their lives, with the product considered convenient while also contributing to a higher degree of hygiene, both in the home and on a personal level. Post-pandemic, many local consumers have continued to purchase wipes due to ... Read More
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Away-From-Home Tissue and Hygiene in the United Kingdom
Greater mobility post-pandemic continued to boost sales of away-from-home tissue in the UK in 2024, ensuring a full recovery to 2019 levels in volume terms. In addition, certain cleaning habits that were adopted during the pandemic remained relevant at the end of the review period, acting as a posit ... Read More
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Home Products Specialists in Switzerland
Home improvement and gardening stores saw a further decline in sales in current value terms in 2024, continuing the downturn in fortunes after the strong growth seen during the pandemic. Consumers still looked to maintain a well-kept home with regular quick and easy fixes, but with the pandemic over ... Read More
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Tissue and Hygiene in the United Kingdom
Following several years of dynamic value growth, driven by high inflation and escalating production costs, tissue and hygiene in the UK recorded a more subdued performance in 2024. This was particularly evident in retail tissue, the largest value category overall, as inflation and the cost of produc ... Read More
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Retail Tissue in the United Kingdom
With inflation and the cost of production easing in 2024, as well as a decrease in pulp costs and other raw materials, the average unit price of retail tissue in the UK marginally declined during the year, ultimately having a negative impact on value sales but encouraging volume sales. This trend wa ... Read More
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Home Products Specialists in Nigeria
Homewares and home furnishing stores recorded strong growth in current value terms in 2024, largely driven by high inflation and resultant price increases. However, in constant value terms, performance was more modest due to subdued consumer confidence and shrinking disposable incomes. Home improvem ... Read More
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Home Products Specialists in India
Home products specialists in India saw solid current value growth in 2024, along with an increase in outlet numbers, with all channels experiencing growth. Retailers are increasingly adopting omnichannel strategies to blend online and offline experiences. Ikea India Pvt Ltd, for instance, has enhanc ... Read More
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Appliances and Electronics Specialists in the United Arab Emirates
Value sales of appliances and electronics specialists in the United Arab Emirates continued to rise in 2024, supported by favourable operating conditions, including rising urbanisation rates, increased demand for smart appliances, and the growth of digital natives. The channel also benefited from a ... Read More
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Appliances and Electronics Specialists in India
Appliances and electronics specialists maintained slow and stable growth in outlet numbers in India in 2024, mostly because store-based retailers have been expanding into underserved areas, such as Croma into East India, as well as tier-2 cities, such as Reliance Digital expanding its network of Jio ... Read More
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Wipes in Algeria
Wipes in Algeria recorded another solid performance in current value terms in 2024, with total sales growing at a marginally faster pace than in 2023. This was partly the result of price hikes imposed to offset enduring inflationary pressures, however, as all categories saw volume growth rates slow ... Read More
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Away-From-Home Tissue and Hygiene in Algeria
Total current value sales growth for AFH tissue and hygiene in Algeria in 2024 was down moderately on 2023. While this was partly because a reduction in inflation spurred more intense price competition between suppliers, all categories also saw volume growth rates slow from the previous year as priv ... Read More
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Home Products Specialists in Egypt
In 2024, economic constraints and currency devaluation prompted more Egyptian consumers to shift towards local markets and independent home specialty stores. Neighbourhoods such as Nozha, Nasr City, and Downtown Cairo have become increasingly popular for their culturally resonant and cost-effective ... Read More
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Retail Tissue in Algeria
While retail tissue in Algeria continued to perform positively in volume and current value sales terms in 2024, growth rates fell slightly below those recorded in 2023. This was partly due to encroaching maturity, though the slowdown mainly reflected weakened purchasing power among the population fo ... Read More
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Appliances and Electronics Specialists in Egypt
Demand for appliances and electronics continued to rise in 2024, underpinned by an expanding base of tech-savvy shoppers, increasingly diversified product assortments, and the rollout of new retail outlets. Local manufacturing initiatives and distribution agreements also contributed to growth. For i ... Read More
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Tissue and Hygiene in Algeria
Total current value sales growth for tissue and hygiene in Algeria in 2024 was slightly weaker than that recorded in 2023. This was partly explained by more intense price competition amidst the gradual easing of inflationary pressures related to the global rebound from the pandemic and Russia’s inva ... Read More
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Appliances and Electronics Specialists in the United Kingdom
In 2024, appliances and electronics specialists in the UK recorded flat growth, following several years of decline. Consumer spending remained cautious and selective during the cost-of-living crisis towards the end of the review period, and this trend was particularly evident in the reduced demand f ... Read More
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Retail Tissue in Chile
Value sales of retail tissue in Chile, dominated by toilet paper, stagnated in 2024, with declines for products such as napkins and paper towels compared to the previous year, when the average unit price recorded double-digit growth. However, with more levelled inflation in 2024, the average unit pr ... Read More
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Wipes in Chile
Wipes in Chile recorded a second consecutive year of value sales decline in 2024, indicating a slowdown following double-digit growth at the height of the pandemic. This was primarily due to decreasing birth rates affecting baby wipes, the largest value category overall, and consumers abandoning mor ... Read More
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Home Products Specialists in the United Kingdom
Homewares and home furnishing stores in the UK experienced another year of value sales decline in 2024, highlighting ongoing challenges in the local market. Elevated inflation rates throughout the year led to increased costs of raw materials, resulting in higher retail prices for home furnishings. T ... Read More
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