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Washable Markers Market by Washability (Basic washable, Super washable), End user (Children, Professionals) and Region (North America, Europe, Asia Pacific, Middle East and Africa, South America) - Global Forecast to 2023

Washable Markers Market by Washability (Basic washable, Super washable), End user (Children, Professionals) and Region (North America, Europe, Asia Pacific, Middle East and Africa, South America) - Global Forecast to 2023

“Increasing demand from children to drive the washable markers market”
The washable markers market size is projected to grow from USD 425.5 million in 2018 to USD 507.0 million by 2023, at a CAGR of 3.57%. Washable markers are one of the fastest-growing types of writing instruments and are expected to gain widespread popularity in the coming years. Teachers and parents do not need to worry about stained clothing or walls when children work with washable markers. The washable markers market is expected to witness significant growth in the future because of their ever-increasing popularity and their benefits and uses in the education industry. Increase in the number of school-going children coupled with a rise in the disposable income of households eventually drives the growth of the washable markers market. However, the washable markers market is threatened by the increase in shift toward e-learning and digital platforms.

“By end user, the children segment is estimated to hold the largest share of the washable markers market in 2018”
The children segment accounted for the largest market in 2018. The growth and high demand for washable markers among children can be attributed to the fact that marks from washable markers can be easily removed from clothes, skin, and walls just by wiping a wet sponge across the surface. Since washable markers do not permanently stain a surface, they are perfect for home and classroom use. Moreover, washable markers are also non-toxic, and thus they are ideal choices for use by children

“The Asia Pacific region is set to witness healthy growth during the forecast period”
The Asia Pacific market is projected to be the fastest-growing market during the forecast period. The global players, to improve their presence in this region, have started expanding their businesses. The standard of living is improving in this region, which, in turn, fuels the per-capita spending on education and on creative expression products. Countries considered under the Asia Pacific region for the study of washable markers include China, Japan, Australia, and the Rest of Asia Pacific, which includes India, South Korea, Vietnam, Singapore, and Malaysia. The rising demand for writing instruments such as washable markers in corporate offices is expected to boost the growth of the washable markers market in the Asia Pacific region.

Breakdown of Primaries
Primary interviews were conducted with a number of industry experts to collect data related to different aspects of the washable markers market. Estimates reached after analyzing secondary sources were validated through these interviews. Primary sources included professionals such as washable marker manufacturers, distributors, consultants, and academic professionals. The distribution of primary interviews is as follows:
By Company Type: Tier 1 –30%, Tier 2 – 35%, Tier 3 – 35%
By Designation: Director level– 61%, Managerial Level – 39%
By Region: Europe– 51%, North America– 21%, Middle East & Africa– 15%, Asia Pacific –8%, South America – 5%

Note: The tier of the companies is defined on the basis of their total revenue, as of 2017.
Tier 1: Revenue > USD 1 billion
Tier 2: USD 500 million > Revenue > USD 1 billion
Tier 3: Revenue < USD 500 million

The key washable markers providers profiled in the report are as follows:
Crayola LLC (US)
Faber-Castell (Germany)
F.I.L.A. - Fabbrica Italiana Lapis ed Affini S.p.A (Italy)
BIC Group (France)
Newell Brands (US)
Carioca S.p.a (US)
Liqui-Mark (US)
Stabilo International GMBH (Germany)
Dri Mark Products Inc. (US)
Luxor Group (India)

This report will help the market leaders/new entrants in this market in the following ways:
This report segments the washable markers market comprehensively and provides the closest approximations of the revenue numbers for the overall market and the subsegments across different verticals and regions.
This report helps stakeholders to understand the market and provides them with information on the key market drivers, restraints, challenges, and opportunities.
This report will help stakeholders to understand their competitors better and gain more insights into their position in the business. The competitive landscape section includes the competitor ecosystem, new product developments, agreements, partnerships & joint ventures, and mergers & acquisitions.


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
    • STUDY SCOPE
      • REGIONAL SCOPE
      • PERIODIZATION CONSIDERED
    • CURRENCY CONSIDERED
    • UNIT CONSIDERED
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET SIZE ESTIMATION
    • DATA TRIANGULATION
    • RESEARCH ASSUMPTIONS & LIMITATIONS
      • ASSUMPTIONS
      • LIMITATIONS
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • ATTRACTIVE OPPORTUNITIES IN THE WASHABLE MARKERS MARKET
    • WASHABLE MARKERS MARKET, BY TYPE
    • WASHABLE MARKERS MARKET, BY END USER
    • WASHABLE MARKERS MARKET: REGIONAL SNAPSHOT
  • MARKET OVERVIEW
    • INTRODUCTION
    • MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
    • MACROECONOMIC INDICATORS
      • INTRODUCTION
      • RISE IN DISPOSABLE INCOME
        • Table ANNUAL GROWTH RATE IN HOUSEHOLD DISPOSABLE INCOME ACROSS COUNTRIES, 2015-2016
      • INCREASE IN MIDDLE-CLASS POPULATION
      • INCREASE IN GDP IN EMERGING ECONOMIES
        • Table TREND AND FORECAST OF NOMINAL GDP, 2015-2022 (USD BILLION)
  • WASHABLE MARKERS MARKET, BY WASHABILITY
    • INTRODUCTION
      • Table WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
      • Table WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
    • BASIC WASHABLE MARKERS
    • SUPER-WASHABLE MARKERS
  • WASHABLE MARKERS MARKET, BY END USER
    • INTRODUCTION
      • Table WASHABLE MARKERS MARKET SIZE, BY END USERS, 2016-2023 (USD MILLION)
      • Table WASHABLE MARKERS MARKET SIZE, BY END USERS, 2016-2023 (MILLION UNITS)
    • CHILDREN
    • PROFESSIONALS
  • REGIONAL ANALYSIS
    • INTRODUCTION
      • Table WASHABLE MARKERS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
      • Table WASHABLE MARKERS MARKET SIZE, BY REGION, 2016-2023 (MILLION UNITS)
    • NORTH AMERICA
      • Table NORTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
      • Table NORTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (MILLION UNITS)
      • Table NORTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
      • Table NORTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
      • Table NORTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
      • Table NORTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • US
        • Table US: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table US: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table US: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table US: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • CANADA
        • Table CANADA : WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table CANADA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table CANADA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table CANADA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
    • EUROPE
      • Table EUROPE: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
      • Table EUROPE: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (MILLION UNITS)
      • Table EUROPE: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
      • Table EUROPE: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
      • Table EUROPE: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
      • Table EUROPE: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • GERMANY
        • Table GERMANY: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table GERMANY: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table GERMANY: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table GERMANY: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • UK
        • Table UK: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table UK: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table UK: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table UK: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • ITALY
        • Table ITALY: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table ITALY: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table ITALY: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table ITALY: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • FRANCE
        • Table FRANCE: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table FRANCE: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table FRANCE: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table FRANCE: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • REST OF EUROPE
        • Table REST OF EUROPE: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table REST OF EUROPE: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table REST OF EUROPE: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table REST OF EUROPE: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
    • ASIA PACIFIC
      • Table ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
      • Table ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (MILLION UNITS)
      • Table ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
      • Table ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
      • Table ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY END USER , 2016-2023 (USD MILLION)
      • Table ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY END USER , 2016-2023 (MILLION UNITS)
      • CHINA
        • Table CHINA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table CHINA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table CHINA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table CHINA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • JAPAN
        • Table JAPAN: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table JAPAN: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table JAPAN: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (USD MILLION)
        • Table JAPAN: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (MILLION UNITS)
      • AUSTRALIA
        • Table AUSTRALIA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table AUSTRALIA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table AUSTRALIA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table AUSTRALIA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • REST OF ASIA PACIFIC
        • Table REST OF ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table REST OF ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table REST OF ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (USD MILLION)
        • Table REST OF ASIA PACIFIC: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (MILLION UNITS)
    • MIDDLE EAST & AFRICA
      • Table MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (MILLION UNITS)
      • Table MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
      • Table MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY END USER , 2016-2023 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (MILLION UNITS)
      • UAE
        • Table UAE: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table UAE: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table UAE: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (USD MILLION)
        • Table UAE: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (MILLION UNITS)
      • TURKEY
        • Table TURKEY: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table TURKEY: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table TURKEY: WASHABLE MARKERS MARKET SIZE, BY END USE INDUSTRY, 2016-2023 (USD MILLION)
        • Table TURKEY: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (MILLION UNITS)
      • REST OF MIDDLE EAST & AFRICA
        • Table REST OF MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table REST OF MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table REST OF MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (USD MILLION)
        • Table REST OF MIDDLE EAST & AFRICA: WASHABLE MARKERS MARKET SIZE, BY END USE, 2016-2023 (MILLION UNITS)
    • SOUTH AMERICA
      • Table SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
      • Table SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY COUNTRY, 2016-2023 (MILLION UNITS)
      • Table SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
      • Table SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
      • Table SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
      • Table SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • BRAZIL
        • Table BRAZIL: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table BRAZIL: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table BRAZIL: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table BRAZIL: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
      • REST OF SOUTH AMERICA
        • Table REST OF SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (USD MILLION)
        • Table REST OF SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY WASHABILITY, 2016-2023 (MILLION UNITS)
        • Table REST OF SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (USD MILLION)
        • Table REST OF SOUTH AMERICA: WASHABLE MARKERS MARKET SIZE, BY END USER, 2016-2023 (MILLION UNITS)
  • COMPETITIVE LANDSCAPE
    • OVERVIEW
    • COMPETITIVE SCENARIO
      • EXPANSION & INVESTMENTS
        • Table EXPANSIONS & INVESTMENTS
      • MERGERS & ACQUISITIONS
        • Table MERGERS & ACQUISITIONS
      • AGREEMENT, CONTRACTS, AND PARTNERSHIPS
        • Table AGREEMENTS, CONTRACTS, AND PARTNERSHIPS
      • NEW PRODUCT LAUNCH
        • Table NEW PRODUCT LAUNCH
  • COMPANY PROFILES
    • CRAYOLA LLC
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • F.I.L.A. - FABBRICA ITALIANA LAPIS ED AFFINI S.P.A
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • BIC GROUP
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • SWOT ANALYSIS
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • NEWELL BRANDS
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENT
      • SWOT ANALYSIS
      • MNM VIEW
    • FABER-CASTELL
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • CARIOCA S.P.A.
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • LIQUI-MARK
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • STABILO INTERNATIONAL GMBH
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • DRI MARK PRODUCTS INC
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • LUXOR GROUP
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
  • APPENDIX
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • AVAILABLE CUSTOMIZATIONS
    • AUTHOR DETAILS

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