Lucintel Leadership Quadrant and Strategic Positioning of Camping Equipment Suppliers
The camping equipment manufacture landscape is diverse and continually evolving. Major players in camping equipment market have diversified product portfolios, strong geographical reach, and have made several strategic initiatives. The dynamics of the camping equipment market extends beyond routine macro-economic elements of supply and demand. It is the relationship between buyer's needs and seller's capabilities as well as the macroeconomic forces at work that affect the market. It is how well and how efficiently the sellers meet the needs of the buyers that determine long-term success.
Over the years, the level of demand for camping equipment has increased due to growing health benefits of outdoor activities and aging population and early retirement. Different types of camping equipment is used, such as backpacks, tents/shelters, sleeping bags, furniture/airbeds, coolers/container, and other accessories and is forecast to grow at a CAGR of 3%. The major growth drivers for this market are increasing recreational expenditure, changing lifestyle, and rising participation in outdoor recreational activities.
Firms that produce camping equipment are approaching market opportunities with starkly different strategies. Lucintel, a leading global management consulting and market research firm, has analyzed the global camping equipment suppliers and has come up with a comprehensive research report, “Lucintel Leadership Quadrant and Strategic Positioning of Camping Equipment Suppliers”. Using its proprietary research methodology, Lucintel has developed a comparative analysis tool, the ‘Lucintel Leadership Quadrant,’ which identifies leaders, contenders, visionaries, and specialists in the camping equipment market and rates each camping equipment producer.
This report also offers a full competitive analysis from target markets to product mapping, from selling strategies to production capabilities. In this research study, six companies such as Fenix Outdoor, Columbia Sportswear, Black Diamond Equipment, Lafuma, Liveplex Co., and Hilleberg were analyzed and profiled because they are the top revenue producers for camping equipment. The six profiled manufacturers are grouped in the quadrant. The leadership quadrant analyzes the relative strength among these players. The leadership quadrant addresses the need in the market for manufacturer evaluation based on objective data and metrics.
A total of 60 figures / charts and 6 tables are provided in this 140-pages report to help in your business decisions. Sample figures with some insights are shown below. To learn the scope of, benefits, companies researched and other details of this report, download the report brochure.
Collected from a series of primary vendor interviews and secondary sources, Lucintel provides its own scorecard for determining which of these companies is better aligned with future market opportunities and which has the ability to gain additional market share. Using its proprietary research methodology, Lucintel has developed a comparative analysis tool, the ‘Lucintel Leadership Quadrant,’ which identifies leaders and challengers in the camping equipment market and rates each camping equipment producer on two primary criteria as shown below:
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook