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IDC PlanScape: 3D Rendering for Design and Development in Retail

IDC PlanScape: 3D Rendering for Design and Development in Retail

This IDC study explores 3D rendering for design and development in the retail industry.According to Victoria Brown, senior research analyst at IDC Retail Insights, "The gauntlet has been thrown down, and those retailers that want to stay relevant in a fast fashion world have realized the need to adapt and expedite their development process for fear of losing relevance and customers. By bringing 3D rendering capabilities into their design and development processes, retailers and wholesalers are staying relevant, meeting consumer expectations faster, and improving bottom-line margins on production run rates and speed to market."


IDC PlanScape Figure
Executive Summary
Why Is 3D Rendering Important?
What Is 3D Rendering?
Who Are the Key Stakeholders?
How Can My Organization Take Advantage of 3d Rendering?
Essential Guidance
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