Business Strategy: Omni-Channel Point-of-Sale Technology Development
This IDC Retail Insights study examines current POS market and technology development trends supporting an omni-channel retail presence. It aims to provide retail executives and IT vendors with guidance on the 3rd Platform technology–driven dynamics affecting POS development, including social, mobile, Big Data analytics, and cloud.
"Today's point-of-sale or -service [POS] systems are evolving beyond processing basic sales transactions to support a more omni-channel customer experience [CX]," said Miya Knights, senior research analyst, IDC Retail Insights. "A proliferation of new customer services that draw on both online and store systems, as well as new device adoption by both retailers and consumers, is galvanizing POS technology development."Please Note: Extended description available upon request.
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