Online Eyeglasses and Contact Lens Sales in Australia - Industry Market Research Report
Description
Online Eyeglasses and Contact Lens Sales in Australia
The industry has benefited from the rapidly expanding online retail space over the past five years. Many industry operators have reaped the rewards of online retail's lower operating cost structures. As a result, online eyewear retailers have been able to offer greater discounts on their products compared with their bricks-and-mortar counterparts. Several operators have successfully capitalised on trends positioning eyewear as a fashion accessory, with competitive offerings designed to encourage consumers to purchase multiple pairs. They have also adopted new technologies to provide consumers with virtual fitting rooms and other customisation options to help consumers feel more comfortable purchasing eyeglass frames and lenses before physically trying them on.
Industry firms primarily sell optical and eyewear goods over the internet. Firms purchase merchandise from manufacturers or wholesalers to onsell to consumers. The industry also includes sunglasses sold online.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares."
The industry has benefited from the rapidly expanding online retail space over the past five years. Many industry operators have reaped the rewards of online retail's lower operating cost structures. As a result, online eyewear retailers have been able to offer greater discounts on their products compared with their bricks-and-mortar counterparts. Several operators have successfully capitalised on trends positioning eyewear as a fashion accessory, with competitive offerings designed to encourage consumers to purchase multiple pairs. They have also adopted new technologies to provide consumers with virtual fitting rooms and other customisation options to help consumers feel more comfortable purchasing eyeglass frames and lenses before physically trying them on.
Industry firms primarily sell optical and eyewear goods over the internet. Firms purchase merchandise from manufacturers or wholesalers to onsell to consumers. The industry also includes sunglasses sold online.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares."
Table of Contents
41 Pages
ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources
INDUSTRY AT A GLANCE
INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations
COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization
MAJOR COMPANIES
OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance
KEY STATISTICS
Industry Data
Annual Change
Key Ratios
JARGON & GLOSSARY
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
