Retail Trends - Global In-store Retail Initiatives and Innovations

Retail Trends - Global In-store Retail Initiatives and Innovations

Summary

This report focuses on the initiatives retailers are employing to enhance the customer experience for shoppers in physical stores, and how they are adapting those stores to the way we shop now and the technological evolution of retail. The examples are taken from retailers globally and grouped by themes.

Scope

  • The Athlete’s Foot flagship store in Australia is equipped with smart in-store technologies
  • Galeries Lafayette launched its Paris flagship store with ‘Personal Stylist 2.0’ app
  • 7Fresh features in-store robot shopping carts and magic mirror displays
Reasons to buy
  • Walmart launched ‘Check Out With Me’ facility to save shoppers’ time
  • WeChat opened its first unmanned convenience store in Shanghai, China
  • Paytm Mall partnered with Red Tape to provide online-to-offline services to shoppers
  • 7-Eleven launched an augmented reality-based Deadpool 2 promotional campaign
  • Kroger is planning to roll-out its Kroger Edge technology in 200 stores


  • Introduction
  • Personalisation
    • The Athlete's Foot flagship store in Australia is equipped with smart in-store technologies
    • Galeries Lafayette launched its Paris flagship store with `Personal Stylist 2.0' app
    • Alibaba launched FashionAI to offer personalized recommendations in stores
  • Automation
    • 7Fresh features in-store robot shopping carts and magic mirror displays
    • Walmart likely to introduce drone assistants and smart shopping carts in its retail stores
    • Decathlon deploys Tally to monitor store inventory
    • Walmart deploys floor-scrubbing robots across its US stores
  • Payments
    • Walmart launched `Check Out With Me' facility to save shoppers' time
    • Carrefour unveiled a smart store featuring facial recognition payment systems
    • 7-Eleven piloting a self-checkout store format
    • MediaMarktSaturn to offer mobile self-checkout services at its Hamburg store, Germany
    • Azbuka Vkusa launched a biometric payment service in its stores
    • Sam's Club launched faster Scan & Go technology
  • Frictionless Shopping
    • WeChat opened its first unmanned convenience store in Shanghai, China
    • Sam's Club store in Dallas is testing a cashierless store format
    • 7-Eleven introduces facial recognition technology at its store in Tokyo
    • Argos opens its first self-service digital store in Dulwich, UK
  • E-commerce
    • Paytm Mall partnered with Red Tape to provide online-to-offline services to shoppers
    • RT-Mart has digitally transformed a quarter of its stores
    • Nike opened a new flagship store in New York
    • Catch opened its first pop-up in Australia to promote its online merchandise
    • Walmart deploys Dotcom store service to allow in-store online orders
    • Kroger deployed digital shelf technology to fulfill online orders and navigate customers
    • Nike opened an SNKRS app-based pop-up store in Atlanta, US
    • Schnucks upgraded its mobile application to offer a better in-store shopping experience
  • Customer Loyalty
    • 7-Eleven launched an augmented reality-based Deadpool 2 promotional campaign
    • Zara launched an augmented reality-based shopping app to promote its products
    • IKEA has undertaken numerous promotional campaigns on the back of its first store launch in India
    • Grey Goose launches holiday Ferris wheel
    • Lagardere offered various promotional schemes to attract Chinese customers
  • Experiential Retailing
    • Kroger is planning to roll-out its Kroger Edge technology in 200 stores
    • H&M unveiled a voice-activated interactive mirror at its NYC flagship store
    • Guess partnered with Alibaba to use AI in stores
    • Macy's to introduce VR and AR technologies in its department stores
    • Wal-Mart launched an augmented reality based barcode scanner
    • Wal-Mart and Target launched augmented reality based promotional campaigns
    • UK-based food retailer Iceland created a `shopping on ice' store for the festive season
    • Carrefour launched a sail-through supermarket store
    • Tanishq introduced augmented reality technology in its airport stores
    • Lego launched a London pop-up store to promote its latest clothing line
    • COTY offers a VR nail polish experience to shoppers
  • Technology
    • Harps Food Stores use artificial intelligence to better target customers
    • 7-Eleven introduces facial-recognition and AI technology in its Thai stores
    • Fanatics selected Oracle Customer Experience Cloud to enhance its customer engagement
    • Symphony RetailAI launched SR Virtual Store Remodeling solution to engage customers

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