The Make-Up sector in Saudi Arabia is led by the Face Make-Up market by value, while Eye Make-Up leads in volume terms. The Nail Make-Up market is expected to register the fastest growth in value terms during 2016-2021. Hypermarkets & Supermarkets account for a leading share in the distribution of Make-Up products in the country. Rigid Plastics is the most commonly used packaging material in the Make-Up sector. Clinique and Max Factor are the leading brands in the Saudi Arabian Make-Up sector.
GlobalData’s Country Profile report on the Make-Up sector in Saudi Arabia provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2011-2021.
Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Nail Make-Up, and Lip Make-Up with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Health & Beauty Stores, Department Stores, Drug Stores & Pharmacies, and others
Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Rigid Plastics, Paper & Board, Flexible Packaging, and others; pack type data for: Specialty Container, Tube, Jar and Tub.
The Make-Up sector in Saudi Arabia is forecast to grow at 7.2% CAGR in value terms during 2016-2021
Per capita consumption of Eye Make-Up in Saudi Arabia stood at 0.22 Units in 2016
Hypermarkets & Supermarkets is the largest distribution channel followed by Health & Beauty Stores
Clinique accounts for the leading share in the Saudi Arabian Make-Up sector
Rigid Plastics is the most commonly used package material in the Saudi Arabian Make-Up sector
Reasons to buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Access the key and most influential consumer trends driving Make-Up consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.