Cigarettes in Japan, 2019

Cigarettes in Japan, 2019

Summary

Cigarettes in Japan, 2019, is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in the Japanese tobacco market. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2028.

Japan's cigarette market has been in gradual overall volume decline since reaching a peak of 348.3 billion pieces in fiscal 1996, when the market was boosted by consumers and the trade stocking up ahead of the April tax-led price increases, which, although moderate, were the first since 1989. This inevitably resulted in depressed sales during the following year, with market volume down 5.8% and sales dropping to 328 billion pieces, returning the market to similar volumes to 1991.

Scope

  • GlobalData expects the market to continue to shrink in 2018. Based on preliminary results from JTI, an 11.8% fall in sales is forecast to take the market to a new low of 142.5 billion pieces, or 44.3% of its level in 1990.
  • Japan Tobacco (JT) still retains a legal monopoly over the manufacturing of tobacco products in Japan and remains under the majority control of the Japanese Ministry of Finance, despite the recent partial flotation of its shares.
  • A fall of 11.6% in cigarette consumption is forecast for 2018 to 1,129 pieces, or 43.3% of 1990 consumption.
Reasons to buy
  • Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.
  • Identify the areas of growth and opportunities, which will aid effective marketing planning.
  • The differing growth rates in regional product sales drive fundamental shifts in the market.
  • This report provides detailed, authoritative data on these changes - prime intelligence for marketers.
  • Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.


1. Overview
2. Market Size
3. Market Structure
4. Manufacturers & Brands
5. Taxation & Retail Prices
5.1. Taxation
5.2. Retail Prices
6. The Smoking Population
7. Production and Trade
7.1. Production
7.2. Imports
7.3. Exports
8. Operating Constraints
8.1. Advertising Restrictions
8.2. Health Warnings and Labelling Requirements
8.3. Other Restrictions
9. Company Profiles
10. Prospects & Forecasts
11. Appendix
11.1. What is this Report About?
11.2. Time Frame
11.3. Product Category Coverage
11.4. Methodology
11.5. About GlobalData
11.6. Disclaimer
11.7. Contact Us
List of Tables
Table 1: Cigarette Consumption, Million Pieces, 1990-2018
Table 2: Per Capita Consumption, Pieces per Day/Week/Year, 1990-2018
Table 3: Retail Sales of Cigarettes, Billion ¥, 1990-2015
Table 4: Market Breakdown, National vs. International Brands, Billion Pieces, 2007-2017
Table 5: Market Breakdown, National vs. International Brands, %, 2007-2017
Table 6: Segmentation by Marketed Strength, %, 2002-2014
Table 7: Average Marketed Strength Trends, Mg, 1990 & 2001-2013
Table 8: Menthol Cigarettes: Sales Trends, Billion Pieces & % Volume, 2007-2017
Table 9: D-Spec Products, Sales Trends, Billion Pieces & % Volume, 2003-2013
Table 10: Premium Cigarettes: Sales Trends, Billion Pieces & % Volume, 2008-2017
Table 11: Number of Cigarette Retailers & Vending Machines, 1997-2017
Table 12: Manufacturer Sales, Million Pieces, 2002-2017
Table 13: Manufacturers Market Share, % Volume, 2002-2017
Table 14: Japan Tobacco: Shares by Marketed Strength, % Volume, 2000-2012
Table 15: Manufacturer Positioning by Sector, % Volume, 2000-2009
Table 16: Market Shares, Leading Brand Families, % Volume, 2007-2017
Table 17: Market Shares, Leading Brand Variants, %, 2007-2017
Table 18: Japan Tobacco: New Product Launches by Category, 2007-2017
Table 19: Japan Tobacco: New Product Launches, Fiscal 2004-2016
Table 20: Cigarette Tax Rates: 1985-2014
Table 21: JT-Approved Cigarette Price Increases, ¥/Pack (20), 2014
Table 22: Impact on Monthly Cigarette Sales of October 2010 Tax Increase, 2009-2011
Table 23: Tax Incidence & Margin Development per Pack, 2005-2014
Table 24: Cigarette Tax Collection, Million ¥, 2003-2012
Table 25: Breakdown of JT Brands by Price, % Volume, 2007-2017
Table 26: Average Retail Prices, ¥ Per Pack (20), 2000-2009
Table 27: JT: Cigarette Brand Pricing, Price ¥, 2007-2014
Table 28: Smoking Population, 1990-2017
Table 29: Adult Males Smoking Prevalence by Age Group, %, 1999-2015
Table 30: Female Smoking Prevalence by Age Group, %, 1999-2015
Table 31: Japanese Smoking Rate, May 2017, Percentage Share (%)
Table 32: Japanese Smoking Rate, May 2017, Millions
Table 33: Smoking Prevalence by Gender & Region, %, 2015
Table 34: Average Number of Cigarettes Smoked by Gender & Age, %, 2011 & 2015
Table 35: Cigarette Production, Billion Pieces, 1990-2017
Table 36: Cigarette Imports, Million Pieces and %, 1990-2017
Table 37: Imports by Country of Origin, Million Pieces, 2007-2017
Table 38: Imports by Country of Origin, %, 2007-2017
Table 39: Cigarette Exports, Million Pieces and %, 1990-2017
Table 40: Exports by Country of Destination, Million Pieces, 2007-2017
Table 41: Exports by Country of Destination, %, 2007-2017
Table 42: Company profile: Japan Tobacco Inc.
Table 43: Company profile: Philip Morris KK
Table 44: Consumption Forecasts, Million Pieces, Pieces per Year and % Change, 2018-2028
List of Figures
Figure 1: Methodology
Figure 2: Global Data at a glance

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