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Cigarettes in Georgia, 2017

Cigarettes in Georgia, 2017


Cigarettes in Georgia, 2017 is an analytical report by Globaldata that provides extensive and highly detailed current and future market trends in the market. The report offers Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise.

Cigarette consumption is estimated to have declined during the 1990s as a result of the rapid contraction in the economy. Legitimate sales were estimated at 7.80 billion pieces in 2016, 30.3% below 1990 levels. Smuggled, illegally produced and counterfeit cigarettes used to have a major impact on demand in Georgia with up to 50% of the market believed to be supplied by non-duty paid cigarettes. GlobalData forecasts an initial fall in sales in 2017 as the effect of rising prices push more smokers towards the non-duty paid market. Volumes are expected to slip back by 5.8% although thereafter will recover reaching a forecast 8,140 million pieces in 2026. Per capita consumption will follow a similar pattern over the same period ending 2026 up 4.4% at 1,651 pieces.


  • Legitimate sales were estimated at 7.80 billion pieces in 2016, 30.3% below 1990 levels.
  • Per capita consumption exceeded 2,000 pieces/year at the start of the 1990s, but was down to 1,582 pieces/year in 2016: high by international standards.
  • Imports are a growing feature of the market and stood at 8.7 billion pieces in 2015 with Ukraine the main source.
  • Exports are not a significant feature and have fallen in recent years.
Reasons to buy
  • Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.
  • Identify the areas of growth and opportunities, which will aid effective marketing planning.
  • The differing growth rates in regional product sales drive fundamental shifts in the market.
  • This report provides detailed, authoritative data on these changes - prime intelligence for marketers.
  • Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.

1. Overview
2. Market Size
3. Market Structure
4. Manufacturers & Brands
5. Taxation & Retail Prices
5.1. Taxation
5.2. Retail Prices
6. The Smoking Population
7. Production & Trade
7.1. Production
7.2. Imports
7.3. Exports
8. Operating constraints
8.1. Advertising Restrictions
8.2. Health Warnings
8.3. Other Restrictions
9. Company Profiles
10. Prospects & Forecasts
11. Appendix
11.1. What is this Report About?
11.2. Time Frame
11.3. Product Category Coverage
11.4. Methodology
11.5. About GlobalData
11.6. Disclaimer
11.7. Contact Us
List of Tables
Table 1: Cigarette Consumption, 1990-2016
Table 2: Per Capita Consumption, 1990-2016
Table 3: Illegal Exports to Turkey, 2007-2015
Table 4: Market Breakdown: Domestic v Imported Products, 2000-2015, Million Pieces
Table 5: Market Breakdown: Domestic v Imported Products, 2000-2015, %
Table 6: Manufacturer Market Shares, 2008-2016, Million Pieces
Table 7: Manufacturer Market Shares, 2008-2016, %
Table 8: Brand Share (Import Market), Jan-July 2016
Table 9: Retail Prices of Selected Brands, 2014
Table 10: Smoking Population, 1990-2016
Table 11: Smoking Prevalence by Gender & Age, 2000-2003, %
Table 12: Cigarette Production, 1990-2015
Table 13: Imports of Cigarettes, 1995-2015
Table 14: Imports by Country of Origin, 2000-2015, Million Pieces
Table 15: Imports by Country of Origin, 2000-2015, %
Table 16: Exports of Cigarettes, 2001-2015
Table 17: Exports by Country of Destination, 2015
Table 18: JSC Tbilisi Tobacco(1)
Table 19: The OGT Cigarette Factory
Table 20: Consumption Forecasts, 2016-2026
List of Figures
Figure 1: Methodology
Figure 2: GlobalData at a glance

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