Homebase under Bunnings 2017

Homebase under Bunnings 2017

Homebase's new owner has begun to create new UK stores in its own format. However, in the medium term at least, of more significance is how it will change its existing Homebase stores; and this report gives an overview of how stores have changed, how consumumers are responding to these developments and the impact it is having on the UK DIY and Home Improvement market. The analysis is based on a combination of analyst store visits and Consumerstat’s regular online interviews conducted with Homebase shoppers and other other DIY buyers.

1. Intro
2. What changes have Homebase's customers noticed?
3. Homebase customers' view of its prices
4. Pricing and product
5. Product display
6. Store layout
7. From Homebase to Bunnings
8. Withdrawal from Nectar

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