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Global Behavior Analytics Market, By Component (Software and Services), By Deployment (On-premise; Cloud), By End User (BFSI; IT & Telecom; Retail; Healthcare; Others), By Region, Competition, Forecast & Opportunities, 2024

Global Behavior Analytics Market, By Component (Software and Services), By Deployment (On-premise; Cloud), By End User (BFSI; IT & Telecom; Retail; Healthcare; Others), By Region, Competition, Forecast & Opportunities, 2024

Global identity & access management (IAM) market is expected to grow at a CAGR of around 12% during the forecast period. The global identity & access management (IAM) market is driven by the increasing digitalization and the emergence of advanced technologies. Additionally, factors such as rising demand in security governance, enforcement concerns, distributed systems and workforce, as well as lower quality of security services within organizations, among others are expected to further propel the market during forecast period.

The global identity & access management (IAM) market is segmented based on solution, deployment mode, organization size, end user, company and region. Based on deployment mode, the market can be bifurcated into on-premise and cloud. The cloud segment is expected to register faster growth during forecast period on account of the associated advantages such as economies of scale, no hardware deployment, reduced costs, simplified management, among others. Based on organization size, the market can be divided into SMEs and Large Enterprises. The large enterprise segment is expected to dominate the market owing to the early adoption of IAM solutions by them.

Regionally, the Identity & Access Management (IAM) market has been segmented into various regions including Asia-Pacific, North America, South America, Europe, and Middle East & Africa. Among these regions, North America region dominates the overall identity & access management (IAM) market on account of the favorable regulatory scenario in the region.



Major players operating in the identity & access management (IAM) market are IBM Corporation, Microsoft Corporation, Oracle Corporation, CA Technologies, Dell EMC, Centrify Corporation, Hewlett-Packard Company, Hitachi ID Systems Inc., NetIQ Corporation, Okta, Inc. and others.

Years considered for this report:

Historical Years: 2014-2017

Base Year: 2018

Estimated Year: 2019

Forecast Period: 2020–2024

  • bjective of the Study:
  • To analyze and forecast the market size of global identity & access management (IAM) market.
  • To classify and forecast global identity & access management (IAM) market based on solution, deployment mode, organization size, end user, company and regional distribution.
  • To identify drivers and challenges for global identity & access management (IAM) market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in global identity & access management (IAM) market.
  • To conduct pricing analysis for global identity & access management (IAM) market.
  • To identify and analyze the profile of leading players operating in global identity & access management (IAM) market.
TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of IAM players operating across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufacturers, distribution channels and presence of all major players across the globe.

TechSci Research calculated the market size of global identity & access management (IAM) market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:
  • identity & access management (IAM) service providers
  • Market research and consulting firms
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to identity & access management (IAM)
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as IAM players, partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, global identity & access management (IAM) market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
  • Market, By Solution:
  • Provisioning
  • Password Management
  • Directory Service
  • Advanced Authentication
  • Single Sign-On (SSO)
  • Audit
  • Compliance
  • Governance
  • Market, By Deployment Mode:
  • On-premise
  • Cloud
  • Market, By Organization Size:
  • SME
  • Large Organization
  • Market, By End User:
  • BFSI
  • IT & Telecom
  • Education
  • Retail
  • Healthcare
  • Others
  • Market, By Region:
  • North America
  • United States
  • Canada
  • Mexico
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • South America
  • Brazil
  • Argentina
  • Colombia
Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in global identity & access management (IAM) market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information
  • Detailed analysis and profiling of additional market players (up to five).
>Please Note: Printing is not available on single-user licenses.


1. Product Overview
2. Research Methodology
3. Executive Summary
4. Voice of Customer
5. Global Behavior Analytics Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Component (Software and Services)
5.2.1.1. Services (Professional; Managed)
5.2.2. By Deployment (On-premise; Cloud)
5.2.3. By End User (BFSI; IT & Telecom; Retail; Healthcare; Others)
5.2.4. By Region
5.2.5. By Company
5.3. Product Market Map
6. North America Behavior Analytics Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Component
6.2.2. By Deployment
6.2.3. By End User
6.2.4. By Country (United States; Canada; Mexico)
6.3. North America: Country Analysis
6.3.1. United States Behavior Analytics Market Outlook
6.3.1.1. Market Size & Forecast
6.3.1.1.1. By Value
6.3.1.2. Market Share & Forecast
6.3.1.2.1. By Component
6.3.1.2.2. By End User
6.3.2. Canada Behavior Analytics Market Outlook
6.3.2.1. Market Size & Forecast
6.3.2.1.1. By Value
6.3.2.2. Market Share & Forecast
6.3.2.2.1. By Component
6.3.2.2.2. By End User
6.3.3. Mexico Behavior Analytics Market Outlook
6.3.3.1. Market Size & Forecast
6.3.3.1.1. By Value
6.3.3.2. Market Share & Forecast
6.3.3.2.1. By Component
6.3.3.2.2. By End User
7. Europe Behavior Analytics Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Component
7.2.2. By Deployment
7.2.3. By End User
7.2.4. By Country (France; Germany; United Kingdom; Italy; Spain and Rest of Europe)
7.3. Europe: Country Analysis
7.3.1. France Behavior Analytics Market Outlook
7.3.1.1. Market Size & Forecast
7.3.1.1.1. By Value
7.3.1.2. Market Share & Forecast
7.3.1.2.1. By Component
7.3.1.2.2. By End User
7.3.2. Germany Behavior Analytics Market Outlook
7.3.2.1. Market Size & Forecast
7.3.2.1.1. By Value
7.3.2.2. Market Share & Forecast
7.3.2.2.1. By Component
7.3.2.2.2. By End User
7.3.3. United Kingdom Behavior Analytics Market Outlook
7.3.3.1. Market Size & Forecast
7.3.3.1.1. By Value
7.3.3.2. Market Share & Forecast
7.3.3.2.1. By Component
7.3.3.2.2. By End User
7.3.4. Italy Behavior Analytics Market Outlook
7.3.4.1. Market Size & Forecast
7.3.4.1.1. By Value
7.3.4.2. Market Share & Forecast
7.3.4.2.1. By Component
7.3.4.2.2. By End User
7.3.5. Spain Behavior Analytics Market Outlook
7.3.5.1. Market Size & Forecast
7.3.5.1.1. By Value
7.3.5.2. Market Share & Forecast
7.3.5.2.1. By Component
7.3.5.2.2. By End User
8. Asia-Pacific Behavior Analytics Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Component
8.2.2. By Deployment
8.2.3. By End User
8.2.4. By Country (China; India; Japan; South Korea; Australia; and Rest of Asia Pacific)
8.3. Asia-Pacific: Country Analysis
8.3.1. China Behavior Analytics Market Outlook
8.3.1.1. Market Size & Forecast
8.3.1.1.1. By Value
8.3.1.2. Market Share & Forecast
8.3.1.2.1. By Component
8.3.1.2.2. By End User
8.3.2. India Behavior Analytics Market Outlook
8.3.2.1. Market Size & Forecast
8.3.2.1.1. By Value
8.3.2.2. Market Share & Forecast
8.3.2.2.1. By Component
8.3.2.2.2. By End User
8.3.3. Japan Behavior Analytics Market Outlook
8.3.3.1. Market Size & Forecast
8.3.3.1.1. By Value
8.3.3.2. Market Share & Forecast
8.3.3.2.1. By Component
8.3.3.2.2. By End User
8.3.4. South Korea Behavior Analytics Market Outlook
8.3.4.1. Market Size & Forecast
8.3.4.1.1. By Value
8.3.4.2. Market Share & Forecast
8.3.4.2.1. By Component
8.3.4.2.2. By End User
8.3.5. Australia Behavior Analytics Market Outlook
8.3.5.1. Market Size & Forecast
8.3.5.1.1. By Value
8.3.5.2. Market Share & Forecast
8.3.5.2.1. By Component
8.3.5.2.2. By End User
9. Middle East and Africa Behavior Analytics Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Component
9.2.2. By Deployment
9.2.3. By End User
9.2.4. By Country (UAE; Saudi Arabia; South Africa and Rest of Middle East & Africa)
9.3. MEA: Country Analysis
9.3.1. South Africa Behavior Analytics Market Outlook
9.3.1.1. Market Size & Forecast
9.3.1.1.1. By Value
9.3.1.2. Market Share & Forecast
9.3.1.2.1. By Component
9.3.1.2.2. By End User
9.3.2. Saudi Arabia Behavior Analytics Market Outlook
9.3.2.1. Market Size & Forecast
9.3.2.1.1. By Value
9.3.2.2. Market Share & Forecast
9.3.2.2.1. By Component
9.3.2.2.2. By End User
9.3.3. UAE Behavior Analytics Market Outlook
9.3.3.1. Market Size & Forecast
9.3.3.1.1. By Value
9.3.3.2. Market Share & Forecast
9.3.3.2.1. By Component
9.3.3.2.2. By End User
10. South America Behavior Analytics Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Component
10.2.2. By Deployment
10.2.3. By End User
10.2.4. By Country (Brazil; Argentina; Colombia; and Rest of South America)
10.3. South America: Country Analysis
10.3.1. Brazil Behavior Analytics Market Outlook
10.3.1.1. Market Size & Forecast
10.3.1.1.1. By Value
10.3.1.2. Market Share & Forecast
10.3.1.2.1. By Component
10.3.1.2.2. By End User
10.3.2. Argentina Behavior Analytics Market Outlook
10.3.2.1. Market Size & Forecast
10.3.2.1.1. By Value
10.3.2.2. Market Share & Forecast
10.3.2.2.1. By Component
10.3.2.2.2. By End User
10.3.3. Colombia Behavior Analytics Market Outlook
10.3.3.1. Market Size & Forecast
10.3.3.1.1. By Value
10.3.3.2. Market Share & Forecast
10.3.3.2.1. By Component
10.3.3.2.2. By End User
11. Market Dynamics
11.1. Drivers
11.2. Challenges
12. Market Trends & Developments
13. Competitive Landscape
13.1. Company Profiles
13.1.1. Splunk Inc.
13.1.2. Rapid7 Inc.
13.1.3. Varonis Systems, Inc.
13.1.4. Sqrrl Data, Inc.
13.1.5. Bay Dynamics
13.1.6. Securonix, Inc.
13.1.7. LogRhythm, Inc.
13.1.8. ObserveIT Inc.
13.1.9. Niara, Inc.
13.1.10. Dtex Systems Inc
14. Strategic Recommendations
List Of Figures
Figure 1. Major Factors Driving Adoption of Behavior Analytics
Figure 2. Major Vulnerable Content Targets
Figure 3. Respondents of Global Behavior Analytics by Brand awareness
Figure 4. Challenges to Adoption of Behavior Analytics
Figure 5. Global Behavior Analytics Market Size, By Value (USD Million), 2014-2018
Figure 6. Global Behavior Analytics Market Size, By Value (USD Million), 2019E-2024F
Figure 7. Global Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 8. Global Behavior Analytics Market Share, By Component, By Services, By Value, 2014-2024F
Figure 9. Global Behavior Analytics Market Share, By Deployment Mode, By Value, 2014-2024F
Figure 10. Global Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 11. Global Behavior Analytics Market Share, By Region, By Value, 2014-2024F
Figure 12. Global Behavior Analytics Market Share, By Company, By Value, 2018
Figure 13. Global Behavior Analytics Market Attractiveness Index, By Component, By Value, 2019E-2024F
Figure 14. Global Behavior Analytics Market Attractiveness Index, By Deployment Mode, By Value, 2019E-2024F
Figure 15. Global Behavior Analytics Market Attractiveness Index, By End User, By Value, 2019E-2024F
Figure 16. Global Behavior Analytics Market Attractiveness Index, By Region, By Value, 2019E-2024F
Figure 17. North America Behavior Analytics Market Size, By Value (USD Million), 2014-2018
Figure 18. North America Behavior Analytics Market Size, By Value (USD Million), 2019E-2024F
Figure 19. North America Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 20. North America Behavior Analytics Market Share, By Deployment Mode, By Value, 2014-2024F
Figure 21. North America Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 22. North America Behavior Analytics Market Share, By Country, By Value, 2014-2024F
Figure 23. United States’ Share in North America Behavior Analytics Market, By Value, 2018 & 2024F
Figure 24. United States Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 25. United States Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 26. Canada’s Share in North America Behavior Analytics Market, By Value, 2018 & 2024F
Figure 27. Canada Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 28. Canada Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 29. Mexico’s Share in North America Behavior Analytics Market, By Value, 2018 & 2024F
Figure 30. Mexico Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 31. Mexico Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 32. Europe Behavior Analytics Market Size, By Value (USD Million), 2014-2018
Figure 33. Europe Behavior Analytics Market Size, By Value (USD Million), 2019E-2024F
Figure 34. Europe Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 35. Europe Behavior Analytics Market Share, By Deployment Mode, By Value, 2014-2024F
Figure 36. Europe Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 37. Europe Behavior Analytics Market Share, By Country, By Value, 2014-2024F
Figure 38. United Kingdom’s Share in Europe Behavior Analytics Market, By Value, 2018 & 2024F
Figure 39. United Kingdom Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 40. United Kingdom Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 41. France’s Share in Europe Behavior Analytics Market, By Value, 2018 & 2024F
Figure 42. France Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 43. France Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 44. Germany’ Share in Europe Behavior Analytics Market, By Value, 2018 & 2024F
Figure 45. Germany Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 46. Germany Behavior Analytics Market Share, By end User, By Value, 2014-2024F
Figure 47. Spain’s Share in Europe Behavior Analytics Market, By Value, 2018 & 2024F
Figure 48. Spain Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 49. Spain Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 50. Italy’s Share in Europe Behavior Analytics Market, By Value, 2018 & 2024F
Figure 51. Italy Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 52. Italy Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 53. Asia-Pacific Behavior Analytics Market Size, By Value (USD Million), 2014-2018
Figure 54. Asia-Pacific Behavior Analytics Market Size, By Value (USD Million), 2019E-2024F
Figure 55. Asia-Pacific Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 56. Asia-Pacific Behavior Analytics Market Share, By Deployment Mode, By Value, 2014-2024F
Figure 57. Asia-Pacific Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 58. Asia-Pacific Behavior Analytics Market Share, By Country, By Value, 2014-2024F
Figure 59. China’s Share in Asia-Pacific Behavior Analytics Market, By Value, 2018 & 2024F
Figure 60. China Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 61. China Behavior Analytics Market Share, By End user, By Value, 2014-2024F
Figure 62. Japan’s Share in Asia-Pacific Behavior Analytics Market, By Value, 2018 & 2024F
Figure 63. Japan Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 64. Japan Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 65. India’s Share in Asia-Pacific Behavior Analytics Market, By Value, 2018 & 2024F
Figure 66. India Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 67. India Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 68. Australia’s Share in Asia-Pacific Behavior Analytics Market, By Value, 2018 & 2024F
Figure 69. Australia Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 70. Australia Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 71. South Korea’s Share in Asia-Pacific Behavior Analytics Market, By Value, 2018 & 2024F
Figure 72. South Korea Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 73. South Korea Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 74. Middle East & Africa Behavior Analytics Market Size, By Value (USD Million), 2014-2018
Figure 75. Middle East & Africa Behavior Analytics Market Size, By Value (USD Million), 2019E-2024F
Figure 76. Middle East & Africa Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 77. Middle East & Africa Behavior Analytics Market Share, By Deployment Mode, By Value, 2014-2024F
Figure 78. Middle East & Africa Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 79. Middle East & Africa Behavior Analytics Market Share, By Country, By Value, 2014-2024F
Figure 80. Saudi Arabia’s Share in Middle East & Africa Behavior Analytics Market, By Value, 2018 & 2024F
Figure 81. Saudi Arabia Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 82. Saudi Arabia Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 83. UAE’s Share in Middle East & Africa Behavior Analytics Market, By Value, 2018 & 2024F
Figure 84. UAE Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 85. UAE Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 86. South Africa’s Share in Middle East & Africa Behavior Analytics Market, By Value, 2018 & 2024F
Figure 87. South Africa Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 88. South Africa Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 89. South America Behavior Analytics Market Size, By Value (USD Million), 2014-2018
Figure 90. South America Behavior Analytics Market Size, By Value (USD Million), 2019E-2024F
Figure 91. South America Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 92. South America Behavior Analytics Market Share, By Deployment Mode, By Value, 2014-2024F
Figure 93. South America Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 94. South America Behavior Analytics Market Share, By Country, By Value, 2014-2024F
Figure 95. Brazil’s Share in South America Behavior Analytics Market, By Value, 2018 & 2024F
Figure 96. Brazil Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 97. Brazil Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 98. Argentina’s Share in South America Behavior Analytics Market, By Value, 2018 & 2024F
Figure 99. Argentina Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 100. Argentina Behavior Analytics Market Share, By End User, By Value, 2014-2024F
Figure 101. Colombia’s Share in South America Behavior Analytics Market, By Value, 2018 & 2024F
Figure 102. Colombia Behavior Analytics Market Share, By Component, By Value, 2014-2024F
Figure 103. Colombia Behavior Analytics Market Share, By End User, By Value, 2014-2024F
List Of Tables
Table 1. United States Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 2. Canada Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 3. Mexico Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 4. United Kingdom Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 5. France Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 6. Germany Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 7. Spain Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 8. Italy Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 9. China Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 10. Japan Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 11. India Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 12. Australia Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 13. South Korea Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 14. Saudi Arabia Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 15. UAE Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 16. South Africa Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 17. Brazil Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 18. Argentina Behavior Analytics Market Size, By Value (USD Million), 2014-2024F
Table 19. Colombia Behavior Analytics Market Size, By Value (USD Million), 2014-2024F

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