Meat and meat substitutes - Ireland - September 2018

Meat and meat substitutes - Ireland - September 2018

“With one in five Irish consumers identifying themselves as being vegan, vegetarian or a flexitarian in 2018, the opportunities for future growth in the meat substitute sector are high. Moving forward a key challenge will be providing consumers with natural, less processed meat substitutes to gel with rising concerns with food production processes.”

– Brian O’Connor, Senior Consumer Analyst

This report looks at the following areas:

Meat prices decline in RoI, increase in NI
One in five Irish consumers subscribe to a reduced or meat-free diet
Cooking from scratch will help to drive unprocessed meat sales
Butchers a key outlet for artisan shoppers

TOC available on request

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