"Cookie sales are on a general upward slope, with healthier cookies braced to experience the strongest growth through 2020 as the segment leverages its strong appeal among the category’s biggest demographic: young families. Standard cookies will remain the largest segment, as consumers embrace them as affordable indulgences for themselves and their families."
Amanda Topper, Food Analyst
This report covers the following areas:
Cookie sales rise as consumers look to healthier and premium options Public problems for private label Parents factor health into premium purchases