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Juice Market in the US 2015-2019

Juice Market in the US 2015-2019

About juices

Juices have become a popular choice of drink globally, as they contain nutrients like minerals, vitamins, and antioxidants. However, they lack the fiber present in the fruit or vegetable from which they are extracted. Juices can be classified into different categories based on its content, sales category, and origin.

Technavio's analysts forecast the juice market in the US in terms of revenue and volume to grow at a CAGR of 1.48% and 0.69%, respectively, over the period 2014-2019.

Covered in this report

This report covers the present scenario and growth prospects of the juice market in the US for 2015-2019. To calculate the market size, the report considers revenue generated from the retail sales of juices in terms of revenue and retail consumption and in terms of volume. The market is further segmented on the basis of types, shelving, and distribution channel.

Technavio's report, Juice Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It also covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.Key vendors

  • Citrus World
  • Coca-Cola
  • Dr Pepper Snapple
  • PepsiCo
Other prominent vendors
  • Asahi Soft Drink
  • BluePrint
  • Campbell's
  • Cascadian Farm Organic
  • Del Monte
  • F&N Foods
  • Natalie's Orchid Island Juice
  • Nestlé
  • Noble Organic
  • Ocean Spray
  • Odwalla
  • Old Orchard Organics
  • Pom Wonderful
  • Pressed Juice Green 3
  • R.W. Knudsen Family
  • Schweppes Australia
  • Starbucks
  • Sunkist Growers
  • Suntory Beverage & Food
  • Tampico Beverage
  • Tree Ripe
  • Uncle Matt's Organic
  • Welch Foods
Market driver
  • Premiumization
  • For a full, detailed list, view our report
Market challenge
  • Criticism of misleading claims
  • For a full, detailed list, view our report
Market trend
  • Increased popularity of organic juice
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Juice Market in the US 2015-2019

Technavio recognizes the following companies as the key players in the Juice Market in the US: Citrus World, Coca-Cola, Dr Pepper Snapple and PepsiCo

The other prominent vendors are: Asahi Soft Drink, BluePrint, Campbell's, Cascadian Farm Organic, Del Monte, F&N Foods, Natalie's Orchid Island Juice, Nestlé, Noble Organic, Ocean Spray, Odwalla, Old Orchard Organics, Pom Wonderful, Pressed Juice Green 3, R.W. Knudsen Family, Schweppes Australia, Starbucks, Sunkist Growers, Suntory Beverage & Food, Tampico Beverage, Tree Ripe, Uncle Matt's Organic and Welch Foods

Commenting on the report, an analyst from Technavio’s team said: “Organic juice is often cold-pressed and is not made from artificially ripened fruits and vegetables that are sprayed with harmful pesticides and chemicals. These days, consumers are even concerned about the origin and quality of raw materials. Organic juice is priced higher than normal juice and contains essential nutrients. It is rich in minerals and antioxidants. The majority of the leading juice vendors are now selling organic juice. Suja Elements, Go Green, and True Organic are some examples of the leading organic juice brands.”

According to the report, the juice market in the US will be positively affected by the growth of the organized retail sector. The growth of the customer base for these products has necessitated an increase in the availability of fruit juice products in a variety of retail stores, such as supermarkets, hypermarkets, and pop-up stores, making it convenient for consumers to purchase them. The increasing availability of these products online is also influencing the sales in the market, which is expected to be a major driver in the growth of the market. Apart from selling their products through organized retail channels, juice vendors can effectively market their products through various sponsored programs. This can help vendors obtain direct customer feedback to be used for refining their products.

Further, the report states that vendors are criticized worldwide for providing limited information about their products that often misleads the consumers.

Companies Mentioned

Citrus World, Coca-Cola, Dr Pepper Snapple, PepsiCo, Asahi Soft Drink, BluePrint, Campbell's, Cascadian Farm Organic, Del Monte, F&N Foods, Natalie's Orchid Island Juice, Nestlé, Noble Organic, Ocean Spray, Odwalla, Old Orchard Organics, Pom Wonderful, Pressed Juice Green 3, R.W. Knudsen Family, Schweppes Australia, Starbucks, Sunkist Growers, Suntory Beverage & Food, Tampico Beverage, Tree Ripe, Uncle Matt's Organic, Welch Foods

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Country profile
    • Overview
      • Table US GDP per capita 2009-2014
      • Table US population 2008-2014 ($ millions)
  • Market landscape
    • Market overview
      • Table Juice market in the US 2014-2019 ($ billions)
      • Table Juice market in the US by volume 2014-2019 (billions of liters)
      • Table Total consumption of juice in the US in terms of households
      • Table Comparison between US and world PCE of key leading countries ($ billions)
      • Table Five forces analysis
  • Market segmentation by type
    • Juice market in the US 2014
      • Table Juice market in the US by revenue 2014
      • Table Juice market in the US by revenue 2019
  • Market segmentation by shelving
    • Market overview
      • Table Juice market in the US by shelving 2014
      • Table Refrigerated orange juice brands in the US 2014
  • Market segmentation by distribution
    • Market overview
      • Table Juice market in the US by distribution 2014
      • Table Segmentation of juice market in the US by distribution 2014
  • Market drivers
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Table Overview of the juice consumption by households 2012
  • Product innovation and launches
  • Vendor landscape
    • Competitive scenario
    • Market share analysis 2014
      • Table Major players in the juice market in the US 2014
    • Historical demand for juice brands and their consumption in households in US
    • Other prominent vendors
  • Key vendor analysis
    • Citrus World
    • Coca-Cola
    • Dr Pepper Snapple
      • Table Dr Pepper Snapple: Business segmentation by revenue 2013 and 2014 ($ millions)
      • Table Dr Pepper Snapple: Geographical segmentation by revenue 2014
    • PepsiCo
  • Appendix
    • List of abbreviations
  • Explore Technavio

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