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U.S. Wine Market Size, Share & Trends Analysis Report, By Product (Table Wine, Dessert Wine, Sparkling Wine), By Distribution (On-trade, Off-trade), Competitive Landscape, And Segment Forecasts, 2018 - 2025

U.S. Wine Market Size, Share & Trends Analysis Report, By Product (Table Wine, Dessert Wine, Sparkling Wine), By Distribution (On-trade, Off-trade), Competitive Landscape, And Segment Forecasts, 2018 - 2025

The U.S. wine market is expected to reach USD 85.00 billion by 2025, according to a new report by Grand View Research, Inc. Rising per capita consumption of wine with meals and desserts is expected to drive growth over the forecast period.

Consumers’ access to the product in stores, restaurants, bars, nail salons, bookstores, coffee shops, movie theaters, and car wash & repair shops continues to expand over 5,500,000 locations in the U.S. Furthermore, producers are targeting niche sales channels such as direct-to-consumer sales and tasting rooms, which is expected to drive growth over the forecast period.

Agri-business software offers various industry-specific solutions and application of software to manage administrative tasks, track internal production and sales data, is likely to complement growth. E-commerce and digital marketing tools are the major driving factors owing to the legalization of online sales in the majority of the U.S. states.

The manufacturers compete on the basis of price, which commonly ranges between USD 3 a bottle to USD 15 and above along with a distribution network. The industry is highly competitive, and the product competes with other alcoholic and nonalcoholic beverages for restaurant presence, retailer shelf space, distributor attention, brand recognition and promotions.

Further key findings from the report suggest:

  • Table wine accounted for 82.2% of the revenue share in 2017 on account of low Alcohol by Volume (ABV) content and availability of wide varieties of blends including Merlot, cabernet sauvignon, chardonnay, and pinot noir
  • Sparkling wine is expected to grow at a CAGR of 10.8% over the forecast period owing to low cost of the product, which offers affordable luxury to young consumers celebrating different events throughout the year
  • Off-trade distribution channel accounted for the largest revenue share in 2017, distributing over 71.3% of the product on account of increasing sales through supermarket chains, liquor stores offering value and variety in their selection
  • On-trade distribution channel is expected to grow at a CAGR of 4.4% on account of high demand from restaurants and hotels with increasing consumer income, and the rising level of spending at wineries
  • Companies in the industry are highly competitive, and the major players compete on the basis of wide range of product portfolio, quality, brand names, pricing, and distribution strength; however, small-scale producers depend on distributors for promotional support


Chapter 1 Methodology And Scope
1.1 Research Methodology
1.2 Research Scope & Assumptions
1.3 List of Data Sources
Chapter 2 Executive Summary
2.1 Market snapshot
Chapter 3 U.S. Wine Market Variables, Trends, and Scope
3.1 Market segmentation & scope
3.2 U.S. wine - Value chain and supply chain analysis
3.3 Raw material outlook
3.4 Technology overview
3.4.1 The most important phases of winemaking are:
3.4.2 White wine technology
3.4.3 Special wine production technology
3.5 Regulatory framework
3.6 U.S. wine - Market dynamics
3.6.1 Market driver analysis
3.6.1.1 Growing consumer preference for wine over other alcoholic beverages
3.6.2 Market restraint analysis
3.6.2.1 Fluctuating raw material prices
3.7 Penetration & Growth prospect mapping
3.8 Industry analysis - Porter’s
3.9 U.S. wine - PESTEL analysis
3.10 Production Statistics, 2001 to 2016
Chapter 4 U.S. Wine Market: Product Estimates & Trend Analysis
4.1 U.S. wine market: Product movement analysis, 2017 & 2025
4.2 Table wine
4.2.1 U.S. table wine market estimates and forecasts, 2014 - 2025 (Million Liters) (USD Billion)
4.3 Dessert wine
4.3.1 U.S. dessert wine market estimates and forecasts, 2014 - 2025 (Million Liters) (USD Billion)
4.4 Sparkling wine
4.4.1 U.S. sparkling wine market estimates and forecasts, 2014 - 2025 (Million Liters) (USD Billion)
Chapter 5 U.S. Wine Market: Distribution Estimates & Trend Analysis
5.1 U.S. wine market: Distribution movement analysis, 2017 & 2025
5.2 On-trade
5.2.1 Market estimates and forecasts, by on-trade distribution, 2014 - 2025 (Million Liters) (USD Billion)
5.3 Off-trade
5.3.1 Market estimates and forecasts, by off-trade distribution, 2014 - 2025 (Million Liters) (USD Billion)
Chapter 6 Competitive Landscape
6.1 Competitive scenario
6.2 Vendor landscape
6.3 Competitive environment
6.4 Competitive market positioning
6.5 Strategy framework
6.6 Market participation categorization
6.7 Heat map analysis
6.7.1 Heat map analysis, by segment
Chapter 7 Company Profiles
7.1 Heineken NV
7.1.1 Company overview
7.1.2 Financial performance
7.1.3 Product benchmarking
7.2 Asahi Breweries Ltd.
7.2.1 Company overview
7.2.2 Financial performance
7.2.3 Product benchmarking
7.3 Molson Coors Brewing Company
7.3.1 Company overview
7.3.2 Financial performance
7.3.3 Product benchmarking
7.4 Beijing Yanjing Brewery
7.4.1 Company overview
7.4.2 Financial performance
7.4.3 Product benchmarking
7.5 The Wine Group
7.5.1 Company overview
7.5.2 Financial performance
7.5.3 Product benchmarking
7.6 E. & J. Gallo Winery
7.6.1 Company overview
7.6.2 Financial performance
7.6.3 Product benchmarking
7.7 Constellation Brands U.S. Operations, Inc.
7.7.1 Company overview
7.7.2 Financial performance
7.7.3 Product benchmarking
7.8 Treasury Wine Estates
7.8.1 Company overview
7.8.2 Financial performance
7.8.3 Product benchmarking
7.9 Jackson Family Wines
7.9.1 Company overview
7.9.2 Financial performance
7.9.3 Product benchmarking
7.10 Bronco Wine Company
7.10.1 Company overview
7.10.2 Financial performance
7.10.3 Product benchmarking
List of Tables
TABLE 1 Production statistics, 2001 to 2016 (Gallons)
TABLE 2 U.S. table wine market estimates and forecasts, 2014 - 2025 (Million Liters) (USD Billion)
TABLE 3 U.S. dessert wine market estimates and forecasts, 2014 - 2025 (Million Liters) (USD Billion)
TABLE 4 U.S. sparkling wine market estimates and forecasts, 2014 - 2025 (Million Liters) (USD Billion)
TABLE 5 U.S. wine market estimates and forecasts, by on-trade distribution, 2014 - 2025 (Million Liters) (USD Billion)
TABLE 6 U.S. wine market estimates and forecasts, by off-trade distribution, 2014 - 2025 (Million Liters) (USD Billion)
List of Figures
FIG. 1 Market snapshot
FIG. 2 U.S. wine market trends & outlook
FIG. 3 Market segmentation & scope
FIG. 4 U.S. wine - Value chain analysis
FIG. 5 U.S. wine - Supply chain analysis
FIG. 6 U.S. wine - Market dynamics
FIG. 7 Market driver analysis (Current & future impact)
FIG. 8 U.S wine production volume, 2011 to 2016 (Gallons)
FIG. 9 Market restraint analysis (Current & future impact)
FIG. 10 Wine grape prices in Napa countries, 2014 to 2016 (USD per Ton)
FIG. 11 Penetration & Growth prospect mapping
FIG. 12 Industry analysis - Porter’s
FIG. 13 U.S. wine - PESTEL analysis
FIG. 14 U.S. wine market: Product movement analysis, 2017 & 2025
FIG. 15 U.S. wine market distribution outlook key takeaways
FIG. 16 U.S. wine market: Distribution movement analysis, 2017 & 2025
FIG. 17 Strategy framework
FIG. 18 Participant categorization

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