Consumer Behavior Market Research Reports & Industry Analysis
MarketResearch.com offers an extensive collection of consumer behavior related food and beverage reports providing insights into purchasing behavior, shopper tendencies and motivation, consumer attitudes, trends, analysis, opportunities, projections, sales, and marketing strategies. Specifics on market share, segmentation, size, and growth in the US and global markets are also featured.
Consumer Behavior Industry Research & Market Reports
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ForeSights: DNA-Based Diets
... significant health and wellness benefits. DNA-based diets elevate the food trend toward customization to a whole new level. By using a person's unique DNA profile, diet recommendations as well as food and drink products can ... Read More
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TrendSights Analysis: Personalization - Providing a superior and more unique fit for specific consumer segments
... groups, as well as the lifestyle benefits sought by more demanding consumers. Personalization facilitates differentiation and uniqueness by creating a product that is perceived as being more closely aligned with individual consumer needs. By increasing ... Read More
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Country of origin research revisited: seeking new methods and variables
... is also interest in how to build marketing strategies taking advantage of COO. In the past, literature related to COO stemmed from a marketing perspective, investigating methods, variables, and ways to approach COO. However, a ... Read More
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The United Kingdom (UK) in 2030: The Future Demographic
... driver of population growth over this period as natural change plummets. Although ageing, the UK’s median age will remain younger than Western Europe as a whole in 2015-2030 due to its comparatively high birth and ... Read More
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TrendSights Analysis: Fairly Traded - Understanding consumers' attitudes about social justice and brands
... attitudes about social justice and brands, examines what Fairly Traded means as a consumer trend and why it is important, who are likely to be the target audience, how FMCG brands can best capitalize on ... Read More
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TrendSights Analysis: Informed Shopping - Meeting the needs of informed and critical consumers
... ethical shopping. This is facilitated by improved technology and online platforms. The availability of information through novel technologies has raised consumer awareness around the social impacts of shopping decisions. In a circular process, consumer awareness ... Read More
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Animal Welfare: Issues and Opportunities in the Meat, Poultry, and Egg Markets in the U.S.
... consumers about the health and well-being of animals being raised to be food. For its new report, AnimalWelfare: Issues and Opportunities in the Meat, Poultry, and Egg Markets in the U.S. , Packaged Facts’ conducted ... Read More
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TrendSights Analysis: Trust & Transparency - Establishing brand credibility to enhance consumer confidence and loyalty
... want deeper, more authentic reassurances and transparency about how products are produced. Brands must better define, explain, or quantify how they are different across a range of criteria in order to establish higher trust. Trend ... Read More
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2017 Health & Wellness Trends in America
... report of consumer attitudes and behaviors related to diet, nutrition, general health and wellness Natural Marketing Institute (NMI) is pleased to present its 2017 Health and Wellness Trends in America. This report, now in its ... Read More
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Millennial Eating Behaviour
... influence events that shape future generations. In terms of shopping behaviour (just a subset of this broader dynamic of change) then, the new generation of the millennials will exert massive changes in our society. For ... Read More
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TrendSights Analysis: Personalized Health
... As awareness increases, demand for more targeted health solutions continues to rise. TrendSights Analysis: Personalized Health looks at catering to demand for products that address specific health needs Scope Globally, 43% of consumers have a ... Read More
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12th Edition Consumer Report - 2016 Healthy Aging Across Generations
... commentary, and more! Summary NMI (Natural Marketing Institute), a leading global research, strategic consulting and intelligence provider, is pleased to release its 12th Edition Consumer Report: 2016 Healthy Aging Across Generations. This report seeks to ... Read More
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TrendSights Analysis: Blurring Gender Boundaries
... a reflection of the cultural changes that have been defining the concept of what it means to be a man or a woman, as well as their roles in today's society. Blurring Gender Boundaries addresses ... Read More
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Dining Out: A 2017 Look Ahead - US - December 2016
... legacy chains can no longer rely on what’s worked in the past, especially as the environment becomes more competitive. Across demographics, consumers still find value in a dining out experience that offers something they’re unlikely ... Read More
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The Food and Drink Shopper: Spotlight on Technology - US - November 2016
... shift in how they shop for food and drink, including a move away from traditional grocery retailers. Non-store retailers, including online merchants and subscription services, are expanding retailing possibilities. 71% of grocery shoppers shop for ... Read More
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Hispanic Foods and Beverages in the U.S., 6th Edition
... appeals to consumers. The report projects that sales of Hispanic foods and beverage in the U.S. will increase in size from close to $17.5 billion in 2015 to over $21 billion in 2020, a compound ... Read More
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Hispanics - Feeding Their Kids - US - October 2016
... their kids are not the same their kids like and Hispanic parents need to make compromises. The discrepancies in expectations can create some tension when kids ask for foods they like and they can be ... Read More
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TrendSights Analysis: Connoisseurship
... supports self-indulgence. Knowing how to select the best quality enables consumers to fit into a specific social group, or improve their social status by presenting themselves as specialists in the areas they are passionate about. ... Read More
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Innovation Trends and Opportunities in Suncare; Exploring the key consumer behavior and innovation trends impacting suncare
... health impacts, but also with degradation of the appearance, particularly the acceleration of the aging process. This is resulting in far-reaching implications for both suncare and beauty brands and is driving new opportunities within this ... Read More
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Millennial Menus: Culinary Trend Tracking Series
... Millennials, the 69 million U.S. adults currently age 18-34, and it’s not just about food. Simmons data show that the Millennial age cohort is significantly more likely than those 35+ to like standing out in ... Read More
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Kids Food and Beverage Market in the U.S., 8th Edition
... and trends seven food and beverage categories significant to children’s eating choices, usage occasions and need states, including breakfast foods, lunch foods, and dinner foods; sweet snacks and salty snacks; produce; and beverages. Each category ... Read More
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Consumer behaviour in a changing world: food, culture and society
... industry is therefore of major economic importance to most countries both in “simple cash” terms (their food imports/exports and trade balance) as well as the employment it provides. The success of the food industry, in ... Read More
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Food Formulation and Ingredient Trends: Plant Proteins
... associated with the growing interest in plant protein, sustainability and health of the planet, are starting to be emphasized over personal health, athletic performance or muscle building. This trend can be found both at retail ... Read More
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Success Case Study: Pardál Pilsner ; The power of consumer-centric product development and WoM marketing
... causing a general decline in beer consumption and lager in particular. Younger consumer with sweeter taste preferences demand flavor experimentation, forcing brewers to continue launching brands in order retain consumers. Competing alcohol categories, such as ... Read More
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Hot Drinks: Identifying the latest trends for beverage manufacturers in the hot drinks industry
... or appealing only to connoisseurs. Other opportunities exist to launch premium products in the market. Genuinely innovative products, such as those featuring more extreme ingredients, providing consumers with an opportunity to create latte art at ... Read More
