Consumer Behavior Market Research Reports & Industry Analysis

Understanding what drives consumer behavior and purchase decisions is at the heart of a successful business plan. The modern day food and beverage industry is alive with buzzwords that are affecting consumer purchase patterns. From the movement toward non-GMOs in food and beverage products to conscientious consumer decisions to combat the obesity epidemic by seeking out sugar alternatives, gluten-free products, and foods fortified with probiotics and antioxidants, all these things must be taken into consideration when targeting American grocery shoppers.

MarketResearch.com offers an extensive collection of consumer behavior related food and beverage reports providing insights into purchasing behavior, shopper tendencies and motivation, consumer attitudes, trends, analysis, opportunities, projections, sales, and marketing strategies. Specifics on market share, segmentation, size, and growth in the US and global markets are also featured.

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Consumer Behavior Industry Research & Market Reports

  • Cheese: US Market Trends & Opportunities, 2nd Edition

    ... home. Since then, sales have remained high. In 2022, price inflation had a particularly strong effect on sales, with many consumers buying lower-priced private label cheeses to save money. Dollar sales have benefited from price ... Read More

  • Revisiting the Fundamentals of Snackification

    ... me”. In addition, out-of-home occasions are reemerging; however, high prices are forcing consumers to scrutinise value propositions. Product offerings must be re-evaluated to assure fit for modern occasions and brands must deliver on shifting expectations ... Read More

  • Top 10 Street Food Influences on New Products and Menu Innovation

    ... foodservice, and packaging. This report explains the challenges and opportunities facing cultured meats path to market and commercialization Street food has historically been a convenient, nutritious food for busy workers, but in the 21st century ... Read More

  • Energy & Sports Drinks: US Market Trends & Opportunities, 2nd Edition

    ... 2023. Energy drinks purport to provide functional benefits including increased energy and boosts in cognitive function/brain activity. They contain stimulant ingredients, typically caffeine, and claim to provide mental and physical energy. Some of these beverages ... Read More

  • Diabetic Food Market, Size, Global Forecast 2023-2028, Industry Trends, Growth, Share, Outlook, Impact of Inflation, Opportunity Company Analysis

    ... is predicted to expand in lockstep with the rising world population. Concurrently, the number of people suffering from chronic metabolic illnesses, notably diabetes, has increased significantly. As a result, the demand for diabetic food items ... Read More

  • How can QSRs Continue to Offer Health-Conscious Offering while Satisfying the Need for Affordable Convenience?

    ... Map. The consumer insight offered throughout the report is drawn from GlobalData's Q1 2023 and Q4 2022 global consumer survey- a quarterly survey designed to capture consumer sentiment as it evolves throughout the year. To ... Read More

  • US Shopping & Dining Consumer Insights 2023

    ... was an acceleration of existing trends, but in others it prompted major changes. For many consumers, these habits have at least some level of “stickiness” as they have continued in these habits three years after ... Read More

  • Functional Beverages: Market Trends and Opportunities, 2nd Edition

    ... function/brain activity better sleep and relaxation boosts in immunity increased gut health meal replacement and weight management sports performance improvement Functional beverages are appealing to those who want to make small changes for big results. ... Read More

  • Weight Loss and Weight Management Diet Market

    ... diets. Report Includes: A brief general outlook of the worldwide market for weight loss and weight management diet Understanding of the role of genes, guts and dietary nutrition in weight loss and weight management Detailed ... Read More

  • Consumer Values and Behaviour in Denmark

    ... Denmark report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, ... Read More

  • Consumer Types in Japan

    ... grouping consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Japan report analyses factors influencing national consumer expenditure. Consumer lifestyles ... Read More

  • Consumer Behavior 2024

    ... Consumer Behavior 2024 presents dozens of surveys analyzing consumer spending characteristics, behavioral responses, and preferences. Easy-to-read summaries of current research and other information useful for retailers, marketers, advertisers, and business consultants are presented. W hile ... Read More

  • Consumer Types in South Korea

    ... and grouping consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in South Korea report analyses factors influencing national consumer expenditure. ... Read More

  • Consumer Values and Behaviour in Belgium

    ... Belgium report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, ... Read More

  • The Evolution of Health-Conscious Eating

    ... need states like memory, stress and sleep is on the rise. This report analyses the opportunity for functional foods in the need states arena, explores the prospects for lifestage nutrition, with a special focus on ... Read More

  • Meat Substitutes Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

    ... US$ 9.5 Billion by 2028, exhibiting a growth rate (CAGR) of 6.6% during 2023-2028. The increasing adoption of veganism, rising awareness about the inhumane practices of raising farm animals, and the growing health-consciousness among the ... Read More

  • The Future of Grocery: Online Grocery, Meal Kits, & Direct-to-Consumer Food, 2nd Edition

    ... and online grocery shopping options facilitate: ordering on one’s own time (even outside of store business hours) home delivery or appointments for curbside pickup access to foods not available locally, including specialty types or foods ... Read More

  • Japan Macroeconomic Growth Opportunities, 2027

    ... in 2021, with a real GDP growth of 2.1%. The country’s reopening and the consequent boost to household consumption and consumer spending were key growth drivers of 2022’s estimated 1.1% growth. However, soaring energy and ... Read More

  • Food Market Outlook 2023: Inflation, Sustainability, Convenience, & Other Food Trends

    ... to the table. Opportunities abound for companies that invest in new product launches, ingredient changes, and different marketing tactics to appeal to changing consumer preferences. Some trends in 2023 – like inflation -- are continuations ... Read More

  • USA Trend Report: Shoppers' Journey Towards Living & Eating Healthier

    ... and behaviors around health, nutrition, and food choice. For 30 years, we’ve tracked the evolution of consumer interest and involvement in hundreds of topics. In addition to long-trended topics, we tailor each round of the ... Read More

  • New Consumer Landscape: The Consumer Is Changing

    ... keep pace with these newer developments. Deeper understanding of these changes and new consumer landscape is imperative for businesses in order to formulate strategies which ensure better utilisation of company resources while taking advantage of ... Read More

  • Plunkett's Food Industry Almanac 2023: Food Industry Market Research, Statistics, Trends and Leading Companies

    ... shape strategy for business development, product development and investments. Key Features: Business trends analysis In-depth industry overview Technology trends analysis Forecasts Spending, investment, and consumption discussions In-depth industry statistics and metrics Industry employment numbers Additional ... Read More

  • Europe Ketogenic Products Market Research Report Forecast to 2028.pdf

    ... end of 2028 at a CAGR of 4.27% from 2021 to 2028. Emphasis on active lifestyles and fitness have risen in the last few years and have significantly contributed to the increased demand for ketogenic ... Read More

  • Nutrigenomics

    ... a revised size of US$2.5 Billion by 2030, growing at aCAGR of 17% over the period 2022-2030. Reagents & Kits, one of the segments analyzed in the report, is projected to record 18.1% CAGR and ... Read More

  • Global Ketogenic Diet Market - 2023-2030

    ... 2030. The market is growing at a CAGR of 5.63% during the forecast period (2023-2030). A ketogenic diet is one that induces the body into a state where fats are used as the primary source ... Read More

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