Category: Demographics
Demographics market research reports by Euromonitor International
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Global Market Overview of Chicken
Global Market Overview of Chicken This briefing examines how the chicken commodity performs globally and in the largest countries in terms of supply and consumption. The report also provides data and analysis on chicken price dynamics, key meat-consuming industries, and exports and imports for count ... Read More
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Megatrends in the US
Megatrends in the US This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in the US. Euromonitor's Megatrends in ... Read More
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Consumer values and behaviour in the US
Consumer values and behaviour in the US This report visually explores everyday habits and behaviours that reflect consumers’ beliefs and values, linking behavioural trends with purchase and consumption habits in the US. Euromonitor's Consumer values and behaviour in the US report analyses factors in ... Read More
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Consumer Lifestyles in the US
Consumer Lifestyles in the US Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends in the US. Euromonitor's Consu ... Read More
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Megatrends in Germany
Megatrends in Germany This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Germany. Euromonitor's Megatrends i ... Read More
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Consumer values and behaviour in the United Kingdom
Consumer values and behaviour in the United Kingdom This report visually explores everyday habits and behaviours that reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits in the United Kingdom. Euromonitor's Consumer values and behaviour in the Unite ... Read More
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Megatrends in the United Kingdom
Megatrends in the United Kingdom This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in the United Kingdom. Euro ... Read More
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Consumer Types in the United kingdom
Consumer Types in the United kingdom Consumer types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies c ... Read More
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Megatrends in Spain
Megatrends in Spain This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Spain. Euromonitor's Megatrends in Sp ... Read More
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Consumer Lifestyles in the United Kingdom
Consumer Lifestyles in the United Kingdom Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits, quantifying behaviours, preferences and motivations and aligning them with broader trends in the United King ... Read More
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Vietnam Cities Review
Vietnam Cities Review Hanoi and Ho Chi Minh City are Vietnam’s most economically vibrant cities, thanks to large populations, developed labour markets and increasing investment in the megacities. Moreover, Ho Chi Minh City holds the greatest potential for future economic growth. However, challenges ... Read More
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The UK Cities Review
The UK Cities Review London, Bristol and Edinburgh are the UK’s most economically vibrant cities. The cities’ economic strength is partially supported by elevated consumer expenditure and extensive digitalisation. Nevertheless, Birmingham holds the greatest potential for future economic growth. Howe ... Read More
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Megatrends in Hong Kong, China
Megatrends in Hong Kong, China This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Hong Kong, China. Euromoni ... Read More
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Wellness: Longevity and the Quest for Healthy Ageing in Asia Pacific
Wellness: Longevity and the Quest for Healthy Ageing in Asia Pacific Wellness has been identified by Euromonitor International as having the furthest-reaching impact on industries and consumers in the future. This report looks at the link between rising longevity and consumers’ search for a healthy ... Read More
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Free From in Austria
Free From in Austria Free from products are gaining popularity in the Austrian market. The most popular products so far are free from lactose within dairy. Although lactose intolerance is not prevalent in Austria, a growing number of consumers deem such products to be healthier than standard options ... Read More
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The Impact of the War in Ukraine on Channels in Russia
The Impact of the War in Ukraine on Channels in Russia This report examines the early impact of the war in Ukraine on the retailing sector in Russia. Decreased disposable incomes, the suspension of activities by international players, sanctions and price increases have influenced consumers’ prioriti ... Read More
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Consumer Types in Japan
Consumer Types in Japan Consumer types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better dev ... Read More
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Consumer Lifestyles in Japan
Consumer Lifestyles in Japan Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends in Japan Euromonitor's Consumer ... Read More
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Better For You Packaged Food in the United Arab Emirates
Better For You Packaged Food in the United Arab Emirates Consumers in the United Arab Emirates maintained healthy diets in 2021 as a result of the pandemic, which encouraged many of them to focus on their health and wellbeing. Part of this involved enhancing their immune systems by being more mindfu ... Read More
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Naturally Healthy Packaged Food in the United Arab Emirates
Naturally Healthy Packaged Food in the United Arab Emirates NH honey has been gaining in popularity in the United Arab Emirates, especially since the emergence of the pandemic, which encouraged local consumers to focus more on their health and wellbeing. Honey is perceived as offering natural immuni ... Read More
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Naturally Healthy Beverages in the United Arab Emirates
Naturally Healthy Beverages in the United Arab Emirates Demand for naturally healthy beverages stabilised in 2021, following retail volume declines the previous year. The stable performance was driven by the largest category of NH fruit/vegetable juice, while other beverages continued to decline inc ... Read More
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Better For You Beverages in the United Arab Emirates
Better For You Beverages in the United Arab Emirates Better for you beverages is reaching maturity in the United Arab Emirates, with 2021 recording flat retail volume and value growth, as the category stabilised following the application of taxation towards the end of the review period. The latter w ... Read More
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Dubai in the United Arab Emirates
Dubai in the United Arab Emirates The Dubai in United Arab Emirates report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth a ... Read More
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Cities Household Necessities Spending Index
Cities Household Necessities Spending Index The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities. The repo ... Read More
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Nursultan in Kazakhstan
Nursultan in Kazakhstan The Nursultan in Kazakhstan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consume ... Read More
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