Category: Consumer Goods & Retailing
Consumer Goods & Retailing market research reports by Euromonitor International
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Cigars, Cigarillos and Smoking Tobacco in Estonia
Volume sales of cigars and cigarillos in Estonia recorded a moderate increase in 2024 thanks to the healthy growth of cigarillos. This growth was driven by financial instability among consumers, prompting a shift toward more affordable tobacco options, with cigarillos positioned as cost-effective al ... Read More
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Tobacco in Turkey
In 2024, Turkey’s tobacco market experienced mixed dynamics shaped by macroeconomic volatility, evolving consumer habits, and rigid regulatory constraints. The industry continues to operate within a tightly controlled framework, with bans on e-vapour products and heated tobacco remaining in effect. ... Read More
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Sun Care in Australia
In 2024, Australia’s sun care category maintained double-digit growth in current value terms, reflecting its evolution from a seasonal essential to a skin care-adjacent staple. This momentum was driven by continued innovation in multifunctional SPF formats and a heightened consumer focus on skin hea ... Read More
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Cat Food in Poland
Growth of cat food market in Poland is continuing its positive performance in 2025, due to the growing cat population which is growing faster than that of dogs. Cats are a more popular pet in urban areas, and the upkeep is usually less demanding than dogs, which plays well into urban lifestyles. Eu ... Read More
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Fragrances in Australia
Fragrances saw strong growth in current value terms in 2024, showing the resilience of the category in the Australian market. Demand was supported by more stable rates of inflation which meant consumers were better able to afford fragrances. Fragrances are an important feature of the personal care r ... Read More
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Colour Cosmetics in Australia
Sales of colour cosmetics entered a period of normalisation in Australia in 2024, with the category seeing steady growth in current value terms after the strong post-pandemic rebound in 2023. This deceleration reflects a combination of factors, including the fading base effect from the surge in dema ... Read More
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Spectacles in Brazil
Following a slight deceleration in growth in 2024, spectacles in Brazil is expected to see faster retail volume and current value growth over 2025, compared with 2023 and 2024. 2024 began with conservative expectations due to macroeconomic uncertainties, but the market managed to meet projections by ... Read More
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Cigarettes in Poland
Retail volume sales of cigarettes in Poland saw modest growth in 2024. This was largely driven by a reduction in illicit trade, as Polish authorities stepped up enforcement efforts and tightened border controls with Belarus and Ukraine. The outbreak of war significantly disrupted smuggling routes fr ... Read More
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Baby and Child-Specific Products in Austria
Although Austria experienced one of its lowest birth rates since the end of the Second World War in 2023 a trend that persisted in 2024 the baby and child-specific products category continued to see strong consumer demand. The category’s solid value growth was driven by the launch of new products, i ... Read More
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Cigars, Cigarillos and Smoking Tobacco in Greece
In 2024, the cigars and cigarillos category recorded a modest rise in retail volume sales, primarily driven by the increasing popularity of price fighter cigarillos. This growth comes amid a backdrop of declining smoking prevalence and shifting consumer preferences. Standard cigarillos continued to ... Read More
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Deodorants in Australia
Sales of deodorants saw steady growth in current value terms in 2024 reflecting the category’s position in the market as a staple personal care product. Maintaining good hygiene while out in public is important for consumers and therefore the category’s sales remained resilient despite the challengi ... Read More
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Skin Care in Australia
In 2024, Australia’s skin care market recorded a slower pace of growth compared to the previous year but maintained positive momentum, highlighting the category’s enduring resilience amid ongoing economic pressures. While the initial post-pandemic uplift in self-care spending began to level off, cor ... Read More
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Bath and Shower in Australia
Bath and shower saw steady growth in current value terms in 2024, similar to the performance seen in 2023. Bath and shower saw dramatic shifts in demand across the different categories during the review period as a result of the pandemic, especially within hand sanitisers. However, the market was mo ... Read More
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Cigarettes in Greece
Retail volume sales of cigarettes rose marginally in 2024. This slight increase was underpinned by several interrelated factors. While the long-term trend remains one of gradual decline due to ongoing health awareness campaigns and the growing penetration of next-generation nicotine products, certai ... Read More
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Spectacles in Indonesia
Over 2025, spectacles in Indonesia is projected to see good and slightly faster growth in retail volume terms, compared with 2024. Meanwhile, strong growth is expected in retail current value sales, albeit at a slightly slower rate than in 2024. The forecast growth in spectacles is underpinned by th ... Read More
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Oral Care in Australia
Oral care saw steady growth in current value terms in 2024 reflecting the strength of the category with its ability to deliver growth despite the weaker economic climate. For consumers, product categories like toothbrushes and toothpaste are seen as essential purchases. However, where consumers are ... Read More
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Sunglasses in Indonesia
Sunglasses in Indonesia is projected to see moderate retail volume and good retail current value growth over 2025, albeit well below 2024 growth rates. Slower growth than other eyewear categories is largely due to economic uncertainty and weakened consumer spending, as well as consumer prioritisatio ... Read More
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Portugal
The market for smokeless tobacco, e-vapour products, and heated tobacco in Portugal recorded another year of robust volume growth in 2024. The industry is accelerating its investment in non-combustible alternatives, with heated tobacco - the largest category - delivering a particularly strong perfor ... Read More
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Hair Care in Australia
Hair care posted mid-single digit growth in 2024 in current value terms, maintaining the solid performance seen from the category over the review period. Hair care products are an essential feature of many Australians’ personal care routines, with a combination of shampoos and conditioners used to k ... Read More
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Eyewear in Brazil
Eyewear in Brazil operated under the shadow of persistent macroeconomic challenges over the last year. High interest rates, currency volatility and political uncertainty continued to shape consumer behaviour, leading to a cautious and value-driven retail environment. While inflation started to show ... Read More
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Tobacco in Paraguay
The economy in Paraguay in 2024 was even better than it was in 2023. With stable inflation, Paraguay is emerging as one of the best performing countries in Latin America. Following the Paraguayan central bank estimation for 2024, GDP grew 4.1%, while inflation reached 3.8%, remaining relatively stab ... Read More
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Pet Care in Poland
Pet care is seeing positive growth in Poland in 2025, with volume sales slightly improved from the previous year, and value sales down. This dynamic is due to the stabilisation of the Polish economy, with inflation back to normal levels after two years of double-digit hikes, and signs of stable grow ... Read More
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Dog Food in Poland
Retail value sales of dog food are seeing healthy value growth in Poland in 2025, with volume also showing a positive performance. The dog population in Poland is increasing again in 2025, which is helping to support overall sales of dog food, with dog food being the largest category in both value a ... Read More
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Other Pet Food in Indonesia
Positive value sales growth for other pet food continues in 2025, though at a slightly slower pace than in 2024. Unlike the more dynamic cat and dog food, other pet food is less attractive to new competitive entrants, resulting in stable unit-price growth that nevertheless remains the highest across ... Read More
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Hair Care in Austria
Hair care in Austria continued to register strong demand in 2024, as consumers maintained their focus on scalp health, hair repair, and holistic self-care. Value growth was driven by both a modest increase in demand and rising average unit prices, with categories such as styling products, conditione ... Read More
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