Category: Consumer Goods & Retailing
Consumer Goods & Retailing market research reports by Euromonitor International
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Consumer Lifestyles in South Korea
Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviors. It quantifies consumer behaviors, preferences, and motivations, aligning them with broader trends. Euromonitor's Consumer L ... Read More
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Pet Care in Sweden
In 2025, pet care in Sweden is poised for continued value growth, even as volume growth stabilises. This trend reflects a shift in consumer behaviour from quantity to quality, as pet owners increasingly favour thoughtful, functional, and often premium solutions over bulk purchasing. Rather than expa ... Read More
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Pet Products in Finland
Retail current value sales of pet products in Finland are expected to rise moderately over 2025, supported by the continued demand for convenience, hygiene and pet wellbeing. As pet ownership stabilises at a high level, consumers are shifting their focus towards upgrading everyday essentials like ca ... Read More
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Cat Food in Hong Kong, China
Sales of cat food in Hong Kong continued growing in 2025, reflecting the steady increase in the local cat population. This is in contrast to the local dog population, which has seen fluctuations. The primary reason for this trend is the relative ease of cat ownership compared to dogs. Cats typically ... Read More
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Cat Food in Vietnam
Cat food is set to see dynamic current value growth in Vietnam in 2025. The cat population has been growing strongly in the country, and faster than the dog population. Indeed, cats are increasingly becoming the preferred pet amongst locals, especially in urban areas, where space and time constraint ... Read More
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Gardening in Japan
In 2024, Japan’s gardening market recorded a small increase in current value terms, driven primarily by a growing interest in indoor and small-space gardening solutions. The category continues to face structural headwinds such as an ageing population, shrinking household sizes, and limited outdoor s ... Read More
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Gardening in Hong Kong, China
As living spaces continue to shrink in Hong Kong, more residents have adopted indoor and balcony gardening to create personal green environments at home. Increased awareness of sustainability and eco-friendly lifestyles has also encouraged the use of organic gardening practices and plant care. Hong ... Read More
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Gardening in the US
Gardening in the US witnessed solid gains in value growth over 2024, with consumers seeking out the health and wellness benefits of nature. Millennials and Gen Z are embracing herb gardening to reconnect with nature, promote sustainability, and achieve healthier eating habits. The rising popularity ... Read More
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Home Furnishings in Argentina
In 2024, home furnishings in Argentina experienced notable growth, driven by evolving consumer preferences and strategic expansions by key retailers. Brands such as Sodimac and Easy strengthened their positions by enhancing their product assortments and investing in e-commerce platforms, catering to ... Read More
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Home Improvement in Argentina
In 2024, home improvement in Argentina recorded robust growth, driven by a thriving DIY culture, heightened economic pressures, and the increasing digitisation of retail. As consumers sought cost-effective ways to enhance their living environments, demand surged for tools, affordable materials, and ... Read More
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Home Improvement in India
Home improvement in India experienced fast retail current value sales growth in 2024. Increasing disposable incomes and rising aspirations among the middle-class consumer base have led to higher spending on home renovation and improvement projects. Consumers are investing more in enhancing the aesth ... Read More
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Home Improvement in Ukraine
Though current value sales increased in home improvement in Ukraine in 2024, constant value sales fell, as continuing inflation hit profit margins. Sales were mainly driven by repairs and rebuilding of residential buildings damaged by the war, with the government and also international organisations ... Read More
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Home Improvement in Turkey
Current value sales of home improvement increased in Turkey during 2024, primarily due to the rising cost of hiring handymen and tradespeople. A broader cultural shift toward self-sufficiency, especially among middle-income urban households, also drove demand. However, while the DIY trend increased ... Read More
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Homewares in Brazil
Homewares enjoyed healthy value growth in Brazil in 2024, thanks to cultural shifts towards home-centric lifestyles. For example, as seen with the resurgence in home cooking, evolving consumer preferences, and a heightened emphasis on health and sustainability. For example, the increased focus on ho ... Read More
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Homewares in China
Sales of homewares in China witnessed strong growth in current value terms in 2024, driven by evolving consumer behaviour and macroeconomic factors. While the broader economy saw moderate growth, the housing market's continued struggles led many homeowners to prioritise remodelling over new property ... Read More
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Home and Garden in India
Home and garden in India registered strong growth in retail current value sales in 2024, supported by inflationary pressure on prices. Growth was faster than in 2023, driven by factors like rising disposable incomes, urbanisation and the rising consumer demand for high-quality, durable and aesthetic ... Read More
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Home and Garden in the US
In 2024, home and garden in the US recorded an overall decline in value sales, reflecting the weak performance of home furnishings, home improvement, and homewares. Elevated interest rates and persistent inflation dampened consumer confidence and restricted access to the consumer finance required fo ... Read More
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Gardening in Brazil
Sales in gardening maintained a positive trajectory in Brazil in 2024, albeit at slower rates of growth than seen with the double-digit growth performance of the previous two years. Gardening remains popular as a relaxing and healthy habit across various income groups, although some consumers have o ... Read More
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Gardening in the United Kingdom
The moderate growth in gardening sales in the UK in 2024 can be attributed to a combination of economic pressures, unseasonably dull weather, and fragile consumer confidence. Rising operational costs, including higher employer National Insurance contributions and increases in the National Living Wag ... Read More
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Hair Care in Sweden
Hair care in Sweden continued to show solid growth in current value terms and steady growth in retail volume terms in 2024, with value sales boosted by premiumisation. While commodification remains a challenge—especially in the grocery retailers channel—the post-pandemic shift towards home treatment ... Read More
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Home Furnishings in Hong Kong, China
Home furnishings in Hong Kong witnessed value sales decline in 2024 amid economic challenges, evolving consumer preferences, structural shifts in the retail landscape, and market saturation. The prolonged downturn in overall retail activity was impacted by cautionary spending, amid rising living cos ... Read More
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Home Furnishings in China
Sales of home furnishings experienced steady growth in current value terms in 2024, driven by several key consumer trends and market dynamics. For instance, the demand for smart home technology surged as integrated devices that offer convenience, energy efficiency, and security became a priority for ... Read More
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Home Furnishings in Malaysia
The home furnishings market in Malaysia saw modest growth in current value terms in 2024, driven by a combination of evolving lifestyles, rapid urban development, and targeted strategies by major retailers. The continued adoption of remote and hybrid work models increased demand for functional and c ... Read More
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Home Improvement in Japan
Sales of home improvement products declined in current value terms in 2024. This was primarily due to the impact of high interest rates, reduced housing market activity, and inflationary pressures. Elevated mortgage rates discouraged consumers from purchasing new homes as well as impacting the deman ... Read More
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Home Improvement in China
Sales of home improvement products declined in China in current value terms in 2024, primarily due to the persistent weakness in the property market. With reduced demand for new housing and a cautious consumer mindset, investment in home renovations and upgrades significantly declined. A climate of ... Read More
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