Children's HBC Market Research Reports & Industry Analysis

The children’s HBC (health and beauty care) industry is made up of companies whose primary interest lies in manufacturing, marketing, distributing, and retailing children’s HBC products to the general consumer. The children’s HBC industry spans the age spectrum from merchandise for infants up through children who are approximately eleven years of age. The industry has undergone many changes throughout its history. Initially the products in the children’s HBC industry were fairly generic, and presently these HBC products are available in a variety of scents, forms, uses, etc. Children’s HBC developers have more recently come to recognize the importance of extending the product base, beyond diapers and nappies, and also how it is vital to the industry’s continued growth to make use of the growing purchasing power children have obtained.

The children’s HBC industry has begun to design more health and beauty products specifically geared towards children, utilizing popular characters from TV and movies, and even creating products that resemble toys or may have dual purposes. The children’s HBC industry also has to be flexible and creative in their marketing strategies, as what appeals to a five year old child may not interest a pre-adolescent. In addition to appeal to a broad age range, children’s HBC corporations also have to be concerned with making their products appealing to the parents, as most often they are the ones who will be purchasing these products. The children’s HBC market is currently expanding, due to the rise of more parenthood occurring at a more mature age, and thus families having more financial stability to purchase these specialized products for their children.

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Children's HBC Industry Research & Market Reports

  • Baby and Child-Specific Products in Egypt

    ... it comes to baby care products, middle- and upper-income consumers continued to seek the best available for their children. They also demonstrated loyalty to certain brands, such as Johnson’s, regardless of price. Euromonitor International's Baby ... Read More

  • Baby Powder

    ... a revised size of US$758 Million by 2027, growing at a CAGR of 2.6% over the period 2020-2027. The U.S. Market is Estimated at $171.4 Million, While China is Forecast to Grow at 4.8% CAGR ... Read More

  • Baby and Child-Specific Products in Norway

    ... child-specific products, with an emphasis on hypoallergenic and perfume-free products, in minimalistic packaging, clearly labelled as being natural and kind to the environment and skin. Players also seek to gain certification from the Swan Ecolabel ... Read More

  • Baby Products

    ... a revised size of US$15.2 Billion by 2027, growing at a CAGR of 3.9% over the analysis period 2020-2027. Cosmetic & Toiletries, one of the segments analyzed in the report, is projected to record a ... Read More

  • Baby and Child-Specific Products in the Philippines

    ... was partly related to the gradually declining birth rate in the Philippines combined with rising disposable incomes which allows parents to spend more money on their children, particularly on products that they perceive to offer ... Read More

  • Baby Disposable Diapers

    ... projected to reach a revised size of US$52.6 Billion by 2027, growing at a CAGR of 2.8% over the period 2020-2027. The U.S. Market is Estimated at $11.7 Billion, While China is Forecast to Grow ... Read More

  • Baby Toiletries

    ... a revised size of US$11.2 Billion by 2027, growing at a CAGR of 3.4% over the analysis period 2020-2027. Baby Shampoo, one of the segments analyzed in the report, is projected to record a 4.1% ... Read More

  • Baby and Child-Specific Products in Ukraine

    ... the year. Baby and child-specific sun care and nappy(diaper) rash treatments drove the highest levels of growth in 2019, with value sales being driven by baby and child-specific skin care and baby wipes. Adults throughout ... Read More

  • Beauty and Personal Care in Ukraine

    ... in 2020. With social distancing, travel restrictions and non-essential store closures in place from March 2020, many consumers were either out of work or working from home in Ukraine. This increased price-conscious behaviour in the ... Read More

  • Global Baby Safety Products Market 2020-2024

    ... the forecast period. Our reports on baby safety products market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers ... Read More

  • Baby Feeding Bottles

    ... projected to reach a revised size of US$3.4 Billion by 2027, growing at a CAGR of 3.2% over the analysis period 2020-2027. Plastic, one of the segments analyzed in the report, is projected to record ... Read More

  • Baby and Child-Specific Products in the United Arab Emirates

    ... seen a raft of launches from pharma/therapeutic brands such as Cetaphil, La Roche-Posay and Sebamed and these products are gaining shelf space in chemists/pharmacies across the United Arab Emirates. Dermatologists and family doctors often recommend ... Read More

  • Baby and Child-Specific Products in Turkey

    ... to consumers’ increased awareness and greater interest, manufacturers launched several new lines and brands in 2018/2019. Moreover, as consumers’ access to information about baby and child-specific products through the internet has been increasing, companies increasingly ... Read More

  • Baby and Child-Specific Products in India

    ... More women are entering the workforce and are empowered to focus on their careers. As such, they are comfortable with marrying at a later age. Despite the falling birth rate, per capita expenditure on baby ... Read More

  • Baby and Childcare - Category Packaging Opportunities

    ... tool. Your key questions answered: What drives packaging innovations in baby and childcare? What notable new formats and value-added features have been introduced in the baby and childcare categories in recent years? Which consumer trends ... Read More

  • Baby and Child-Specific Products in Saudi Arabia

    ... dynamic value performance in baby and child-specific products. However, the country’s birth rate is slowing down and this is a reflection of the growing importance of women in Saudi society. In particular, the dramatic improvements ... Read More

  • Baby and Child-Specific Products in Thailand

    ... to sales of baby and child-specific products. However, manufacturers are countering this threat by increasingly positioning their products as beneficial for adults, and the elderly population in general. These products are known to be gentle ... Read More

  • Beauty and Personal Care in Saudi Arabia

    ... of this seen across numerous fmcg industries, not least beauty and personal care. The most notable impact of COVID-19 was that household spending was rationalised as consumers sought to prioritise essential purchases. This has had ... Read More

  • Baby and Child-Specific Products in Denmark

    ... their children, Danish parents continued to focus on health and safety rather than price. As a consequence, there was strong demand in 2019 for baby and child-specific hair care, skin care and bath products that ... Read More

  • Baby and Child-Specific Products in Japan

    ... is going through a significant population decline and the declining number of new born babies is having a direct negative impact on demand for baby and child-specific products. Despite this, the demand for added-value products ... Read More

  • Baby and Child-Specific Products in Bosnia and Herzegovina

    ... within the category are seldom considered as essential purchases, demand for baby and child-specific products has nevertheless tended to rise at times of stable economic growth. The largest category within baby and child-specific products in ... Read More

  • Baby and Child-Specific Products in Italy

    ... ISTAT data, which refers to 2018, also showed that 1-in-3 children were born out of wedlock. In addition, the average age of mothers rose as the economic crisis encouraged women to postpone motherhood until increasingly ... Read More

  • Baby and Child-Specific Products in Ireland

    ... skin-sensitivity and allergy problems continuing to sway parents' purchasing decisions, manufacturers are expected to further focus on innovation surrounding the natural trend. Secondly, baby sun care remained the best performer, driven by growing awareness surrounding ... Read More

  • Global Baby Sleep Bags Market Growth 2020-2025

    ... will reach $ xx million by 2025, from $ xx million in 2019. In particular, this report presents the global market share (sales and revenue) of key companies in Baby Sleep Bags business, shared in ... Read More

  • Baby and Child-Specific Products in Australia

    ... the end of the review period. The general increase in consumer concerns about the impact of chemicals on human health and the environment proved particularly pertinent in baby and child-specific products, with parents preferring to ... Read More

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