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Vodka (Spirits) Market in Italy: Market Profile to 2018

Vodka (Spirits) Market in Italy: Market Profile to 2018

Summary

This report presents data on the Vodka consumption trends in Italy. It analyzes Vodka consumption volumes and values at market and category level.

It examines the components of change in the market for the historic (2008-2013) and forecast (2014-2018) years by volumes and values, as well as the manner in which changes in consumer behavior have affected total volumes, values and the type of products chosen.

Key Findings

Canadean’s Vodka (Spirits) Market in Italy: Market Profile to 2018 provides data on Italy Vodka market, providing marketers with the essential tools to understand their own and their competitors’ position in the market. Thus allowing them to use the information to accurately identify the areas where they want to compete in the future.

This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for overall Vodka sales and which categories and segments will see growth in the coming years.

Synopsis

Vodka (Spirits) Market in Italy: Market Profile to 2018 provides you with the following:

Overall Spirits market analysis

Vodka market value by category

Overall Spirits market analysis by volume

Vodka market volume by category.

Reasons To Buy

Gain insight into the Vodka consumption in Italy.

Detailed product sales segmentation (for both volumes and values) are provided.

Forecasts from 2014 to 2018 will allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby easily indentify the key areas in which they want to compete in the future.


1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2013 actual sales; while forecasts are provided for 2014 – 2018
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Volume Units and Aggregations
1.2.5 CAGR Definition and Calculation
1.2.6 Graphical representation of Brands
1.2.7 Exchange Rates
1.2.8 Methodology Summary
2 Italy Vodka Market Analysis, 2008–18
2.1 Vodka Value Analysis, 2008–18
2.1.1 Vodka Market by Value, 2008–18
2.1.2 Vodka Market Value by Segments, 2008–18
2.2 Vodka Volume Analysis, 2008–18
2.2.1 Vodka Market by Volume, 2008–18
2.2.2 Vodka Market Volume by Segments, 2008–18
2.3 Market Growth Dynamics – Vodka, 2008–18
2.3.1 Vodka Market Growth Dynamics by Value, 2008–18
2.3.2 Vodka Market Growth Dynamics by Volume, 2008–18
2.4 Flavoured Vodka Analysis, 2008–18
2.4.1 Flavoured Vodka Market by Value, 2008–18
2.4.2 Flavoured Vodka Market by Volume, 2008–18
2.5 Unflavoured Vodka Analysis, 2008–18
2.5.1 Unflavoured Vodka Market by Value, 2008–18
2.5.2 Unflavoured Vodka Market by Volume, 2008–18
2.6 Vodka Brand Analysis, 2010–13
2.7 Vodka Distribution Channel Analysis, 2010–13
3 Appendix
3.1 About Canadean
3.2 Disclaimer
List of Tables
Table 1: Category Definitions - Spirits Market
Table 2: Distribution Channel Definitions - Spirits Market
Table 3: Volume Units for Spirits Market
Table 4: Italy Exchange Rate EUR – USD (Annual Average), 2008 – 2013
Table 5: Italy Exchange Rate EUR – USD (Annual Average), 2014 – 2018 Forecast
Table 6: Italy Vodka Market Value (EUR m) and Growth (Y-o-Y), 2008–18
Table 7: Italy Vodka Market Value (USD m) and Growth (Y-o-Y), 2008–18
Table 8: Italy Vodka Market Value (EUR m) by Segments, 2008–13
Table 9: Italy Vodka Market Value (EUR m) by Segments, 2013–18
Table 10: Italy Vodka Market Value (USD m) by Segments, 2008–13
Table 11: Italy Vodka Market Value (USD m) by Segments, 2013–18
Table 12: Italy Vodka Market Volume (Liters m) and Growth (Y-o-Y), 2008–18
Table 13: Italy Vodka Market Volume (Liters m) by Segments, 2008–13
Table 14: Italy Vodka Market Volume (Liters m) by Segments, 2013–18
Table 15: Italy Vodka Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Value (EUR m), by Segments
Table 16: Italy Vodka Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Volume (Liters m), by Segments
Table 17: Italy Flavoured Vodka Market by Value (EUR m), 2008–18
Table 18: Italy Flavoured Vodka Market by Value (USD m), 2008–18
Table 19: Italy Flavoured Vodka Market by Volume (Liters m), 2008–18
Table 20: Italy Unflavoured Vodka Market by Value (EUR m), 2008–18
Table 21: Italy Unflavoured Vodka Market by Value (USD m), 2008–18
Table 22: Italy Unflavoured Vodka Market by Volume (Liters m), 2008–18
Table 23: Italy Vodka Market Volume by Brands (Liters m), 2010–13
Table 24: Italy Vodka Market Volume by Distribution Channel (Liters m), 2010–13
List of Figures
Figure 1: Italy Vodka Market Value (EUR m) and Growth (Y-o-Y), 2008–18
Figure 2: Italy Vodka Market Value (EUR m) by Segments, 2008–18
Figure 3: Italy Vodka Market Volume (Liters m) and Growth (Y-o-Y), 2008–18
Figure 4: Italy Vodka Market Volume (Liters m) by Segments, 2008–18
Figure 5: Italy Vodka Market Growth Dynamics by Value, 2008–18
Figure 6: Italy Vodka Market Growth Dynamics by Volume, 2008–18
Figure 7: Italy Flavoured Vodka Market by Value (EUR m), 2008–18
Figure 8: Italy Flavoured Vodka Market by Volume (Liters m), 2008–18
Figure 9: Italy Unflavoured Vodka Market by Value (EUR m), 2008–18
Figure 10: Italy Unflavoured Vodka Market by Volume (Liters m), 2008–18
Figure 11: Italy Vodka Market Volume by Brands (Liters m), 2010–13
Figure 12: Italy Vodka Market Volume by Distribution Channel (Liters m), 2010–13

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