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Tequila Market in the APAC Region 2015-2019

Tequila Market in the APAC Region 2015-2019

About Tequila

Tequila is an alcoholic beverage that is produced from blue agave plants. People have mixed perceptions about tequila, but its acceptance is expected to increase during the forecast period. Manufacturers are coming up with innovative ideas and packaging techniques to spread awareness about tequila. This will help increase the sales of tequila during the forecast period. Tequila is gaining popularity and has good potential for growth in the APAC region during the forecast period.

TechNavio's analysts forecast the Tequila market in the APAC region to grow at a CAGR of 14.08 percent and 11.59 percent in terms of revenue and volume, respectively, over the period 2014-2019.

Covered in this Report

TechNavio's report, Tequila Market in the APAC Region 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the leading countries of the APAC region; it also covers the Tequila market landscape in the APAC region and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Countries

  • Australia
  • China
  • India
  • Indonesia
  • Japan
  • Philippines
  • Singapore
  • South Korea
Key Vendors
  • Brown Forman
  • Diageo
  • Jose Cuervo
  • Sauza Tequila
Other Prominent Vendors
  • Camino Real distillery
  • Cia Tequilera Los Valores
  • Coralejo Tiple Distilato
  • Destilados Ole
  • Hacienda La Capilla
  • Olmeca Tequila
  • Pernod Ricard
  • Proximo Spirits
  • Sierra Tequila
  • Tequila Cazadores
  • Tequila Quiote
Market Driver
  • Growing Demand for Tequila
  • For a full, detailed list, view our report
Market Challenge
  • Limited Supply and Rising Prices
  • For a full, detailed list, view our report
Market Trend
  • Premiumizations
  • For a full, detailed list, view our report
Key Questions Answered in this Report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

TechNavio Announces the Publication of its Research Report – Tequila Market in the APAC Region 2015-2019

TechNavio recognizes the following companies as the key players in the Tequila Market in the APAC Region: Brown Forman, Diageo plc, Jose Cuervo and Sauza Tequila.

Other Prominent Vendors in the market are: Camino Real distillery, Cia Tequilera Los Valores, Coralejo Tiple Distilato, Destilados Ole, Hacienda La Capilla, Pernod Ricard, Proximo Spirits, Sierra Tequila, Tequila Cazadores and Tequila Quiote

Commenting on the report, an analyst from TechNavio’s team said: “One major trend emerging in this market is premiumization of alcoholic drinks. It is estimated that the APAC region is the fastest growing region for premium alcoholic drinks. This increased preference for premium liquors is driving the demand for tequila in the APAC region owing to the change in consumer preference.”

According to the report, one of the major factors contributing toward the growth of the Tequila market in the APAC region is the rise in demand for tequila. Demand for tequila is increasing because of its taste and because of the increase in disposable income in the region. Moreover, curiosity among consumers about the salt and lime flavors that complement the flavors of tequila is also attracting many consumers.

Further, the report states that one key challenge in the market is the rise in the price of raw materials coupled with limited supplies, which poses a threat to the growth of the market. The region is highly dependent on imports, as tequila is manufactured from the blue agave plant found in Mexico.About Tequila, Brown Forman, Diageo, Jose Cuervo, Sauza Tequila , Camino Real distillery, Cia Tequilera Los Valores, Coralejo Tiple Distilato, Destilados Ole, Hacienda La Capilla, Olmeca Tequila , Pernod Ricard, Proximo Spirits, Sierra Tequila, Tequila Cazadores, Tequila Quiote

  • Executive Summary
  • List of Abbreviations
  • Scope of the Report
    • Market Overview
    • Product Offerings
  • Market Research Methodology
    • Market Research Process
    • Research Methodology
      • Table Market Research Methodology
  • Introduction
  • Market Landscape
    • Market Overview
      • Table Overview of Tequila Market in APAC region 2014 and 2019
      • About Tequila
      • Tequila by Types
        • Table Segmentation of Tequila by Type
      • Tequila by Age
        • Table Classification of Tequila by Age
    • Market Size and Forecast
      • By Revenue
        • Table Tequila Market in APAC Region 2014-2019 (US$ million)
      • By Volume
        • Table Tequila Market in APAC Region 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in APAC Region 2014-2019 (US$)
    • Five Forces Analysis
  • Key Leading Countries
    • Table Revenue Segmentation of Tequila Market in APAC Region by Country 2014 and 2019
    • Table Volume Segmentation of Tequila Market in APAC Region by Country 2014 and 2019
    • Tequila Market in Japan
      • Market Size and Forecast by Revenue
        • Table Tequila Market in Japan by Revenue 2014-2019 (US$ million)
      • Market Size and Forecast by Volume
        • Table Tequila Market in Japan by Volume 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in Japan 2014-2019 (US$)
        • Table PCC of Tequila in Japan 2014-2019 (milliliters)
        • Table PCE on Tequila in Japan 2014-2019 (US$)
    • Tequila Market in Singapore
      • Market Size and Forecast by Revenue
        • Table Tequila Market in Singapore by Revenue 2014-2019 (US$ million)
      • Market Size and Forecast by Volume
        • Table Tequila Market in Singapore by Volume 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in Singapore 2014-2019 (US$)
        • Table PCC of Tequila in Singapore 2014-2019 (milliliters)
        • Table PCE on Tequila in Singapore 2014-2019 (US$)
    • Tequila Market in Australia
      • Market Size and Forecast by Revenue
        • Table Tequila Market in Australia by Revenue 2014-2019 (US$ million)
      • Market Size and Forecast by Volume
        • Table Tequila Market in Australia by Volume 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in Australia 2014-2019 (US$)
        • Table PCC of Tequila in Australia 2014-2019 (milliliters)
        • Table PCE on Tequila in Australia 2014-2019 (US$)
    • Tequila Market in China
      • Market Size and Forecast by Revenue
        • Table Tequila Market in China by Revenue 2014-2019 (US$ million)
      • Market Size and Forecast by Volume
        • Table Tequila Market in China by Volume 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in China 2014-2019 (US$)
        • Table PCC of Tequila in China 2014-2019 (milliliters)
        • Table PCE on Tequila in China 2014-2019 (US$)
    • Tequila Market in Indonesia
      • Market Size and Forecast by Revenue
        • Table Tequila Market in Indonesia by Revenue 2014-2019 (US$ million)
      • Market Size and Forecast by Volume
        • Table Tequila Market in Indonesia by Volume 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in Indonesia 2014-2019 (US$)
        • Table PCC of Tequila in Indonesia 2014-2019 (milliliters)
        • Table PCE on Tequila in Indonesia 2014-2019 (US$)
    • Tequila Market in the Philippines
      • Market Size and Forecast by Revenue
        • Table Tequila Market in the Philippines by Revenue 2014-2019 (US$ million)
      • Market Size and Forecast by Volume
        • Table Tequila Market in the Philippines by Volume 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in the Philippines 2014-2019 (US$)
        • Table PCC of Tequila in the Philippines 2014-2019 (milliliters)
        • Table PCE on Tequila in the Philippines 2014-2019 (US$)
    • Tequila Market in South Korea
      • Market Size and Forecast by Revenue
        • Table Tequila Market in South Korea by Revenue 2014-2019 (US$ million)
      • Market Size and Forecast by Volume
        • Table Tequila Market in South Korea by Volume 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in South Korea 2014-2019 (US$)
        • Table PCC of Tequila in South Korea 2014-2019 (milliliters)
        • Table PCE on Tequila in South Korea 2014-2019 (US$)
    • Tequila Market in India
      • Market Size and Forecast by Revenue
        • Table Tequila Market in India by Revenue 2014-2019 (US$ million)
      • Market Size and Forecast by Volume
        • Table Tequila Market in India by Volume 2014-2019 (million liters)
        • Table ASP per Liter of Tequila in India 2014-2019 (US$)
        • Table PCC of Tequila in India 2014-2019 (milliliters)
        • Table PCE on Tequila in India 2014-2019 (US$)
  • Buying Criteria
  • Market Growth Drivers
    • Table Arrivals of International Tourists in APAC Region 2009-2013 (million)
    • Table Imports of Tequila from Mexico by China 2009-2013 (liters)
  • Drivers and their Impact
  • Market Challenges
  • Impact of Drivers and Challenges
  • Market Trends
  • Trends and their Impact
  • Vendor Landscape
    • Competitive Scenario
    • Market Share Analysis 2013
    • Other Prominent Vendors
  • Key Vendor Analysis
    • Brown-Forman
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2014
        • Table Brown-Forman: Business Segmentation by Revenue 2014
      • Geographical Segmentation by Revenue 2014
        • Table Brown-Forman: Geographical Segmentation by Revenue 2014
      • Revenue Comparison By Region 2012, 2013 and 2014
        • Table Brown-Forman: Revenue Comparison by Region 2012, 2013 and 2014
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Diageo
      • Key Facts
      • Business Overview
      • Business Segmentation
        • Table Diageo: Business Segmentation 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Diageo: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
      • Geographical Segmentation by Revenue 2013
        • Table Diageo: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Jose Cuervo
      • Key Facts
      • Business Overview
      • Product Segmentation
        • Table Jose Cuervo: Product Segmentation 2013
      • SWOT Analysis
    • Sauza Tequila
      • Key Facts
      • Business Overview
      • Key Products
        • Table Sauza Tequila : Key Products 2013
      • SWOT Analysis
  • Other Reports in this Series

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