Consumer Behavior Market Research Reports & Industry Analysis
MarketResearch.com offers an extensive collection of consumer behavior related food and beverage reports providing insights into purchasing behavior, shopper tendencies and motivation, consumer attitudes, trends, analysis, opportunities, projections, sales, and marketing strategies. Specifics on market share, segmentation, size, and growth in the US and global markets are also featured.
Consumer Behavior Industry Research & Market Reports
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TrendSights: Premiumization & Indulgence; Buying better and more expensive
... the market, and supports its continued growth. Key Findings Baby care products are most likely to be purchased from the premium sector, in line with consumers' willingness to buy the best they can for their ... Read More
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Asian Noodles: U.S. Market Trends and Opportunities
... and marketing strategies of Asian noodles. Four primary themes emerge: variety, healthfulness, authenticity, and innovation. With respect to each of these themes, this report trends related consumer preferences and attitudes over time; ties each theme ... Read More
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Ways of eating, ways of being: food consumption and representation in Asian markets
... shed light on how Asian ways of eating are embedded within Asian ways of being. It is of particular interest to explore how the meanings and practices of food consumption and marketing are related to ... Read More
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Millennial Parents in the U.S.
... raising children. and highlights the implications for marketers. One consideration is that the demographic and social profile of Millennial parents differs radically from that of their peers without children. For example, Millennial moms are less ... Read More
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Single-Cup Brew Beverage Products in the U.S.: Coffee Pods and Beyond, 2nd Edition
... Single-cup sales growth comprised 74% of retail coffee sales growth of $761 million. Subtracting single-cup sales from the total, retail coffee sales grew only 1.6%, one-twelfth the growth rate of single cup . In Single-Cup ... Read More
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Hispanics and Shopping for Groceries - US - November 2015
... where they shop. In this regard, there isn’t a single retailer type that meets all of Hispanics’ grocery shopping needs and therefore they visit multiple stores in a typical week. Hispanics know where to go ... Read More
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Black Consumers and Shopping for Groceries - US - November 2015
... increasing since coming off the 2007-09 recession, though growth from 2012-15 has been moderate." - Tonya Roberts, Multicultural Analyst This report looks at the following areas: Kids weigh in on what goes into the cart, ... Read More
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The health trend: who to target and how to make it work for you
... adverse effects of an unhealthy lifestyle are frequently broadcast in the media, which furthers the urgency among consumers seek out healthy products. However, consumers face many hurdles as they look to adopt healthy lifestyles including ... Read More
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Success Case Study: Seven Premium - Raising Private Label to Powerful Destination Brand Status
... initially dismissed as consumers responding to the global economic downturn by shopping for private label products as a “necessary evil” has now been established as being far more than that – private labels are here ... Read More
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16th Annual Report 2015 Trends in Healthy Living
... general health and wellness and the impact on product purchase Summary NMI (Natural Marketing Institute) is pleased to release its much awaited report: 2015 Trends in Healthy Living, now in its 16th year, which examines ... Read More
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The Millennial Impact: Food Shopping Decisions - US - September 2015
... have a foodie mentality at home and away, and shop for food across a variety of retail channels. Additionally, Millennials distrust large food manufacturers, citing a need for greater transparency about how foods are produced, ... Read More
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American Consumers in 2020
... of what American consumers will look like, how much they will have to spend, how they will be shopping and what they will be buying in 2020. The report presents a plausible scenario of how ... Read More
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Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Changing Lifestages
... growing interest in personal care. Increasing numbers of young adults are also choosing to delay responsibilities such as marriage and children until later life; whilst several older consumers seek to defy their age and remain ... Read More
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2015 Spectrums of Healthy Aging in America
... the motivations and challenges consumers encounter in their pursuit of a healthier lifestyle. Steve French, NMI Managing Partner, offers "this report reveals how the "health tide" is rising across all generations of the American population ... Read More
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Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Connectivity
... an increasing number of quality moments and seek the enjoyments of the finer things in life. Alongside this, and just as importantly for some, establishing a connection with brands is crucial, with brands looking to ... Read More
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2015 Next Generation Emerging Markets Consumer Survey Data - Angola
... household and laundry care; factors influencing their product choices; and lifestyle habits. The data is presented in Excel format with the full question list, and is segmented by age and gender. Synopsis Use our data ... Read More
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Non-GMO Foods: U.S. and Global Market Perspective, 2nd Edition
... be getting more intense. In the U.S., 80% to 90% of such key crops as corn, soybeans, and cotton are grown from genetically modified (GM) seeds and there is little effort by anti-GMO forces to ... Read More
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Eating Time Spend
... habits. In doing so, it identifies the biggest growth opportunities for food manufacturers. Synopsis Identify trends and habits in food consumption across countries. Understand the outlook of eating time spend globally. Understand the link between ... Read More
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Healthy Dining Trends - US - July 2015
... eat for better health. Since they visit restaurants so often, they seek better-for-you (BFY) restaurant foods. However, foodservice operators still struggle with providing foods that are healthier (and often costlier), while still delivering on taste. ... Read More
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The Ethical Consumer - UK - July 2015
... CSR (Corporate Social Responsibility) credentials is not via annual company reports, but via product packaging and television, which will have the most direct impact on people’s purchasing decisions.” – Jack Duckett, Consumer Lifestyles Analyst This ... Read More
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The Ethical Consumer - US - July 2015
... (both positive and negative) can spread quickly through social media. Due to a nearly ceaseless stream of information, consumers are bombarded with issues to care about, and many do feel that they should take a ... Read More
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Singapore Food & Beverage Industry Report - 2015
... the sector including Fraser and Neave Limited (F&N), Olam International Limited (OLAM), Petra Foods Limited and Food Empire Holdings Limited (FEH) Singapore is a relatively wealthy nation and has high per capita food consumption. On ... Read More
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Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Convenience
... are being shaped by a lack of time or willingness to spend time on everyday activities such as cooking. The report examines how the concept of convenience is evolving, the implications from a new product ... Read More
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Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Ethics
... the same they are showing increasingly contradictory attitudes when it comes to the subjective of corporate and social responsibility. The report examines the importance of linking ethical products with luxury, health and value in order ... Read More
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Global and Regional Mega-Trends: Understanding Consumer Attitudes and Behaviors in Trust
... practices and activities of brands and corporations. The report focuses on how traceability is more important than ever when it comes to protecting brand share and what strategies brands can engage to maximise perceptions of ... Read More