Candy Market Research Reports & Industry Analysis

Candy is normally defined as a sweet created from sugar and normally mixed together with other ingredients, like dairy products, chocolate, fruit, or nuts. The term “candy” comes from an Arabic word, qandi, meaning “made of sugar”.

The U.S. Commerce Department has divided candy into two different standard categories for products: non-chocolate and chocolate. Each of the two categories is then broken down into various product types and sectors. Product typing bases off of the product’s mixture of ingredients, texture, and also the comprehensive manufacturing processes. The classification applied throughout the candy industry is loosely based off of the definitions determined by the Commerce Department, even though they can be generally much more broad.

Chocolate products always have either actual chocolate as an ingredient or a chocolate mixture that applies substitutes for certain chocolate components. Generally, butter made from milk or vegetable shortening is used to replace the more luxurious and expensive product that is cocoa butter. The chocolate category also encompasses final products like chocolate candy with infusions, panned chocolate candies, or molded chocolate candies.

Non-chocolate products are defined through the government as the entire confectionery products that do not have actual chocolate or a chocolate compound as an ingredient in the mixture. The non-chocolate category encompasses candies like hard candies, jelly beans, marshmallows, and licorice.

Candy production is mainly a seasonal business, with the majority of those involved in the market normally doubling their staffs during the winter months. Until very recently, candies made for a specific occasion or holiday – candy canes for Christmas or like in Easter with chocolate eggs, for example –were the bread and butter of specialty manufacturers. Recently, though, the major players and manufacturers have shifted into the seasonal business with specific packages for those special, important events.

Customers have turned into very health-conscious eaters and prioritize the reduction of intake in sugar, other potentially harmful ingredients, and fat. Candy manufacturers have responded by creating a wide range of sugar-free candies that, because of technological innovations in sweetening products, still provide customers the sweetness they desire. Marketers also keep looking for tasteful substitutes for the saturated fat in chocolate.

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Candy Industry Research & Market Reports

  • Gum in Mexico

    ... merely stagnated while bubble gum sales declined. This is more in keeping with current trends whereby parents are discouraging children from chewing bubble gum and young consumers in general are less inclined to chew gum ... Read More

  • Sugar Confectionery in Turkey

    ... growing trend in Turkey, consumers are increasingly turning to confectionery products that they perceive to carry a preventative health benefit. This reflects the wider trend of increased demand for food and snacks with immunity-boosting claims. ... Read More

  • Sugar Confectionery in Georgia

    ... terms of unit prices. Despite this, Roshen Kondyterska Korporatsia from Ukraine is likely to increase its current retail value share in 2020, with its Roshen and Barbaris brands both performing well. This is in spite ... Read More

  • Specialty Fats & Oils Market by Type (Specialty Fats & Specialty Oils), Application (Chocolate & Confectionery, Bakery Product, Processed Food, Animal Nutrition, Dairy Product, and Infant Nutrition), Form (Dry & Liquid), & Region - Global Forecast to 2026

    ... Global Forecast to 2026 The global Specialty fats & oils market is estimated to be USD 12.6 Billion in 2020 and is projected to reach USD 19.8 Billion by 2026. Specialty fats & oils are ... Read More

  • Gum in Greece

    ... many small businesses to close, and office workers to work from home. One expected effect of such actions is a loss of on-the-go consumers and impulse buying which will affect both bubble gum and chewing ... Read More

  • Sugar Confectionery in Algeria

    ... a spike in sales of staples (pasta, noodles, rice, canned/preserved food, etc.) as the Algerian government imposed restrictions on their populations’ movements. The overall trend towards ‘snackification’ paused, as consumers found more time, opportunity, and ... Read More

  • Gum in Algeria

    ... snack whilst travelling, which is much reduced, or to combat bad breath, which may be less of a priority for this period of reduced social interaction and wearing of face masks. Gum is further likely ... Read More

  • Gum in Switzerland

    ... V6 and Bubblicious, though it is likely to see a decline in its current retail value share. The only domestic player, second-ranked Migros Genossenschaftsbund, will benefit from its strong positioning in Switzerland in 2020, as ... Read More

  • Gum in Denmark

    ... other types of snacks gained traction. Limited innovation over the review period in both chewing gum and bubble gum has meant a lack of interest, with the latter particularly associated an unhealthy lifestyle due to ... Read More

  • Gum in Dominican Republic

    ... gum was often used to combat bad breath, which has become less of a priority in 2020. Reduced social interaction opportunities coupled with mandatory public mask mandates are likely to slow retail volume sales of ... Read More

  • Sugar Confectionery in Romania

    ... of COVID-19 where consumers focused on lower unit prices. Euromonitor International's Sugar Confectionery in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the ... Read More

  • Gum in Hungary

    ... volume of chewing gum dropped immediately. And even after lockdown ends, COVID-19 is expected to dampen retail volume sales. This is because a significant number of potential consumers will continue to work from home and ... Read More

  • Sugar Confectionery in Hungary

    ... considered to be a necessity, with consumers likely to switch their spending to products that are considered to be healthier during times of economic uncertainty. Impulse purchases are expected to drop significantly, as store visits ... Read More

  • Sugar Confectionery in Switzerland

    ... illnesses linked to being overweight. Media attention on the impact of sugar on health, not least oral health, makes tooth decay another live issue as dentists’ fees are prohibitive in Switzerland. Thus, sugar-free and medicated ... Read More

  • Sugar Confectionery in Denmark

    ... to stay open, meaning consumers have still been able to easily access sugar confectionery. Similarly, lockdown has led to many consumers snacking more out of boredom and as a means to manage stress through comfort ... Read More

  • Gum in Romania

    ... as a whole, with bubble gum expected to record flat rate retail volume growth, and chewing gum set to experience a significant decline in retail volume growth. Euromonitor International's Gum in Romania report offers a ... Read More

  • Sugar Confectionery in Greece

    ... products, and both retail and foodservice. While retail figures will suffer, the effect on foodservice volumes sales in Greece will be much harsher, reduced by almost one third in 2020 as the country’s vital hospitality ... Read More

  • Sugar Confectionery in Dominican Republic

    ... be the one of the least affected by the pandemic with positive growth expected in both retail volume and current retail value terms in 2020, as consumers are increasingly seeking added value and functionality. However, ... Read More

  • Sugar Confectionery in Colombia

    ... proliferation of snack alternatives such as fruit or baked goods is also a factor in their decline. However, the onset of the virus has sharpened this awareness, as the apparent links between obesity and the ... Read More

  • Gum in Colombia

    ... also in decline, indicating the maturity of these products. Bubble gum shows the strongest decline in 2020, as the proliferation of alternative confectionery products for kids restricts demand. COVID-19 has played a part in this ... Read More

  • Sugar Confectionery in Saudi Arabia

    ... attention to their children’s health and eating routines, and particularly to reducing their sugar intake. Euromonitor International's Sugar Confectionery in Saudi Arabia report offers a comprehensive guide to the size and shape of the market ... Read More

  • Gum in Slovakia

    ... bubble gum and chewing gum in 2020, with its popular brands Extra/Orbit, Winterfresh and Airwaves holding on to a large percentage of share in this product area, albeit with only small growth. These brands benefit ... Read More

  • Sugar Confectionery in Germany

    ... shopping restrictions, school closures and more consumers working from home has heavily impacted impulse purchases by consumers on the go, a significant sales driver of these products. Health concerns around the links between obesity and ... Read More

  • Global Gum Market 2020-2024

    ... reports on gum market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current ... Read More

  • Gum in Belarus

    ... hygiene and eliminate bad breath. Since there are no substitutes for gum in terms of oral hygiene, it is expected to remain popular. Sugar-free gum likely to be particularly appreciated by consumers, whilst Belarusians are ... Read More

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