mobileYouth Report 2013: The mobileYouth Economy

Published by: Youth Research Partners

Published: Jul. 1, 2012 - 28 Pages


Table of Contents

I. Executive Summary
The new mobileYouth Economy
Youth are key growth drivers
II. Global Snapshot 2013
Global Mobile Youth Ownership 2013
Global Mobile Youth Revenues 2013
Global Youth ARPU hits a ceiling
III. Short Term Regional Growth Markets
Mobile Youth Africa by Age Group
Mobile Youth Asia by Age Group
Mobile Youth Eastern Europe by Age Group
Mobile Youth Latin America by Age Group
Mobile Youth North America by Age Group
Mobile Youth Western Europe by Age Group 
IV. What's next for mobile?
What do global mobile owners need?
Future of mobile is in the long tail
V. Youth will shape the future of mobile
Youth are most likely to sleep with their mobile
Youth drive growth of global SMS revenue
Youth will drive growth of future mobile services

Abstract

The mobileYouth Economy report gives you a better understanding of how the global mobile youth market is changing. Find out what are the emerging new revenue opportunities for mobile, banking and retail brands.

The report reveals what role youth have to play in the long term future growth of both mobile and non-mobile brands. The report includes 14 infographics on data covering mobile and youth trends from 64 markets around the world.

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