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Demographics Market Research Reports & Industry Analysis provides reports with information in World Demographics trends. This demographic market analysis can assist with two main objectives: first, to discover which sectors or subgroups live in the population; and, second, to generate a comprehensive image of the traits that a typical member of each of these sectors possesses.
The available demographic reports have outlined effective strategies for attracting targeted groups of people for certain products worldwide. Reports include global data to help marketers access information about any potential target market.

You can also use demographic market research reports to assist in characterizing a specific demographic profile. Creating a profile will provide information about a typical member for a certain group to aid in creating a visual of a hypothetical target market. As an example, a marketer may focus on members of a population that are male, single, between the ages of 17-24, and college educated.

Demographics are the traits of a selected human population. Demographic trends can be determined through data consisting of age, disability, race, gender, income, mobility, home ownership, location, employment status, and/or education level. By utilizing this trends data, you can analyze changes in a particular population over a specified period of time. You can use this data to assist with economic and marketing decisions in industries such as public policy or sociology.

  • Age (531)
  • Gender (102)
  • Leisure Pursuits (213)
  • Lifestyle & Economics (3001)
  • Product Consumption (678)
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Demographics Industry Research & Market Reports

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Poland Consumer Electronics Report Q2 2015
4/8/2015 | published by: BMI Research
... smartphones and tabletsdue to rising purchasing power. The domestic scene has a number of strong local players, able to createaffordable products for the Polish market. Our core scenario is for continued growth in consumerelectronics spending, ...  |  read more...
USD 1,295
North America in 2030: The Future Demographic
3/11/2015 | published by: Euromonitor International
... grow in importance as a driver of population growth and by 2030 will account for over half of population growth. Nearly all population groups will grow in 2012-2030, but older age groups will increase at ...  |  read more...
USD 900
Global Smart Wearable Lifestyle Devices and Services Market 2015-2019
3/18/2015 | published by: TechNavio - Infiniti Research Ltd.
... and analyze parameters related to their well-being. For instance, a wearable device used to measure the quality of sleep helps in analyzing a user’s sleeping habits. Similarly, a smart glass enables a user to read ...  |  read more...
USD 3,000
Electronics and Appliance Specialist Retailers in Denmark
3/13/2015 | published by: Euromonitor International
... strong competition between market players put a pressure on unit prices. On the other hand, the short product life-cycle and high pace of innovation and technological advances in electronics impacted the category positively and helped ...  |  read more...
USD 900
Teens OnTrack February 2015
3/31/2015 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Women in Cars—Overtaking Men on the Fast Lane
3/24/2015 | published by: Frost & Sullivan
... For the first time in the history of the car industry, a Frost & Sullivan report finds that the number of women with driving licenses (DL) in the U.S. overtook that of men, not just ...  |  read more...
USD 1,500
Affluent Consumer Tracking Study (ACTS) WAVE 4, 2014 – The latest report on what luxuries affluents bought, how much they spent and the outlook for the future
3/11/2015 | published by: Unity Marketing Inc.
... Canada Goose Know about the New Style of Luxury that Tiffany, Ralph Lauren, Coach and Michael Kors Missed? Where Will America's Affluents Spend their Money in 2Q2015? Get an exclusive peak into the Affluent Consumer ...  |  read more...
USD 500
Meet the HENRYs - Positioning for the Mindset of the HENRYs –High Earners Not Rich Yet
4/1/2015 | published by: Unity Marketing Inc.
... the mass-market customer, since the traditional middle-class ($50k-$99.9k) have lost so much discretionary spending power in the recent recession. HENRYs are doing better than nearly 80% of U.S. households, but they are a far cry ...  |  read more...
USD 750
Children's Homes (UK) - Industry Report
4/1/2015 | published by: Plimsoll Publishing Ltd.
... graphical analysis – analysing the 170 largest Children's Homes (UK) companies. The Children's Homes (UK) report contains the most-up-to-date financial data and Plimsoll applies these figures to create their unique and authoritative analysis. Indeed, the ...  |  read more...
USD 560
Asia Pacific in 2030: The Future Demographic
3/31/2015 | published by: Euromonitor International
... cause natural change to decrease between 2012 and 2030. However, the relatively high birth rate will ensure that natural change remains the primary contributor to population change. The urban population is expected to rise by ...  |  read more...
USD 900
How to differentiate Marketing between Aging Consumers and Other Audiences in Food markets
3/12/2015 | published by: Canadean Ltd
... emerging opportunities among an important, under-targeted, and misunderstood consumer group: older consumers. An aging population means the consumption of those aged 55 and over will only grow, and to successfully cater to them, it is ...  |  read more...
USD 7,995
Kids OnTrack February 2015
3/31/2015 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
CHILDWISE - Connected Kids 2015
3/26/2015 | published by: Childwise
... online eco-system which did not exist in the early ‘90s. It is now easier than ever to access information, as well as share content with peers. Mobile technology has not only made communication more convenient, ...  |  read more...
USD 900
Cultural Diversity and its Impact on Global Consumer Markets
3/13/2015 | published by: Euromonitor International
... markets. This, along with ethnic minority consumers’ rising incomes, is profoundly impacting lifestyles and shopping behaviour within Western societies. This global report identifies the new opportunities open to marketers and the shift from traditional ethnic ...  |  read more...
USD 1,200
Consumer Lifestyles in Azerbaijan
3/19/2015 | published by: Euromonitor International
... more consumers are buying homes and cars and are travelling abroad on their holidays. But issues remain. For example, commuters tolerate an antiquated public transport system and healthcare consumers still find medical services unsatisfactory. The ...  |  read more...
USD 1,900
Older people as voters, citizens and changemakers
3/18/2015 | published by: Emerald Group Publishing Limited
... older people. It looks forward to the next government, whatever shape it takes, and what that government needs to do to improve life for older people and prepare for an ageing population in the UK.  |  read more...
USD 199
Ageing and Representation
3/13/2015 | published by: Emerald Group Publishing Limited
... entertainment platforms and political and public discourses. The chapters in this text are formed mainly from revised versions of talks from the speakers and contributors of a conference held in April 2014 - “Portraying Ageing: ...  |  read more...
USD 199
Western Europe in 2030: The Future Demographic
3/23/2015 | published by: Euromonitor International
... the 2000s due to declining natural change combined with a lower rate of net migration in 2012-2030. Western Europe will be the second oldest region in the world in 2030 with a median age of ...  |  read more...
USD 900
Social entrepreneurship and entrepreneurial learning in the cultural context
3/11/2015 | published by: Emerald Group Publishing Limited
... disciplines. The focus of interest moved from the person to the process toward the turn of the 21st century. At the same time, the research began to concentrate more on the role of the context ...  |  read more...
USD 199
Critical transitions: The production of gender (in-)equality in the life course
3/12/2015 | published by: Emerald Group Publishing Limited
... societies in the case of Switzerland. It refers to the Na-tional Research Program 60 on ‘Gender Equality’ (2010-2014) launched by the Swiss National Science Foundation that aimed at generating knowledge on the complex conditions for ...  |  read more...
USD 199
Consumer Goods & Retailing: Global DIY and Gardening Retailers
4/1/2015 | published by: Veraart Research BV
... Including turnover data, outlet number outlets, employees figures, address details and management information. Annual figures officially published by the retailers themselves is included in turnover. 2 sources provide reliable data we use these to make ...  |  read more...
USD 1,250
Mega Trends in Malaysia
3/27/2015 | published by: Frost & Sullivan
... all netizens, or Internet users, will be active social network users, presenting a huge potential for digital marketing and eCommerce. By 2020, ??% of retail sales will be online, up from about ??% in 2013. ...  |  read more...
USD 11,500
Eastern Europe in 2030: The Future Demographic
3/26/2015 | published by: Euromonitor International
... Population decline is the result of falling birth rates due to low fertility and a declining number of women of childbearing age (15-49). Although net migration will remain positive overall in the region in 2012-2030, ...  |  read more...
USD 900
The Total Youth Mobile Report 2015
3/1/2015 | published by: Total Youth Research
The Total Youth Mobile Report 2015 400 Slide PDF presentation  32 statistical charts Super high definition visuals designed to look amazing on your laptop or tablet Ready to present right off the deck  |  read more...
USD 347
Black Millennials - US - February 2015
2/1/2015 | published by: Mintel International Group Ltd.
... but they have a strong connection to Black culture. Their outgoing, outspoken, and strong social media presence – coupled with their sensitivity to stereotypes, discrimination, and things that have a negative impact on the Black ...  |  read more...
USD 3,995
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