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Consumer Spending Update

Published by: EPM Communications Inc

Published: Jul. 1, 2009 - 80 Pages


Table of Contents


Consumer Spending Update: Mid 2009


Tap into a wealth of consumer spending statistics to better understand how Americans are adjusting their buying habits during the recession.


TABLE OF CONTENTS


FOREWORD

EXECUTIVE SUMMARY

PART 1: SAVING, STRETCHING, PLANNING


Recession Strategies & Attitudes

Shopping Behaviors & Trends

Coupon Use

Affluence & Luxury Shopping

Green



PART 2: KEY SECTORS


Food & Beverages At Home

Dining Out

Fashion & Image

Entertainment

Travel

Automotive

Seasonal



PART 3: SELECTED DEMOGRAPHICS


Youth

Multi-Cultural Markets

Abstract

This high level executive briefing reveals...

...Consumer strategies for saving money, stretching budgets, and planning future spending

...Shopping behavior for key consumer products areas, including food & beverages, fashion & beauty, entertainment, travel, and more

...The unique characteristics of two demographic groupings critical to marketers: youth and the emerging majority communities of Black, Hispanic, and Asian Americans

Consumer Spending Update: Mid 2009, from the editors of Research Alert and other EPM newsletters, analyzes primary data from more than 103 sources to give you a detailed portrait of what, where and how Americans are spending.

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