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Affluent Market Tracking Study #6: Fall 2004 Survey of the Wealthiest 10% of US HouseholdsPublished by: American Affluence Research Center Published: Nov. 1, 2004 - 38 Pages Table of ContentsSurvey Highlights Introduction and Discussion Respondent Profile Geography, Age, Gender, Net Worth, Income, Investable Assets Outlook on the Economy, Stock Market, Personal Household Income, and Savings Current and Future Business Conditions Expectations for the stock market, personal income, and savings Economic Outlook Summary by Demographics Historical Economic Outlook Data Financial Security Now vs. Fall 2001 Financial Security by Demographics Investment Objectives Historical Tracking Data Investment Objectives by Demographics Major Purchases in the Next 12 Months Historical Tracking Data Planned Purchases by Demographics Expected Changes in Spending for 17 Products and Services Historical Tracking Data Historical Tracking Data for Major Product Categories Plans for Vacation Outside of the Continental US During Remainder of 2004 Favorite Vacation Destinations, Plans to Cruise, Plans for Hotel Stay Length of Vacation, Cost of Vacation Purchases of Designer Apparel During Prior 90 Days Brands of Apparel Purchased, Store Where Purchased, Price of Item Purchases of Major Appliances During Prior 90 Days Type, Brand, and Price of Appliance Purchased, Store Where Purchased About the American Affluence Research Center Mailing Lists of the Affluent AbstractIn addition to the data continuously tracked in these twice-yearly surveys, new information in the Fall 2004 report includes details on recent purchases of major home appliances and designer apparel. Data on brands, prices, and retail outlets is provided. Plans for vacation travel outside the continental U.S. in the 4th quarter of 2004 is also provided with a focus on destinations, planned cruises, hotel chains selected, vacation duration, and anticipated spending.This report contains 35 tables. Get Full Details About This Report >> |
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