Bacon and Lunch Meat - US - October 2016
"Over the past five years, bacon and lunch meat managed growth, and it should match that performance through 2021. However, when accounting for inflation, sales are largely stagnant, as health concerns appear to be prompting consumers to avoid much of the category. An influx of lower-sodium and more-flavorful options across the category should help the category boost sales."
- Billy Roberts, Senior Food & Drink Analyst
This report discusses the following key topics:
Stagnating sales expected to increase
Slower DPI growth could to lead to less dining out
Consumers seek lower-sodium options
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