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Water Purifier Market in India 2015-2019 – Research and Industry Analysis

About home water purifier

Water purification is the process of removing unwanted chemicals, biological contaminants, and suspended solids and gases from contaminated water. The major use of home water purifier is to purify contaminated water and make it fit for drinking. Purification helps reduce the concentration of particulate matter in water and hence the chance of waterborne diseases. Based on product type, home water purifiers are classified into three: RO-based water purifier, UV-based water purifier, and gravity-based water purifier.

Technavio analyst forecast the home water purifier market in India to grow at a CAGR of 23.04% over the period 2014-2019.

Covered in this report

The report covers the present scenario and future growth prospects of the home water purifier market in India for the period 2015-2019. To calculate the market size, the report considers revenue generated through the sales of home water purifiers in India.In terms of product, the home water purifier market in India has been segmented into three:

  • RO water purifier
  • UV water purifier
  • Gravity-based water purifier
Key vendors
  • Eureka Forbes
  • Hindustan Unilever
  • Ion Exchange
  • Kent RO System
  • Tata Chemical
Other prominent vendors
  • 3M Water Purifier
  • Adhunik Cooling
  • Apex
  • Aqua Fresh
  • Expert Water Group
  • Film Tech Gold Plus
  • Godrej
  • Kelvinator Quanta
  • Krona Liquetac
  • LG Electronics
  • Livpure Pep Plus
  • Mannya Grand Plus
  • Nasaka Xtra Sure Water Purifier
  • Okaya Power
  • Own
  • Panasonic
  • Propello Unno
  • Sajal Premium
  • Secure Water Purifier
  • Ventair
  • Whirlpool
Key market driver
  • Growing concerns about waterborne diseases
  • For a full, detailed list, view our report
Key market challenge
  • Low penetration in rural areas
  • For a full, detailed list, view our report
Key market trend
  • Innovation and product differentiation
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?
  • "


    Press Release

    Technavio Announces the Publication of its Research Report – Home Water Purifier Market in India 2015-2019

    Technavio recognizes the following companies as the key players in the Home Water Purifier Market in India: Eureka Forbes, Kent RO, Ion Exchange, Kent RO and TATA Chemical

    Other prominent vendors in the market are: 3M, Adhunik, Apex, Aqua fresh, Expert, Filmtech, Godrej, Kelvinator Quanta, Krona Liquetac, LG Electronics, Livpure pep plus, Mannya Grand Plus, Nasaka Xtra, Okaya, Own, Panasonic, Propello Uno, Sajal, Secure Water Purifier, Ventair, Whirlpool

    Commenting on the report, an analyst from Technavio’s team said: “Vendors are increasingly focussing on product innovation and product differentiation to gain a competitive edge. In 2014, Eureka Forbes launched a portable water purification system, which looks like a sipper, for $10. The sipper contains a miniature water purification technology and removes 99.9% of impurities present in the water. It also does not require electricity to function.”

    According to the report, improved economic conditions and an increase in India's GDP will attract investment in infrastructure development. These factors will propel the growth of the Indian real estate market in the forecast period. In addition, surge in urbanization is also causing an increase in the number of households. The total number of households is expected to increase during the forecast period. We believe that these factors will lead to a rise the demand for home water purifiers.

    Further, the report states that the high price of UV and RO water purifiers hinders market growth in these areas.

    Companies Mentioned

    Eureka Forbes, Kent RO, Ion Exchange, Kent RO, TATA Chemical, 3M, Adhunik, Apex, Aqua fresh, Expert, Filmtech, Godrej, Kelvinator Quanta, Krona Liquetac, LG Electronics, Livpure pep plus, Mannya Grand Plus, Nasaka Xtra, Okaya, Own, Panasonic, Propello Uno, Sajal, Secure Water Purifier, Ventair, Whirlpool

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Top vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Country profile: India
    • Economic indicator
      • Table Rising number of households in India 2014-2019 (in millions)
      • Table Rising urbanization in India
    • Sources of drinking water in India
      • Table Sources of drinking water in India 2014
  • Market landscape
    • Market overview
      • Table An overview of home purifier market
    • Market size and forecast
      • Table Home water purifier market in India by revenue 2014-2019 ($ millions)
      • Table Home water purifier market in India by volume 2014-2019 (millions of units)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by geography
    • Market overview
      • Table Market Segmentations by Geography 2014
  • Market segmentation by type of product
    • Market overview
      • Table Market segmentation by product type 2014
    • RO water purifier market in India
      • Table RO water purifier market in India 2014-2019 (millions of units)
    • UV water purifier market in India
      • Table UV water purifier market in India 2014-2019 (millions of units)
    • Gravity water purifier market in India
      • Table Gravity water purifier market in India 2014-2019 (millions of units)
  • Market drivers
    • Table Major drivers of home water purifier market in India
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Table Major challenges in home water purifier market in India
    • Low penetration in rural areas
    • Threat from packaged drinking water
    • Smaller vendors providing similar products at reduced prices
    • Educating consumers on need for home water purifiers
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Table Major trends in home water purifier market in India
  • Vendor landscape
    • Competitive Scenario
    • Eureka Forbes
    • Hindustan Unilever Ltd
    • Ion Exchange
    • Kent RO System
    • Tata Chemicals
    • Other prominent vendors
  • Key vendor analysis
    • Eureka Forbes
      • Table Eureka Forbes: Product segmentation
    • HUL
      • Table Business segmentation by revenue 2015
      • Table Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table Geographical segmentation by revenue 2015
    • Ion exchange
      • Table Ion exchange: Business segmentation 2014
      • Table Business segmentation by revenue 2015
      • Table Business segmentation by revenue 2014 and 2015 ($ millions)
    • KENT RO Systems
      • Table KENT RO Systems: Business segmentation
    • TCL
      • Table Business segmentation by revenue 2015
      • Table Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table Geographical segmentation by revenue 2015
  • Appendix
    • List of abbreviation
  • Explore Technavio

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