Western Europe SMB Market: Analyzing its 2018 Structure and Performance Indicators
This IDC Market Perspective assesses the Western European SMB market by examining the number of companies by vertical market and size class for Western Europe and the distribution of companies by industry and company size within each country."SMBs' contribution to the recovery has been greater than expected, and it is important to leverage the ability of these SMBs to resist economic downturns. Vendors should always monitor SMBs by looking for vertical strategies that can increase SMBs' opportunities to innovate and to grow," said Carla La Croce, senior research analyst, IDC European Industry Solutions, Customer Insights and Analysis.
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