Japan Small and Medium Business Markets Comparative Analysis between Local and Metropolitan Area 2015

Japan Small and Medium Business Markets Comparative Analysis between Local and Metropolitan Area 2015

This IDC study defines small and medium-sized businesses (SMBs) as enterprises with 999 or fewer full time employees, and it describes and analyzes the IT spending trends of SMBs in metropolitan areas and non-metropolitan areas. Using the results of the IT Spending Trends Study conducted in September 2014, this study compares and analyzes IT usage of enterprises with aggressive IT spending and those with passive IT spending, in both metropolitan areas and non-metropolitan areas, as well as the uses and applications of IT and the level of IT awareness in both categories. In addition, we interviewed SMBs with aggressive IT spending, and examined the expansion policies of SMBs in non-metropolitan areas.

Japan's SMB IT market is becoming polarized as IT spending by enterprises in metropolitan areas continues to grow steadily, while growth of IT spending in non-metropolitan areas remains sluggish. There are also, however, enterprises with aggressive IT spending in non-metropolitan areas, and these enterprises are currently focused on renovating existing systems, as well as considering the use of public IT cloud services and Big Data, so an increase in the use of solutions in these areas is expected. "It is important for IT vendors to actively propose solutions to these enterprises and attempt to stimulate IT spending," says IDC Japan IT Spending Group Manager, Yayoi Hirose.

All of the following sections are, however, fully translated:

  • IDC Opinion
  • Methodology
  • Definition
  • Executive Summary
  • Essential Guidance
  • Synopsis

IDC Opinion
In This Study
Definition of SMB
Definitions by Industry
Categories by region
IT Spending Trends Study Methodology
Executive Summary
Situation Overview
IT Spending Trends Based on Japan's SMB User Study
Case Study: Improved Service and Process Efficiency Through Aggressive IT Spending
Improving customer service and process efficiency through implementation of a "Smartphone Automated Taxi Dispatch System"
Implementation: Smartphone Automated Taxi Dispatch System
Future Outlook
Essential Guidance
Learn More
Related Research
Table: Surveyed Company Distribution by Industry
Table: Distribution of Size by Number of Employees for Surveyed Companies
Table: Surveyed Company Distribution by Region
Figure: Management Issues Affected by IT Use (top 20 items): SMBs
Figure: Upper Management Directives/Demands to the Information Systems Department
Figure: Issues Facing the Information Systems Department: SMBs
Figure: Expected Changes in IT Spending Budgets FY2015: SMBs
Figure: Items forecast to increase in the IT spending budget for fiscal 2015: SMBs
Figure: Items Forecast to Decrease in the IT Spending Budget for Fiscal 2015: SMBs
Figure: Implementation of Public IT Cloud Services: SMBs
Figure: Expected Results of Public IT Cloud Implementation: SMBs
Figure: Smartphone Implementation: SMBs
Figure: Tablet Implementation: SMBs
Figure: Big Data Implementation: SMBs

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